UrbanStems and Martha Stewart announce new partnership, debuting first on Amazon. The partnership launches with a curation of signature UrbanStems bouquets hand-selected by Martha Stewart for her Amazon customers. NEW YORK, NY, UNITED STATES, October 8, 2026 / EINPresswire.com / - UrbanStems, the modern floral gifting company known for its fresh, design-forward arrangements, today announced a new partnership with Martha Stewart, launching first on Martha Stewart's Amazon storefront. The first phase of the partnership features a curation of signature UrbanStems bouquets hand-selected by Martha for her Amazon customers. The curation features five signature designs, each available in both standard and Double sizes, giving Martha's customers an easy way to discover and shop UrbanStems directly on Amazon. "We're incredibly excited to partner with Martha Stewart and introduce UrbanStems to her Amazon customers," said Meenkashi LaLa, CEO of UrbanStems. "Martha is the ultimate authority when it comes to hosting and gifting, making this partnership such a natural fit for UrbanStems. This first curation is just a glimpse of what's to come, and we can't wait to continue bringing Martha's iconic point of view to life through flowers and gifting." The Amazon debut marks the first phase of a broader partnership between Martha Stewart and UrbanStems. This November, the partnership will expand to UrbanStems.com with a larger collection featuring new floral designs by Martha Stewart, including arrangements created for the holiday season. The Martha Stewart x UrbanStems curation is available now on Martha Stewart's Amazon storefront. About UrbanStems UrbanStems is a modern floral gifting company making it easier to send beautiful, thoughtfully designed flowers for every occasion. With a focus on fresh, seasonal designs and an effortless gifting experience, UrbanStems offers bouquets, plants and gifts delivered nationwide. For more information visit, www.urbanstems.com About Marquee Brands Marquee Brands is the premier accelerator of timeless brands, unlocking value and building global influence. With a focus on driving growth and developing sustainable brand equity, Marquee partners with best-in-class manufacturers, operators, retailers and distributors to scale brands across markets and channels. Marquee Brands' global portfolio spans four distinct platforms: Luxury, Home & Culinary, Fashion & Lifestyle and Active & Outdoor. The portfolio of brands includes Roberto Cavalli, BCBGMAXAZRIA, Bruno Magli, A Pea in the Pod, Martha Stewart, Laura Ashley, Sur La Table, Emeril Lagasse, Cook's Country, Cook's Illustrated, America's Test Kitchen, Food52, Just Cavalli, BCBG, Ben Sherman, Roots*, Isotoner, Anti Social Social Club, Motherhood, Destination Maternity, Stance, Totes, Dakine and Body Glove. For more information visit, www.marqueebrands.com. (*Upon closing in Q4 2026.) About Martha Stewart Martha Stewart is the founder of the first multi-channel lifestyle company, Martha Stewart Living Omnimedia, an entrepreneur, bestselling author of 102 lifestyle books, and Emmy Award-winning television show host. Reaching more than 100 million devoted fans monthly through multi-media platforms and products for the home, sold through Amazon.com and The World of Martha Stewart and an extensive retail network, Martha is the "go-to" authority on the encompassing topic of Living and Celebrating your best life. She and her talented staff provide trusted, timely, and useful information on all aspects of everyday living: cooking, entertaining, gardening, home renovating, collecting, organizing, crafting, healthy living, holidays, weddings, and pet care, across many media formats. UrbanStems PR UrbanStems [email protected] Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. Today in New York do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

UrbanStems, Quince partner with Drinks for online alcohol sales. * November 21, 2025 at 11:53 AM EST * By Adam Blair Drinks, which provides ecommerce solutions for alcohol sales, has partnered with UrbanStems to integrate beverage alcohol for a single checkout experience within the floral delivery retailer's platform. The collaboration kicks off with organic wines from the female-founded brand Avaline, and the new integration is designed to position wine as a natural extension of UrbanStems' elevated gifting experience, available not only for special occasions but also for celebrating everyday moments. Drinks also has kicked off a partnership with luxury brand Quince, marking the beginning of Drinks' decentralized retail network of lifestyle brands, content creators and major e-tailers. The Drinks Access network supports a go-to-market channel for wineries to now gain access to Quince's millions of affluent, digitally savvy customers. The Quince wine selection, part of its newly established gourmet foods category, will be anchored by LVMH's Dom Pérignon, with plans to expand to a tiered portfolio offering both premium and value options, modeled on similar assortments at Costco and Total Wine. Outsourcing the complexities of alcohol sales. "At UrbanStems, we're always exploring new ways to elevate the art of gifting through thoughtful curation and beautifully designed experiences," said Meenakshi Lala, CEO of UrbanStems in a statement. "Delivering fresh flowers nationwide next-day is already a complex operation, and incorporating wine introduces an entirely new level of sophistication and logistical challenge. By partnering with Drinks, we're able to simplify that complexity behind the scenes and give customers a truly seamless, elevated gifting experience." The Drinks Anywhere platform enables UrbanStems to offer a fully integrated wine selection without obtaining alcohol licenses, holding inventory, managing state-by-state alcohol regulations or building new operational capabilities. Orders are accepted and fulfilled by licensed alcohol producers and retailers connected to Drinks' platform, with Drinks managing the connectivity between the regulated and unregulated ecosystems, including unique tax and compliance requirements and order routing. In October 2023 Drinks sold the Wine Insiders brand that it had acquired in 2014 to focus on continuing to scale its alcohol ecommerce enablement technology, and in September 2024 Drinks first offered the "Drinks-as-a-Service" Anywhere platform to support online alcohol sales for other retailers. In May 2024, UrbanStems leveraged an AI-powered chatbot to help it deal with customer service during two highly compressed peak sales periods around Valentine's Day and Mother's Day.