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Taplytics provides a digital optimization platform that enhances customer engagement and experience across various digital channels. The platform integrates tools for feature flagging, A/B testing, and marketing automation, allowing businesses to manage product risks, optimize releases, and drive customer growth. It primarily serves engineering, product, and marketing teams in sectors like e-commerce, mobile applications, and OTT media services. Taplytics operates on a subscription-based model, offering different pricing tiers to accommodate businesses of all sizes. This model ensures a steady stream of recurring revenue while providing clients with the necessary tools to experiment and optimize their digital products while maintaining data privacy and security. The goal of Taplytics is to help businesses improve their digital presence and user experience.
Company Stage
N/A
Employees
11-50
Industries
Data & Analytics, Consumer Software, Enterprise Software
Total Funding
$12.5M
Headquarters
N/A
Founded
2013
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Equity & company ownership
Unlimited vacation
Team events
Medical, dental, & vision coverage
Learning & development
Pet friendly
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