Aleph has announced the appointment of Arshan Saha as its new Regional Managing Director for Asia Pacific. Singapore, June 8, 2026 - Aleph, a global leader accelerating digital advertising and fintech solutions across more than 130 high-growth markets, today announced the appointment of Arshan Saha as its new Regional Managing Director for Asia Pacific. The appointment reinforces Aleph's commitment to APAC, one of the world's most dynamic and fast-evolving digital regions, reinforcing its commitment to connecting global platforms with local advertisers at scale. Saha joins Aleph from WPP Media, where he most recently served as Chief Executive Officer of Singapore & Malaysia as well as Media Management & Delivery in APMEA. In that role, he drove client success, product enablement and operational excellence across addressable media, influencer, and commerce, championing media accountability and bringing together platforms, people, and partners to unlock new growth opportunities for clients. Based in Singapore, Saha will report directly to Ignacio Vidaguren, Chief Operating Officer and Partner at Aleph. He will lead the company's regional strategy and operations across APAC, focusing on scaling Aleph's footprint, strengthening platform partnerships, and maximizing value for advertisers and partners across the region's diverse markets. "I am very happy to welcome Arshan to Aleph! He brings 17 years of experience in the advertising industry, launching and scaling data-driven businesses across Asia Pacific's most complex and competitive markets - China, India, Australia, Southeast Asia. His product and platform expertise, paired with a genuine commitment to mentorship and innovation, will be invaluable as we continue to raise the bar for what's possible in digital advertising across APAC", said Ignacio Vidaguren, COO and Partner of Aleph. "APAC continues to lead with pace in innovation and transformation leading to limitless potential, and the opportunity to lead Aleph's growth across this incredibly diverse and fast-moving region is one I'm delighted to take on," said Arshan Saha, Regional Managing Director APAC at Aleph. "Aleph's combination of global scale, top-level platform partnerships, and deep local execution is unmatched, and I look forward to working alongside our talented teams across the region to unlock new possibilities for our partners, our clients, and the wider digital ecosystem." Aleph empowers brands and advertisers across 15 APAC markets with seamless access to its unique suite of media partners, including major platforms as Spotify, Microsoft, Pinterest, Criteo, TikTok, Snapchat, Google, X, and Reddit. This enables local businesses to benefit from deep insights into the regional digital landscape and stronger publisher relationships, while equipping global platforms with the local expertise needed to scale successfully across high-growth markets. Aleph offers integrated opportunities across 130+ high-growth markets worldwide. With over 20 years of experience and partnerships with more than 50 of the world's leading digital platforms, the company has established a global footprint with teams in over 90 offices worldwide. Press contacts: Fleishmann Hillard About Aleph. Aleph is a global leader accelerating digital advertising, and fintech solutions across more than 130 high-growth markets. With more than 20 years of experience and strategic partnerships with over 50 of the world's leading digital platforms, Aleph connects media, payments, and local market expertise to enable platforms and businesses to grow and operate globally with speed and compliance. With teams in more than 90 offices worldwide, Aleph combines global scale with deep local execution. Beyond business impact, Aleph drives digital inclusion through its education initiative, Digital Ad Expert, member of UNESCO's Global Skills Academy.

DFIQ Media, WPP Media expand Open Intelligence for Commerce ecosystem with Hong Kong retail media deal. by Aliza Carmona April 16, 2026. Its What's NEXT in Marketing 2026 Conference Series returns to the Philippines, Singapore, Hong Kong, Indonesia, Malaysia - and for the first time in Thailand! Brace yourself for bold ideas driving the next marketing wave. Click here to learn more! Hong Kong - DFIQ Media Hong Kong, the retail media arm of DFI Retail Group, has entered a strategic partnership with WPP Media Hong Kong to introduce Open Intelligence for Commerce in Hong Kong for the first time, marking a new privacy-safe, data-driven retail media framework for the market. The partnership establishes a privacy-first framework for retail media collaboration in Hong Kong, enabling brands to activate high-value audiences and deliver more relevant advertising across DFI's retail ecosystem. It combines DFIQ Media's omnichannel retail media network with WPP Media's programmatic and predictive intelligence capabilities. InfoSum, WPP's privacy-focused, no-data-movement collaboration platform, will integrate customer audience insights, enabling advertisers to activate audiences while ensuring data privacy and regulatory compliance. Advertisers will gain access to aggregated insights from the yuu loyalty ecosystem and retail platforms across DFI Retail Group banners. These insights will support more precise targeting, with audience segments securely matched and activated through WPP Media's Open Intelligence and delivered via WPP Open, the company's agentic marketing platform. The setup is intended to help brands identify growth audiences, improve targeting accuracy, and measure performance across both digital and physical retail environments. This includes metrics such as incremental sales, new-shopper contribution, and audience effectiveness. The partnership also includes WPP Media's investment in DFIQ Media's omnichannel retail media inventory. This spans digital advertising opportunities across the e-commerce platforms and mobile apps of yuu, Wellcome, 7-Eleven, and Mannings, as well as a network of more than 6,000 in-store digital screens across Hong Kong. "Retail media is the fastest-growing media channel globally and rapidly becoming one of the most important channels for brands to connect with consumers in meaningful and measurable ways," said Wee Lee Loh, Group Chief Digital & yuu Rewards Officer from DFI Retail Group. Chandana Sunder, Group Retail Media Director from DFI Retail Group, also commented, "By partnering with WPP Media and leveraging privacy-safe technology from InfoSum, we are unlocking the next phase of retail media in Hong Kong - one that combines powerful first-party data with omnichannel activation across digital and physical retail environments." Together, these retail touchpoints generate more than 60 million store visits each month, providing brands with access to consumers across the full shopping journey, from online discovery to in-store purchase. WPP Media will contribute its programmatic advertising, predictive modelling, and Open Intelligence capabilities to enable automated media buying, real-time optimisation, and audience targeting based on retail signals from DFIQ Media. The companies said the collaboration is intended to advance retail media development in Hong Kong by combining privacy-first data collaboration with predictive intelligence and omnichannel activation. It also aims to create new opportunities for brands to engage shoppers and measure incremental impact. "Our collaboration with DFIQ Media represents an important step in shaping the future of commerce-driven media in Hong Kong," said Michael Beecroft, CEO of WPP Media North East Asia. "By connecting DFIQ Media's rich retail audiences with our Open Intelligence framework, we can deliver high-yield, privacy-safe, and outcome-driven advertising solutions that reduce waste and drive measurable growth for brands," added Kenny Ip, Vice President, Media and Partnership Management at WPP Media Hong Kong. The partnership expands WPP Media's Open Intelligence for Commerce ecosystem, which already includes retail partners such as Ocado Ads in the UK and Salling Group in Denmark. With DFIQ Media joining the network, Hong Kong becomes part of this global expansion of WPP Media's commerce intelligence framework. With tighter regulations reshaping APAC's social-led financial sector, managing agent activity and misinformation have never been more critical. Discover how banks and insurers are strengthening oversight and protecting their brands in this new industry study by Meltwater - download the free guide here. Beauty brands are shifting from performance to meaning, using emotion, identity, and personalisation to build loyalty. Explore how social and real-time insights are transforming beauty marketing in this report by Meltwater - download the free guide here.