UserTesting

UserTesting

On-demand user feedback for digital products

Overview

UserTesting provides a platform for gathering customer feedback to guide the development and delivery of digital products and experiences. It uses an on-demand sourcing engine and a global, opt-in audience network to deliver rapid, high-quality usability and experience feedback throughout the product development cycle. Unlike many research tools, it emphasizes its extensive experience-research capability, enabling early input in the design process and reducing guesswork with direct human insights. The service is subscription-based, serving a wide range of clients from small businesses to large enterprises. The company’s goal is to help teams build better digital experiences by continuously collecting and applying user feedback across development stages.

About UserTesting

Simplify's Rating
Why UserTesting is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

San Francisco, California

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Forrester 2025 study shows 415% ROI and $9.4M benefits over three years for customers.
  • Neal Gottsacker appointed CTO April 21, 2026, accelerates AI-led insight synthesis.
  • Ryan Roland joins as CFO to scale finance amid surging AI-driven demand.

What critics are saying

  • Qualtrics Q3 2026 AI testing undercuts pricing by 30% using 1B respondent panel.
  • Figma native AI tools announced May 2026 obsolete UserTesting plugin in 3-6 months.
  • Thoma Bravo cuts 20% headcount by Q4 2026, prompting CTO Gottsacker exodus.

What makes UserTesting unique

  • UserTesting's 6M authenticated participants across 34 countries ensure lowest industry fraud rate.
  • AI-powered Figma plugin generates UX test plans from prototypes in under 60 seconds.
  • Acquisition of User Interviews expands precise recruitment for user research and AI training.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$1.6B

Above

Industry Average

Funded Over

6 Rounds

Notable Investors:
Buyout funding comparison data is currently unavailable. We're working to provide this information soon!
Buyout Funding Comparison
Coming Soon

Benefits

Remote Work Options

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Business Wire
Apr 13th, 2026
UserTesting appoints Ryan Roland as chief financial officer

UserTesting, a customer insights provider, has appointed Ryan Roland as chief financial officer. He will oversee the company's global finance organisation, including accounting, financial planning and information technology. Roland joins from Overjet, where he served as CFO and scaled financial operations during rapid expansion. He has previously held senior finance roles at AKASA, Honor, Teespring, Jive Software and SAP SuccessFactors. CEO Eric Johnson said Roland brings necessary experience to scale the company as demand increases, particularly as AI accelerates product creation. Roland said he sees opportunity to help organisations make better decisions by integrating customer context into their operations whilst driving long-term growth.

CXO Digital Pulse
Mar 20th, 2026
Cloudsoft.io appoints Lewis Weir as Chief Revenue Officer.

Cloudsoft.io appoints Lewis Weir as Chief Revenue Officer. March 20, 2026 Cloudsoft.io has appointed Lewis Weir as Chief Revenue Officer (CRO), marking a key move to strengthen its global commercial leadership as the company scales its presence in the cloud software ecosystem. In this role, Lewis will lead global revenue operations, sales strategy, and customer engagement, working closely with technology partners to drive seamless product adoption, deployment, and long-term customer success across markets. He steps into this position after serving as Commercial Director at Cloudsoft, where he led global sales teams and collaborated closely with engineering and development functions to address complex customer challenges and accelerate the adoption of cloud-native solutions. Prior to Cloudsoft, Lewis held leadership roles at UserTesting, where he served as Global Director and earlier as Enterprise Account Director, driving enterprise sales strategies and building strong client relationships across EMEA markets. Earlier in his career, he spent nearly eight years at TEKsystems, working as Senior Consultant and Consultant. During this time, he supported enterprise transformation initiatives, delivered managed IT services, and helped organizations optimize workforce strategies. In addition to his corporate experience, Lewis has also contributed as a Steering Board Member at This Is Me Scotland, supporting efforts to reduce workplace stigma and encourage open conversations around mental health. With deep expertise in B2B sales, revenue strategy, and enterprise technology solutions, Lewis has consistently driven business growth and built strong customer partnerships. His appointment is expected to further strengthen Cloudsoft's go-to-market capabilities and support its continued expansion in the global cloud ecosystem. - Advertisement -

