Superpedestrian

Superpedestrian

Designs and deploys advanced e-scooters

About Superpedestrian

Simplify's Rating
Why Superpedestrian is rated
B-
Rated B on Competitive Edge
Rated D+ on Growth Potential
Rated A on Rating Differentiation

Industries

Robotics & Automation

Automotive & Transportation

Company Size

51-200

Company Stage

Acquired

Total Funding

$195.7M

Headquarters

Cambridge, Massachusetts

Founded

2013

Overview

Superpedestrian specializes in the micromobility sector by designing and deploying advanced e-scooters, with its main product being the LINK scooter. This scooter is designed to be smart and safe, featuring a patented Pedestrian Defense system that enforces riding rules and enhances safety by slowing down in pedestrian zones. Users can rent these scooters through a mobile app, allowing them to locate, unlock, and ride them for a fee based on the duration of their ride. Superpedestrian collaborates with over 40 cities in North America and Europe to provide reliable transportation options, setting itself apart from competitors with its strong focus on safety and compliance. The company's goal is to improve urban mobility, making it more accessible and enjoyable for everyone.

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Funded Recently
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Simplify's Take

What believers are saying

  • Partnership with MIT could open new revenue streams in urban planning.
  • USDOT grant-funded initiative highlights Superpedestrian's role in micromobility safety standards.
  • Integration of Pedestrian Defense technology may attract more city partnerships.

What critics are saying

  • Financial instability due to recent bankruptcy filing and asset acquisition by Surf Beyond.
  • Closure of UK operations indicates challenges in maintaining international market presence.
  • Shutting down U.S. operations could lead to a significant reduction in market share.

What makes Superpedestrian unique

  • Superpedestrian's LINK scooter is equipped with a patented Pedestrian Defense system.
  • The company collaborates with over 40 cities to enhance urban mobility.
  • Superpedestrian's partnership with MIT focuses on infrastructure monitoring using e-scooters.

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Funding

Total Funding

$195.7M

Above

Industry Average

Funded Over

8 Rounds

Notable Investors:
Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!
Acquisition Funding Comparison
Coming Soon

Company News

Sifted
Mar 13th, 2024
Norway's Surf Beyond scooter startup acquires bankrupt competitor

Norwegian startup Surf Beyond picks up bankrupt US competitor Superpedestrian's assets in Europe, including 25k scooters, for about €5m.

PYMNTS
Feb 3rd, 2024
Cake Files For Bankruptcy, Joining Other Troubled Emobility Firms

Swedish electric motorcycle startup Cake has reportedly filed for bankruptcy.Cake CEO Stefan Ytterborn did not comment on next steps, TechCruch reported Friday (Feb. 2).The company was in the midst of a funding round when an investor’s withdrawal pushed it over the edge, according to the report. While it remains unclear if Cake filed for bankruptcy protection or insolvency, Ytterborn expressed his determination to find a solution.Cake gained recognition for its high-design bikes and raised $14 million in a Series A funding round in 2019, the report said. This was followed by a $60 million Series B round in 2021, which aimed to support the company’s manufacturing facilities and retail expansion plans in Europe, North America and Asia.However, Cake has faced challenges in recent months, per the report. In November, it issued a recall for one of its mopeds due to a steering column defect. Shortly after, its flagship Kalk eMotorcycle was recalled after a unit caught fire in a South Korean dealership

BBC
Jan 6th, 2024
Derby: City's e-scooters stopped after firm halts UK operation

A spokesperson for Derby City Council told the Local Democracy Reporting Service: "We have been informed that Superpedestrian has closed its UK operations, which includes its trial e-scooter subscription scheme in Derby.

WCPO
Jan 4th, 2024
Company to auction off thousands of its e-scooters after closing down

Superpedestrian's dissolution came just days before Bird - the industry leader in shared e-scooters - announced it was filing for Chapter 11 bankruptcy.

GeekWire
Dec 21st, 2023
Scooter Share In Seattle Navigates Potential Bumps As Bankruptcy And Shutdown Hit Two Providers

LINK scooters maker Superpedestrian will reportedly cease operations in Seattle and elsewhere in the U.S. (Superpedestrian Photo)Seattle’s scooter and bike share program is navigating a bit of a bumpy road as one company with devices on city streets has filed for bankruptcy and another is reportedly shutting down operations.Bird filed for bankruptcy on Wednesday, saying in a news release that the “financial restructuring process” is aimed at “strengthening its balance sheet and better positioning the company for long-term, sustainable growth.” Bird first received a permit to operate electric scooters in the city in 2022. This summer the company added bikes to the mix, and as of this month had a fleet of more than 1,800 units in the city, according to data from the Seattle Department of Transportation.Miami-based Bird said it will operate as usual during the bankruptcy process, “maintaining the same service for its riders and upholding its commitments to partner cities, fleet managers, and employees.” A Bird spokesperson confirmed in an email to GeekWire that that commitment applies to Seattle, where the company plans to continue a “strong relationship with the City administration to ensure the correct number of scooters are deployed.” Bird said it expects to continue to operate with its same local team of employees.A Bird electric bicycle in downtown Seattle. (GeekWire File Photo / Taylor Soper)Meanwhile, Superpedestrian, makers of LINK e-scooters, is reportedly shutting down U.S. operations at the end of December, according to a TechCrunch story last week and posts by employees on LinkedIn. The Cambridge, Mass.,-based company raised $125 million last year, but TechCrunch reported that the reason for the shutdown was financial

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