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VerticalScope
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Operates cloud-based platform for online communities
VerticalScope
Work Here?
Operates cloud-based platform for online communities
About VerticalScope
Industries
Consumer Software
Consumer Goods
Company Size
51-200
Company Stage
IPO
Headquarters
Toronto, Canada
Founded
1999
Overview
VerticalScope builds and operates a cloud-based digital platform for online enthusiast communities, focusing on areas like automotive, outdoor activities, and technology. The company acquires established online forums, integrating them into its platform to leverage existing user bases and content. This strategy allows VerticalScope to efficiently scale while preserving the unique characteristics of each community. It generates revenue primarily through advertising, targeting the highly engaged audiences of these niche communities, and through premium memberships that offer enhanced features and an ad-free experience. VerticalScope aims to serve passionate users by providing a space for their interests and fostering community engagement.
Simplify's Take
What believers are saying
- VerticalScope ranks in Comscore's Top 10 Social Media Platforms in North America.
- Integration with The Trade Desk's OpenPath enhances advertising capabilities on the platform.
- Acquisition of Threadloom boosts data-driven tools for community engagement and analytics.
What critics are saying
- Emerging niche platforms could erode VerticalScope's market share.
- Technical challenges may arise from integrating Threadloom's data-driven tools.
- Reliance on advertising revenue makes VerticalScope vulnerable to digital ad trends.
What makes VerticalScope unique
- VerticalScope specializes in cloud-based platforms for niche online communities.
- The company has a strong acquisition strategy to expand its community network.
- VerticalScope offers premium memberships for enhanced user experiences and ad-free browsing.
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Funding
Total Funding
$105.6M
Above
Industry Average
Funded Over
1 Rounds
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Health Savings Account/Flexible Spending Account
401(k) Retirement Plan
Stock Options
Paid Holidays
Flexible Work Hours
Unlimited Paid Time Off
Parental Leave
Disability Insurance
Mental Health Support
Professional Development Budget
Growth & Insights and Company News
6 month growth
↓ -1%1 year growth
↑ 0%2 year growth
↓ -1%VerticalScope Holdings Inc. (“VerticalScope” or the “Company”) (TSX: FORA; OTCQX: VFORF) announced today that it had entered into a second amended and
VerticalScope Holdings Inc. (TSE:FORA) just released its quarterly report and things are looking bullish.
VerticalScope is also integrating with The Trade Desk's OpenPath, a solution that will give advertisers a direct path to VerticalScope's premium platform.
TORONTO--(BUSINESS WIRE)--VerticalScope Holdings Inc. (the “Company”) (TSX: FORA), a technology company that has built and operates a cloud-based digital platform for online enthusiast communities, is excited to announce that its subsidiary VerticalScope Inc. (“VerticalScope”) has been listed in Comscore’s ranking of “Top 10 Social Media Platforms” in both Canada and the U.S. This positions VerticalScope alongside popular consumer brands like Reddit, Twitter, Facebook, and Pinterest.Comscore is a trusted partner for planning, transacting, and evaluating media across platforms. Advertisers and agencies utilize Comscore’s data science to help them identify the websites that will maximize their advertising reach.Comscore Ranked Categories - Social Media - U.S. .
VerticalScope Inc. also introduced a UV light.
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About VerticalScope
Industries
Consumer Software
Consumer Goods
Company Size
51-200
Company Stage
IPO
Headquarters
Toronto, Canada
Founded
1999
There are no jobs for VerticalScope right now.
Find jobs on Simplify and start your career today