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Industries
Data & Analytics
Enterprise Software
Cybersecurity
Financial Services
Company Size
201-500
Company Stage
Series D
Total Funding
$470.9M
Headquarters
Vancouver, Canada
Founded
2011
Trulioo provides identity verification services to help businesses confirm identities of customers and merchants. Its core product GlobalGateway is an API that lets companies add identity checks quickly, with EmbedID for easy sign-up integration. It serves financial institutions, e-commerce platforms, online marketplaces, and government bodies worldwide, supporting onboarding from over 195 countries to meet compliance and prevent fraud. Pricing is subscription or pay-per-use, and the goal is to enable secure, compliant global onboarding through a practical API-based verification platform.
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Total Funding
$470.9M
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Funded Over
8 Rounds
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Trulioo appoints Uri Zelmanovich as CFO amid major leadership expansion. Vancouver-headquartered Trulioo continues to tap former talent from Nuvei and Trustly as part of Vicky Bindra's first year as the company's new CEO, including the addition of revenue chief Craig McDonald in January. March 17, 2026 Image: LinkedIn Trulioo, an identity verification and fraud prevention firm, has actioned a number of high-profile changes among its executive ranks, with new appointments entering across risk, transformation, and finance functions. Most notably, Uri Zelmanovich has been named as the company's new CFO, taking over from Leigh Ramsden, who has filled the position since November 2020. Zelmanovich joins directly from open banking payments provider Trustly, where he has spent the last three years working as CFO. He also brings experience from Early Warning, PandoLogic, and TMP Worldwide. In a statement, Trulioo says this appointment will "focus on reinforcing financial rigor, capital discipline and operational leverage". The company reported a 102% year-over-year increase in US KYB transaction volume in October. Elsewhere, Chad Gerhardstein takes on the newly-expanded executive role of chief risk and strategy officer. Gerhardstein previously served as chief compliance officer at Worldpay, and most recently, global chief risk and compliance officer at Nuvei. Trulioo says he will "advise customers on evolving risk frameworks and align strategic objectives with product development" in his oversight of the company's global risk, privacy and regulatory programmes. Also joining Trulioo from Nuvei is Danielle Holbrook Dunn, who will now serve as chief transformation officer. She brings experience in value creation planning and AI enablement in fintech, with Trulioo taking special note of her proven capabilities in "post-acquisition integration execution". This new position will "lead enterprise-wide transformation initiatives to scale operations and advance the company's next phase of global growth and operational maturity", the statement continues. The three executive additions will work under Vicky Bindra, who succeeded Steve Munfond as CEO of Trulioo in April last year. Bindra is a veteran of the fintech industry, and leads with experience from Mastercard, Visa, Billtrust, Pine Labs, FIS, and, perhaps unsurprisingly, Nuvei, where he spent two years as chief operating and product officer. The Trulioo C-suite also features chief product officer Zac Cohen, chief technology officer Hal Lonas, and Craig McDonald, who was brought in as chief revenue officer in January following a six-year career at Trustly. Together, they operate a platform that verifies individuals and businesses through data-source, document and biometric checks, sanctions and PEP screening, and ongoing monitoring to support KYC, KYB and AML compliance. Trulioo, headquartered in Vancouver, Canada, was last valued at $1.75 billion through a $394 million Series D funding round led by TCV in June 2021. Other existing backers include Citi Ventures, Blumberg Capital, Mouro Capital, American Express Ventures, and BDC Venture Capital, a former majority shareholder of Trustly prior to the acquisition by Nordic Capital in March 2018. Reporter, FinTech Futures Tyler Pathe is a financial reporter, moderator and investigator with a specific interest in financial technology, banking and the financial industry's latest innovations. Webinar | 26 March | The future of fintech marketing: Strategies for success in 2026 Join us to explore the future of fintech marketing and unlock strategies for success in 2026!
