Twelve Labs

Twelve Labs

AI system for video content understanding

About Twelve Labs

Simplify's Rating
Why Twelve Labs is rated
A-
Rated B on Competitive Edge
Rated A on Growth Potential
Rated A on Rating Differentiation

Industries

Enterprise Software

AI & Machine Learning

Education

Company Size

51-200

Company Stage

Seed

Total Funding

$104.2M

Headquarters

San Francisco, California

Founded

2021

Overview

Twelve Labs focuses on artificial intelligence and video understanding by developing a system that analyzes videos to extract key features like actions, objects, and speech. This information is converted into vector representations, enabling fast and efficient semantic search within large video datasets. The company differentiates itself by providing a complete infrastructure that allows clients to easily integrate its technology through a simple API. Twelve Labs aims to make video content more accessible and manageable for businesses across various industries.

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Funded Recently
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Simplify's Take

What believers are saying

  • Growing interest in multimodal AI models boosts demand for Twelve Labs' technology.
  • Strategic partnerships with Databricks and Snowflake enhance video processing solutions.
  • Increased use of AI in education technology expands Twelve Labs' client base.

What critics are saying

  • Emerging AI startups in video understanding increase competition for Twelve Labs.
  • Rapid AI advancements may lead to higher operational costs for Twelve Labs.
  • Dependence on key partnerships poses risks if collaborations don't meet expectations.

What makes Twelve Labs unique

  • Twelve Labs offers a comprehensive AI system for multimodal video understanding.
  • Their technology transforms video content into vector representations for fast semantic search.
  • The platform outperforms strong open-source and commercial models in video analysis.

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Funding

Total Funding

$104.2M

Above

Industry Average

Funded Over

3 Rounds

Notable Investors:
Early VC funding comparison data is currently unavailable. We're working to provide this information soon!
Early VC Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

↑ 1%

1 year growth

↑ 3%

2 year growth

↑ 0%
KED Global
Dec 13th, 2024
SK Telecom invests $3 mn in AI-powered video analysis startup Twelve Labs

In March, Twelve Labs released the multimodal model Marengo-2.6, which enables various video, text, image and audio search tasks and also launched a beta version of Pegasus-1, which is specifically designed to understand and articulate video content.

MarketScreener
Dec 13th, 2024
SK Telecom Invests $3 Million in Twelve Labs, Company Building Multimodal AI for Videos

SK Telecom (NYSE: SKM) announced today that it will invest $3 Million in Twelve Labs, a video understanding company gaining major attention in the global AI industry.

WowTale
Dec 13th, 2024
Twelve Labs Secures $30 Million from Top Investors to Enhance Video AI Technology

Twelve Labs, a pioneering video understanding company, has announced a significant strategic investment of $30 million from major players including Databricks, SK Telecom, Snowflake Ventures, HubSpot Ventures, and In-Q-Tel(IQT).

Tech in Asia
Dec 13th, 2024
SK Telecom invests $3m in AI video analysis startup

Seoul-based telecommunications provider SK Telecom announced its US$3 million investment in Twelve Labs, a San Francisco-based AI video analysis startup.

The Fast Mode
Dec 13th, 2024
SK Telecom Invests $3M in AI Video Analysis Startup Twelve Labs

SK Telecom has announced that it will invest $3 million in Twelve Labs, an AI video analysis startup that is attracting attention in the global AI market.

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