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The Juggernaut

The Juggernaut

Digital media publication on South Asia

About

The Juggernaut provides digital media content focused on South Asia and the South Asian diaspora. It offers in-depth journalism that covers a variety of topics, including culture, politics, and business, aiming to present stories that challenge stereotypes and provide a deeper understanding of the region. The publication operates on a subscription model, where readers pay to access premium articles and opinion pieces. This approach allows The Juggernaut to maintain high-quality content while engaging its audience through newsletters and social media. Unlike many other media outlets, The Juggernaut prioritizes nuanced storytelling and caters specifically to those interested in South Asian narratives, making it a unique source for this type of journalism.

Company Stage

Seed

Employees

11-50

Industries

Consumer Software, Entertainment

Total Funding

$7.2M

Headquarters

N/A

Founded

2018


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Simplify's Take

What believers are saying

  • Working at The Juggernaut offers the opportunity to contribute to underrepresented narratives, making a meaningful impact on media diversity.
  • The company's subscription model provides financial stability, allowing for investment in investigative journalism and in-depth reporting.
  • Employees can be part of a growing platform that is gaining recognition for its unique focus and high-quality content.

What critics are saying

  • The niche focus on South Asian stories may limit the audience size and growth potential compared to more general news platforms.
  • Reliance on a subscription model can be risky if subscriber growth does not meet expectations, potentially impacting financial stability.

What makes The Juggernaut unique

  • The Juggernaut focuses on providing in-depth, nuanced stories about South Asia and its diaspora, a niche often overlooked by mainstream media.
  • Their subscription-based model ensures a steady revenue stream, allowing for high-quality journalism without reliance on ad revenue.
  • The Juggernaut's emphasis on long-form journalism and storytelling sets it apart from competitors who prioritize quick, click-driven content.

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Growth & Insights
Headcount

6 month growth

11%

1 year growth

-4%

2 year growth

5%

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