Trulioo, a global identity verification and fraud prevention platform, has appointed three senior executives: Chad Gerhardstein as chief risk and strategy officer, Danielle Holbrook Dunn as chief transformation officer, and Uri Zelmanovich as chief financial officer. The appointments come as the company experiences accelerating enterprise demand. Trulioo has recently improved its platform performance, reducing Know Your Business processing times from six seconds to 3.3 seconds and cutting document verification auto-response times by 60% through machine learning. Gerhardstein joins from Nuvei, where he served as global chief risk and compliance officer. Holbrook Dunn also comes from Nuvei, where she was chief transformation officer. Zelmanovich previously served as chief financial officer at Trustly, Inc. The company supports identity verification across 195 countries.
Trulioo named a BC Top Employer for second consecutive year; appoints Jana Hill as Chief People Officer. Trulioo, an industry-leading platform delivering identity verification, fraud prevention and credit decisioning for people and businesses worldwide, announced it has been recognized as a BC Top Employer for the second consecutive year. The recognition coincides with the appointment of Jana Hill as chief people officer, a newly elevated role reflecting the company's continued investment in its people, culture and talent practices as the company scales globally. BC's Top Employers is an annual editorial competition that recognizes the British Columbia employers leading their industries in creating exceptional workplaces. Trulioo was highlighted for its investment in professional development, progressive vacation and personal time policies, and family-friendly programs that promote flexibility, inclusion and employee wellbeing. This recognition reflects the company's ongoing role as an employer of choice within BC's technology sector, supporting local talent while operating at a global scale. "This BC Top Employer recognition reinforces the strength of our culture and the leadership choices we make every day," said Vicky Bindra, Trulioo CEO. "As a Canadian-founded company with deep roots in British Columbia, we're proud to contribute to the growth of the local tech ecosystem while building a global platform. Our people are our competitive advantage, and we remain deeply committed to creating a workplace where teams can thrive, grow and make meaningful impact." In conjunction with the award, Trulioo announced the appointment of Jana Hill as chief people officer, a newly elevated role that reflects the strategic importance of people and culture to the company's long-term success. Hill brings more than 20 years of global people operations and total rewards leadership experience, having driven results across high-growth startups and established public companies, including Nuvei, Element AI and CAE. "Jana joins Trulioo at a critical stage of our evolution," added Bindra. "Her experience scaling global organizations and leading through periods of transformation will be instrumental as we continue to grow. As Chief People Officer, Jana will strengthen our people strategy and build the leadership capability to drive the high-performance people-powered culture required to support our long-term ambitions." "I'm thrilled to step into this role at such an exciting time for Trulioo," said Jana Hill, Chief People Officer. "Being recognized as one of BC's Top Employers for the second consecutive year speaks volumes about the intentional focus on people at every level of the organization and our commitment to building a culture where people can thrive. I look forward to building on this strong foundation and continuing to enable performance, growth and global scale through our people practices."
Trulioo, a Vancouver-based identity verification and fraud prevention platform, has been named a BC Top Employer for the second consecutive year. The company was recognised for its investment in professional development, progressive leave policies and family-friendly programmes promoting workplace flexibility and inclusion. Coinciding with the recognition, Trulioo appointed Jana Hill as chief people officer, a newly elevated role reflecting the company's focus on talent and culture as it scales globally. Hill brings over 20 years of experience in people operations and total rewards leadership from high-growth companies including Nuvei, Element AI and CAE. The BC Top Employers competition annually recognises organisations creating exceptional workplaces across British Columbia. Trulioo's platform serves 195 countries, verifying over 14,000 identity documents and 700 million business entities.
Trulioo, a Vancouver-based identity verification and fraud prevention platform, has appointed Craig McDonald as chief revenue officer. McDonald will oversee sales, customer success and go-to-market strategy as the company scales to meet growing demand. McDonald brings over 25 years of experience in financial technology and payments. Most recently, he served as chief business officer at Trustly, where he helped expand the company's reach to more than 600 million consumers across 30 countries. He previously held senior leadership roles at MoneyGram and Nexxo Financial. Trulioo provides identity verification, fraud prevention and credit decisioning services across 195 countries, serving clients including Google, Worldpay and JP Morgan. The company can verify over 14,000 identity documents and 700 million business entities.
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Industries
Data & Analytics
Enterprise Software
Cybersecurity
Financial Services
Company Size
201-500
Company Stage
Series D
Total Funding
$470.9M
Headquarters
Vancouver, Canada
Founded
2011
Find jobs on Simplify and start your career today