Martechvibe
Jan 30th, 2026
UserTesting Brings AI-Led User Testing Into Figma

UserTesting brings ai-led user testing into Figma. UserTesting launches an AI-powered Figma plugin that generates full UX test plans in seconds, embedding customer validation directly into design workflows. UserTesting has introduced UserTesting for Figma, a new plugin designed to collapse the distance between design and validation by enabling teams to create, launch and analyse user experience tests directly within their design workflow. The launch follows UserTesting's recent acquisition of User Interviews and reflects a broader push to remove friction from the customer insights process. Using artificial intelligence, the plugin automatically generates complete test plans from Figma prototypes, transforming customer feedback from a bottleneck into a continuous, always-on part of design. Designers can now convert prototypes into live user tests in under a minute. By describing the prototype and the intended task, the system generates AI-driven test scripts - including instructions, tasks and follow-up questions - without requiring a specialist research setup. Results such as success metrics, behavioural themes and video clips are returned directly into Figma, enabling rapid iteration. "When the decision to engage is made in seconds, organisations need to shorten the distance between design and the customer," said Liz Miller, principal analyst and vice president at Constellation Research. "Embedding high-fidelity customer insight directly into workflows improves speed to insight, decision-making efficiency and the quality of outcomes." The plugin introduces several capabilities aimed at redefining design validation, including AI-generated test plans, visual tracking of success paths, embedded dashboards showing key metrics and themes, and a blended approach that combines qualitative feedback with quantitative data such as completion rates and click behaviour. Designers also retain one-click access to full transcripts, video clips and the broader UserTesting platform for deeper analysis. The release extends UserTesting's end-to-end insights offering across participant recruitment, testing and AI-powered analysis. Following a beta programme that demonstrated significant reductions in time to insight, UserTesting for Figma is expected to become generally available in the second quarter of 2026. "We've fundamentally changed the economics of customer insights," said Jennifer Artabane, vice president of product at UserTesting. "When test design takes seconds rather than hours, teams can validate earlier, test more often and ship with greater confidence." The integration addresses a longstanding challenge in product development: design decisions with real implications for conversion and revenue often ship without validation due to time pressure and tooling complexity. By embedding insight generation directly into design tools, UserTesting aims to make validation faster, simpler and more accessible. For organisations using both UserTesting's participant network and their own panels, the plugin offers flexible recruitment options, enabling teams to gather feedback from the right audience at the right time.

The Associated Press
Jan 27th, 2026
UserTesting launches AI-powered Figma plugin to embed customer insights in design workflows

UserTesting has launched UserTesting for Figma, a plugin that embeds AI-powered customer insights directly into design workflows. The tool enables design teams to create, launch and analyse user experience tests without leaving Figma. The plugin uses AI to automatically generate complete test plans from prototypes in under 60 seconds, including instructions, tasks and follow-up questions. Results such as success metrics, behavioural themes and video clips flow directly back into Figma for immediate iteration. Key features include visual success path tracking, embedded results dashboards and flexible participant recruitment options. The launch follows UserTesting's recent acquisition of User Interviews and will be generally available in Q2 2026 after a successful beta programme. The integration aims to make design validation faster and more accessible to teams.

MrWeb Ltd
Jan 27th, 2026
Daily Research News Online

Daily research news online. The global MR industry's daily paper since 2000. UserTesting and Figma partner for 1-minute UX test. Bellevue, WA-based enterprise data and customer insights firm UserTesting has partnered with collaborative design platform Figma, to allow designers to launch and analyze UX tests directly inside their workflow using an AI plugin. When the solution launches in Q2 2026, designers will be able to convert Figma prototypes into live user tests in under a minute, simply by describing their prototype and task goal. The AI generates test scripts including instructions, tasks, and follow-up questions, and flowing success metrics, behavioral themes and video clips directly back into the Figma platform for immediate iteration. Deeper analysis is available through access to the full UserTesting platform. The deal follows the recent acquisition of participant recruitment platform User Interviews, extending UserTesting customer insights solution from end to end. 'We've fundamentally changed the economics of customer insights,' claims VP of Product Jennifer Artabane. 'When test design takes less than 60 seconds instead of 60 minutes, teams can validate ideas earlier, test more often, and ship with greater confidence, leading to higher-quality experiences and better business outcomes.' Web site: www.usertesting.com.

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