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Overview
Vetted.ai builds an AI personal shopping assistant that helps consumers shop without ads by researching products the way a person would. The app reads trusted articles, analyzes Reddit discussions, and aggregates user reviews to generate high-quality product recommendations. It operates on iOS and Android to reach a wide audience. The service differentiates itself from competitors by offering an ad-free experience and only recommending trusted brands, focusing on trust and quality over quantity. The goal is to provide a hassle-free, personalized shopping experience that helps users find trustworthy products quickly.
About Vetted
Industries
Data & Analytics
Consumer Software
AI & Machine Learning
Company Size
11-50
Company Stage
Series A
Total Funding
$14M
Headquarters
San Francisco, California
Founded
2019
Simplify's Take
What believers are saying
- Raised $14M Series A from Insight Partners in 2024 to expand categories.
- 330,000 users buy recommended products 70% of the time.
- iOS and Android apps deliver personalized AI shopping research.
What critics are saying
- Perplexity's Comet undercuts review aggregation with real-time data now.
- Google's Gemini in Shopping Graph erodes app traffic within 6 months.
- Amazon's Rufus locks Prime users, starving Vetted conversions immediately.
What makes Vetted unique
- Vetted aggregates Reddit, YouTube, and expert reviews for trusted recommendations.
- Ad-free experience focuses solely on high-quality, vetted brands.
- Browser extension tracks prices and alerts on sales across merchants.
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Funding
Total Funding
$14M
Meets
Industry Average
Funded Over
1 Rounds
Insight Partners
Index VenturesIndustry standards
Benefits
Unlimited Paid Time Off
Comprehensive Healthcare
Flexible Work Hours
Fully Remote
Growth & Insights and Company News
6 month growth
↓ -7%1 year growth
↑ 0%2 year growth
↓ -2%A look at how Pure Math's technical leaders helped transform their previous startup from a community website into a data-driven AI company whose technical and data science foundations ultimately led to its acquisition by Yahoo. Their work shows how thoughtful architecture, scalable infrastructure, and applied data science can turn early experiments into lasting business value.
Vetted, a startup developing a platform that taps AI to aggregate information about products and rank the top choices, raised $15 million in a venture round.
There are no jobs for Vetted right now.
Find jobs on Simplify and start your career today
About Vetted
Industries
Data & Analytics
Consumer Software
AI & Machine Learning
Company Size
11-50
Company Stage
Series A
Total Funding
$14M
Headquarters
San Francisco, California
Founded
2019
There are no jobs for Vetted right now.
Find jobs on Simplify and start your career today