About

The Markup focuses on analyzing how powerful institutions utilize technology and its effects on society. It examines various aspects such as the influence of technology on news dissemination, election processes, job accessibility, pricing of goods and services, and the justice system. The Markup aims to provide independent insights and analysis on these critical issues, addressing the lack of scrutiny in how technology shapes our lives. Its goal is to inform the public about the implications of technological advancements and promote a better understanding of their societal impact.

Simplify's Take

What believers are saying

• Winning prestigious awards like the Scripps Howard Innovation Award highlights The Markup's excellence and industry recognition.
• The recent acquisition by CalMatters could provide additional resources and stability, enhancing The Markup's investigative capabilities.
• The addition of new talent, such as journalism engineers, strengthens their ability to conduct in-depth, technical investigations.

What critics are saying

• The niche focus on technology's societal impact may limit audience size and revenue opportunities.
• Dependence on grants and donations for funding can lead to financial instability, especially in a volatile economic environment.

What makes The Markup unique

• The Markup focuses exclusively on the intersection of technology and its societal impacts, unlike broader tech news outlets.
• Their investigative journalism employs scientific methods, providing a unique, data-driven approach to uncovering the effects of technology.
• The Markup's commitment to independent analysis sets it apart in a media landscape often influenced by corporate interests.