Upbound is a pioneering company in the cloud computing industry, democratizing the control plane to enhance stability, security, and productivity for cloud engineers. The company's creation, Crossplane, empowers developers with self-service capabilities, reducing dependency on cloud teams and fostering independent work. With substantial backing from reputable investors such as GV, Altimeter Capital, and Intel Capital, Upbound's industry leadership is evident in its ability to raise $69M in funding and its commitment to improving cloud infrastructure.