Walnut introduces enterprise-grade agent platform that lets buyers steer the product demo. New York, New York, September 2nd, 2026, FinanceWire Consider the buyer's side of a software evaluation. They land on a demo. It plays through a set path someone else chose. They click, they scroll, and the vendor learns almost nothing beyond the fact that a session happened. Walnut's new agent platform is built partly to change that moment, and the agent responsible is Walnut Xpert, one of two new agents in a release that extends Walnut's AI coverage to both sides of the buying experience for the first time. What Walnut Xpert Changes for the Buyer Walnut Xpert sits on top of a demo. Instead of a fixed, click-through path, a buyer can ask questions, go deeper on what matters to them, and find their own way through the product. The agent guiding them is grounded in the seller's actual, captured product, so the answers reflect what the software does rather than a generic approximation. The effect on engagement is measurable. Walnut reports that sessions with Walnut Xpert alongside a demo more than double the time a buyer spends. More time is one outcome. The other is the nature of what the buyer leaves behind. From Page Views to Questions Awareness activity has historically produced thin signal: a click, a page view. Walnut Xpert turns that into a record of what buyers actually asked, in their own words. The questions a buyer asks generate intent signal that a static demo never could. Walnut frames this as the demo taking on a function similar to an AI SDR, qualifying interest and surfacing what a buyer cares about, at a scale no team could staff for on its own. For the vendor, a demo stops being something a buyer looks at and becomes something that responds and reports back. The Seller-Side Counterpart The second new agent, AI Mode for Playlists and Deal Rooms, works the seller's side of the same journey. A seller describes what a specific buyer needs, and the agent assembles a complete, personalized playlist or interactive deal room from a single prompt, drawing on the company's captured product content, the buyer's CRM record, and the seller's stated intent. The time cost of that curation used to be roughly three hours per deal for an account executive or customer success manager. It now takes a sentence. Walnut says this is what moves personalization from something built for a team's five biggest deals to something built for all of them. For the buyer, the result is that the deal room reinforces the same story the demo already told rather than starting over. The Full Family Both new agents join InsightsAI and AI Mode for demos, which were already live on Walnut's platform. Walnut is used by go-to-market teams at hundreds of B2B software companies to build interactive product demos, deal rooms, and buyer-facing content. With four agents now in place, the company says it covers the buyer's experience end to end for the first time. Demo creation, the foundation of that experience, has been through its own change. Over the past year of Walnut's demo creation and personalization agents, a process that took days, then hours, has come down to minutes, with greater fidelity and interactivity rather than less. Why the Buyer's Journey Holds Together The reason a buyer can move from a demo to a Walnut Xpert conversation to a deal room without the story shifting underneath them is architectural. All four agents are built on the same foundation. Rather than generating content from a prompt and a guess at what the product looks like, Walnut's agents work from the company's own capture technology, which clones the actual product, its real screens, real flows, and real data, and builds every asset on top of that captured context. When AI Mode assembles a demo or Walnut Xpert answers a question, the output is anchored to what the product actually does. Walnut calls this the architectural bet behind the announcement: a buyer's journey holds together, from first click to signed deal, because every agent along the way draws on the same grounded context rather than starting from a blank page. Oren Blank, CEO of Walnut, connected that coherence to what buyers need from a vendor: "Every company has access to the same frontier models now, so the ability to build features isn't a competitive advantage anymore. What is: your ability to go to market effectively, tell a coherent story, and create a buyer experience that actually helps your buyer make the informed decision." Governance for the Organization Deploying It An agent that talks to buyers on a company's behalf raises obvious questions about oversight. Walnut addressed those before shipping. Ahead of any agent with autonomy, the company released the AI Center, a governance layer that gives administrators visibility, permissions, and guardrails over how AI is used across their workspace. The sequencing was deliberate: agents that act on an organization's behalf are only adoptable once someone inside that organization can see and control what they are doing, across every agent, in one place. That layer is being extended with bring-your-own-key (BYOK) support, giving customers direct control over security, privacy, and spend. Walnut's premise is that its verticalized buyer-enablement harness, the captured context, the workflows, and the governance, is the durable value, and it works with any underlying model. As frontier models improve, the quality and value customers get from Walnut's agents improves with them, regardless of which model is doing the work underneath. People Still Decide the Story In every case, the person on the GTM team remains the one who decided what story should be told and to whom. The agents execute, working from one shared, grounded context. The judgment stays with the humans who understand the account. Walnut Xpert may guide the buyer, but the seller set the boundaries of what it guides them through. Availability The AI Center, AI Mode for demos, AI Mode for Playlists and Deal Rooms, and Walnut Xpert are available to Walnut customers today. BYOK support and a companion MCP that lets customers run it from the AI provider of their choice will roll out in the coming weeks. Walnut describes itself as a vertical AI platform for product-led buyer enablement, built on a single agentic architecture in which one captured, grounded context powers demo creation, personalization, and the buyer's viewing experience. The addition of Walnut Xpert is what brings that last item, the buyer's viewing experience, fully into the picture. 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