Swiftly

Swiftly

Technology platform for retail solutions

About Swiftly

Simplify's Rating
Why Swiftly is rated
B
Rated C on Competitive Edge
Rated A on Growth Potential
Rated B on Rating Differentiation

Industries

Data & Analytics

Consumer Software

Company Size

51-200

Company Stage

Series C

Total Funding

$209.7M

Headquarters

Millbrae, California

Founded

2017

Overview

Swiftly provides technology solutions for retailers, helping them compete in the retail and e-commerce market. The platform connects retailers with customers through mobile solutions that enhance both in-store and online shopping experiences. By utilizing first-party data and insights, Swiftly enables businesses to access the retail media revenue market, which is worth $100 billion. The company also offers analytics services that help retailers understand customer behavior and spending habits, allowing for personalized offerings that improve customer satisfaction and increase revenue. With recent funding of $100 million, Swiftly aims to accelerate its growth and expand opportunities for retailers, positioning itself as a significant player in the retail industry.

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Simplify's Take

What believers are saying

  • Swiftly raised $100 million, boosting growth and opportunities for retailers.
  • Partnerships with UNFI and Save A Lot expand Swiftly's market reach.
  • In-app video ads enhance consumer engagement and drive retail media revenue.

What critics are saying

  • Emerging retail tech startups could threaten Swiftly's market share.
  • Data privacy regulations may limit Swiftly's personalization capabilities.
  • Economic downturns could reduce retailer spending on technology solutions.

What makes Swiftly unique

  • Swiftly offers turn-key digital tools similar to those used by e-commerce giants.
  • The platform provides personalized deals and tracks consumer behavior for retailers.
  • Swiftly's technology-first approach leverages first-party data for retail media revenue.

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Funding

Total Funding

$209.7M

Above

Industry Average

Funded Over

3 Rounds

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Above Average

Industry standards

$50M
$50M
Medium
$62M
SeatGeek
$100M
Oura
$100M
Swiftly

Benefits

Remote Work Options

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

-3%

1 year growth

1%

2 year growth

1%
CityBiz
Feb 19th, 2025
Swiftly Appoints Keith Kirk As CFO And Anthony Viglietti As COO

SEATTLE, Feb. 18, 2025 /PRNewswire/ - Swiftly, a leading provider of innovative retail technology tools and solutions, today announced the appointment of Keith Kirk as Chief Financial Officer and Anthony Viglietti as Chief Operating Officer.

Swiftly
Feb 6th, 2025
New In-App Video Ads: A Game Changer for Retail Media

At Swiftly, Swiftly Systems is always looking for innovative ways to help brands and retailers connect with shoppers - and Swiftly Systems is excited to announce the launch of in-app video ads on its retail media platform!

Bizjournals
Aug 1st, 2024
Advantage Solutions invests in retail tech unicorn

The Fortune 1000 company, led by a former Anheuser-Busch and Schnuck Markets executive, is investing in a retail technology "unicorn" whose valuation is over $1 billion.

Grocery Dive
Jul 9th, 2024
Homeland introduces new in-store retail media network through latest partnership

Quad's work with Homeland comes in tandem with digital retail media work the grocer is initiating, including partnering with Swiftly to develop an app, the technology company confirmed via email.

Business Wire
May 23rd, 2024
United Natural Foods Launches National Retail Media Network For Independent And Regional Grocers In Partnership With Swiftly

The UNFI Media Network™, powered by Swiftly, is intended to bring cutting-edge retail technology solutions to UNFI’s extensive network of more than 30,000 retail customer locations and approximately 11,000 brand partners, to help them compete in an increasingly digital-first world. (Graphic: Business Wire)The UNFI Media Network™, powered by Swiftly, is intended to bring cutting-edge retail technology solutions to UNFI’s extensive network of more than 30,000 retail customer locations and approximately 11,000 brand partners, to help them compete in an increasingly digital-first world. (Graphic: Business Wire)PROVIDENCE, R.I.--(BUSINESS WIRE)--United Natural Foods, Inc. (NYSE: UNFI) is announcing the launch of the first-of-its-kind Retail Media Network for independent and regional grocery retailers across the United States. The UNFI Media Network™ (UMN), powered by Swiftly, a leading provider of innovative retail technology, tools, and solutions, is intended to bring cutting-edge retail technology solutions to UNFI’s extensive network of more than 30,000 retail customer locations and approximately 11,000 brand partners, to help them compete in an increasingly digital-first world.UMN combines UNFI's expansive scale and breadth of supplier offerings with Swiftly's advanced technology platform, personalization engine, closed-loop reporting, and analytics capabilities. The goal of UMN is to empower UNFI’s retail customers to connect more meaningfully and personally with their consumers while simultaneously providing unique opportunities for UNFI suppliers to showcase their brands and build their brand equity

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