Work Here?
The Curious Drinker
Work Here?
Subscription-based delivery of premium craft gin
The Curious Drinker
Work Here?
Subscription-based delivery of premium craft gin
Overview
The Curious Drinker runs the Craft Gin Club, the UK’s largest subscription service for premium craft gins, mixers, and garnishes delivered to customers’ doors. Subscriptions can be monthly, bi-monthly, or quarterly, and each box contains a surprise selection of gins, cocktail ingredients, and exclusive recipes, with an online store for individual bottles and merchandise plus a gin-focused blog. It differentiates itself with a large, curated selection and a full ecosystem of shopping and educational content that builds community and ongoing discovery beyond product delivery. The goal is to grow a loyal community of gin enthusiasts by expanding subscription reach and supporting discovery and education in the craft gin market.
About The Curious Drinker
Industries
Consumer Goods
Entertainment
Company Size
11-50
Company Stage
Seed
Total Funding
$1.1M
Headquarters
London, United Kingdom
Founded
2015
Get referred to The Curious Drinker
See people who can refer or advise you
Simplify's Take
What believers are saying
- July 2026 site shows gin, rum, tequila, whisky, and gift subscriptions.
- February 2026 and January 2026 boxes featured exclusive distillery picks and recipes.
- Loyalty points, skip-anytime subscriptions, and first-access releases support retention through 2026.
What critics are saying
- April 2026 creditors saw £4.2 million debt-for-equity plan after insolvency warning.
- If 75% of lenders reject the CVA, administration hits immediately.
- Rebrand cannot fix collapsing unit economics if bondholders force liquidation by 2026.
What makes The Curious Drinker unique
- 2026 rebrand from Craft Gin Club to The Curious Drinker broadens spirits beyond gin.
- The same team now ships curated subscriptions, gifts, and cocktail boxes.
- Exclusive releases and loyal members retain a community moat around independent distillers.
Help us improve and share your feedback! Did you find this helpful?
Funding
Total Funding
$1.1M
Below
Industry Average
Funded Over
1 Rounds
Industry standards
Benefits
Hybrid Work Options
Flexible Work Hours
Paid Vacation
Employee Discounts
Professional Development Budget
Company Social Events
Growth & Insights and Company News
6 month growth
↓ -4%1 year growth
↓ -4%2 year growth
↓ -2%Peterborough's Kingsley Beverages partners with Craft Gin Club this August added by newsroom on August 26, 2025 view all posts by newsroom.
Nao Spirits, India's pioneering Craft Gin distillers, proudly announce the launch of their latest creation, "Pipa - Rum de Goa," a premium spiced rum that pays a heartfelt homage to the 450 years of cultural co-habitation between the Portuguese and local communities in Goa, shaping their landscape and culture as we all know and love today.
Nao Spirits launches "Pipa - Rum de Goa", A spiced rum from Goa.
Craft Gin Club, the UK’s biggest gin subscription service, has successfully completed its crowdfunding campaign on Seedrs, passing its initial £500,000 target and closing the round with over 700 investors and more than £800,000 raised.
There are no jobs for The Curious Drinker right now.
Find jobs on Simplify and start your career today
About The Curious Drinker
Industries
Consumer Goods
Entertainment
Company Size
11-50
Company Stage
Seed
Total Funding
$1.1M
Headquarters
London, United Kingdom
Founded
2015
There are no jobs for The Curious Drinker right now.
Find jobs on Simplify and start your career today