Warby Parker

Warby Parker

Affordable direct-to-consumer prescription eyewear retailer

Overview

What Warby Parker does: It sells affordable prescription glasses, sunglasses, and related eyewear directly to consumers through both online and physical stores. How its product works: Customers choose frames online, use the Home Try-On program to select five frames to test at home for free, then order with prescription lenses (lenses included in base price). The company offers blue light filtering lenses and non-prescription options; products are made from premium materials for durability and style. How it differs from competitors: It combines a direct-to-consumer model with a low price point (glasses start at $95, including lenses), a convenient try-at-home experience, and a buy-one-give-one social mission that donates a pair for each pair sold, plus a mix of online and brick-and-mortar retail. What the company aims to achieve: Make quality eyewear accessible and affordable for a broad audience while improving sight and supporting people in need through its social program.

About Warby Parker

Simplify's Rating
Why Warby Parker is rated
B
Rated B on Competitive Edge
Rated B on Growth Potential
Rated B on Differentiation

Industries

Social Impact

Healthcare

Consumer Goods

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

New York City, New York

Founded

2010

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Simplify's Take

What believers are saying

  • On 2026-08-06, revenue reached $235.5 million, up 9.8%, with 14% EBITDA margin.
  • Management reaffirmed 2026 revenue guidance of $959 million to $976 million.
  • August 2026 store openings in Rochester and Pittsford extend national retail density.

What critics are saying

  • Adjusted EPS missed expectations on 2026-08-06, sending shares down 7% premarket.
  • SG&A rose $15.2 million from retail pay and launch technology, compressing leverage.
  • If intelligent eyewear flops, Warby Parker remains a commodity eyewear chain facing EssilorLuxottica.

What makes Warby Parker unique

  • Warby Parker blends affordable prescription eyewear, 352 stores, and e-commerce into one channel.
  • Its July 2026 Samsung-Google intelligent eyewear launch extends Warby Parker beyond basic glasses.
  • The Home Try-On model still lowers purchase friction versus traditional optical chains.

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Funding

Total Funding

$945.5M

Above

Industry Average

Funded Over

11 Rounds

Post IPO Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Debt Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Paid Vacation

Paid Sick Leave

Paid Holidays

401(k) Company Match

Parental Leave

Short-term Disability

Employee Assistance Program

Bereavement Leave

Optical Education Reimbursement

Snack Pantry

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Yahoo Finance
Aug 13th, 2026
Warby Parker reports $236M Q2 revenue, 10% growth, as it prepares intelligent eyewear launch

Warby Parker reported second quarter 2026 revenue of $236 million, marking approximately 10% year-over-year growth. The eyewear retailer posted adjusted EBITDA of roughly $33 million, representing a 14% margin. The company received an $11.8 million benefit from tariff refunds during the quarter, which partially offset strategic investments. Co-CEO Neil Blumenthal said the company is preparing to launch its Intelligent Eyewear collection this autumn. Warby Parker continued advancing its core business initiatives in eye exams, insurance, and e-commerce during the period. The company accelerated investments across the business in anticipation of the upcoming product launch.

Forum Communications
Aug 12th, 2026
Glasses retailer Warby Parker to open Rochester store this weekend.

Glasses retailer Warby Parker to open Rochester store this weekend. Warby Parker, an eyeglasses retailer that got its start online, is launching its latest Minnesota shop on Aug. 15 in the Apache Mall. The store is located near the center of the mall by the Caribou Coffee kiosk. Today at 6:45 AM News Reporting ROCHESTER - Warby Parker, an eyeglasses retailer that got its start online, is polishing up a new Rochester store with plans to open this weekend. "Lifestyle eyewear brand" Warby Parker is launching its latest Minnesota shop on Aug. 15 in the Apache Mall at 1201 12th St SW. The new store is located near the center of the mall between Pandora and Riddle's Jewelry by the Caribou Coffee kiosk. Keep Watching Developers hope to build new apartment complex along Zumbro River That corner space has housed a variety of stores during the Apache Mall's 57-year history, including Coach handbags and leather goods. Warby Parker sells a full line of optical frames and sunglasses as well as glasses for children and third-party contact lenses. The company expects to add in-store eye examinations to the Rochester location in the future. During the opening weekend, customers will receive a tote bag as a "gift" with purchase, as long as supplies last. This will be Warby Parker's ninth Minnesota location, with the other eight in the Twin Cities metro area. This is one of the new offerings at the Apache Mall. Other projects with an active focus are on the way. The Kidstruction Playground is expected to open in the fall or early winter. Sky Zone, a trampoline and active entertainment park, is under construction on the first level of the former Montgomery Ward/Herberger's store. The goal is to open Skyzone before the end of 2026. Montgomery Ward closed in 2000. Herberger's operated there from 2002 to 2018.

13 WHAM
Aug 11th, 2026
Warby Parker coming to Pittsford Plaza.

Warby Parker coming to Pittsford Plaza. Mon, August 10, 2026 at 11:51 PM Updated Mon, August 10, 2026 at 11:53 PM Pittsford, N.Y. - A new store is coming to Pittsford Plaza this fall. Popular eyewear retailer Warby Parker is set to open a location at the shopping plaza. The new store will offer customers a chance to browse Warby Parker's collection of eyeglasses and sunglasses and receive personalized assistance. An exact opening date has not been announced.

Yahoo Finance
Aug 6th, 2026
Warby Parker raises guidance on strong Q2 revenue growth and improved EBITDA margins

Warby Parker reported strong revenue growth in Q2 2026, driven by increased customer demand and market share gains in both optical and contact lens businesses. The company expanded its retail footprint with new store openings and saw robust e-commerce performance. Adjusted EBITDA margin improved significantly due to operational leverage, better supply chain efficiencies, and disciplined cost management. Management raised full-year 2026 revenue guidance, citing momentum from higher customer acquisition and average revenue per customer. However, the company faced headwinds including increased competition pressuring pricing, higher marketing expenses impacting near-term profitability, and supply chain disruptions. Some mature store locations experienced slower customer traffic, affecting same-store sales growth. International expansion remains in early stages with limited revenue contribution. New product launches, including innovative eyewear designs, resonated well with customers and boosted average order values.

Yahoo Finance
Aug 6th, 2026
Warby Parker swings to $4.6M Q2 profit on $11.8M tariff refund, preps AI eyewear launch

Warby Parker reported a second-quarter profit of $4.6 million, reversing a $1.75 million loss from a year earlier. The eyewear retailer benefited from an $11.8 million tariff refund under the International Emergency Economic Powers Act. Revenue rose 9.8% to $235.5 million, slightly below analyst expectations of $238 million. The tariff refund added 500 basis points to gross margin, which reached 57.9% of revenue. Active customers grew 4.1% to 2.71 million, whilst average revenue per customer increased 6.6% to $336. The company expanded its retail footprint by 15 stores to 352 locations. Warby Parker plans to launch AI-powered eyewear within weeks, developed with Google and Samsung. The glasses will feature Gemini AI assistant capabilities including navigation and real-time translation. The company maintained full-year revenue guidance of $959 million to $976 million. Shares fell roughly 7% in premarket trading.

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