Warby Parker

Warby Parker

Direct-to-consumer affordable eyewear retailer

About Warby Parker

Simplify's Rating
Why Warby Parker is rated
B+
Rated B on Competitive Edge
Rated A on Growth Potential
Rated B on Rating Differentiation

Industries

Consumer Goods

Company Size

1,001-5,000

Company Stage

IPO

Total Funding

$842.9M

Headquarters

New York City, New York

Founded

2010

Overview

Warby Parker offers stylish and high-quality prescription glasses and sunglasses directly to consumers at affordable prices, starting at $95, which includes lenses. Their unique Home Try-On program allows customers to select five frames to try at home for free, making the shopping experience convenient and reducing the challenges of buying eyewear online. Unlike traditional retailers, Warby Parker combines online and physical retail channels, allowing customers to try on frames in person at their stores. The company also has a social mission, distributing a pair of glasses to someone in need for every pair sold, which enhances their brand reputation and customer loyalty. Warby Parker's focus on affordability, convenience, and social responsibility sets it apart in the eyewear market.

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Simplify's Take

What believers are saying

  • Partnership with Target expands Warby Parker's reach through in-store eyewear shops.
  • Growing demand for blue light glasses boosts Warby Parker's product offerings.
  • Omnichannel retail strategies enhance customer convenience and satisfaction.

What critics are saying

  • Increased competition from traditional retailers may dilute Warby Parker's brand exclusivity.
  • Cybersecurity vulnerabilities could affect customer trust and lead to regulatory scrutiny.
  • Expansion into physical retail stores may increase operational costs and risks.

What makes Warby Parker unique

  • Warby Parker offers designer eyewear at significantly lower prices than traditional retailers.
  • The Home Try-On program provides a convenient, risk-free shopping experience for customers.
  • Warby Parker's buy-one-give-one model enhances brand reputation and customer loyalty.

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Funding

Total Funding

$842.9M

Above

Industry Average

Funded Over

11 Rounds

Post IPO Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Debt Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Paid Vacation

Paid Sick Leave

Paid Holidays

401(k) Company Match

Parental Leave

Short-term Disability

Employee Assistance Program

Bereavement Leave

Optical Education Reimbursement

Snack Pantry

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Investing.com
Feb 27th, 2025
Target and Warby Parker team up for in-store eyewear shops

Investing.com - Target Corporation (NYSE:TGT) and Warby Parker (NYSE:WRBY) are joining forces to launch Warby Parker at Target, a new shop-in-shop initiative.

PYMNTS
Feb 27th, 2025
Target Teams With Warby Parker For In-Store Eyewear Shopping

Target is opening a series of “shop-in-shops” in partnership with eyewear maker Warby Parker. The collaboration, announced Thursday (Feb. 27), will bring five “Warby Parker at Target” outposts to stores around the country, and comes at a time when Target and other retailers are dealing with consumer pullbacks. “We’ve long offered our guests well-designed products at a value, and our latest shop-in-shop partnership with Warby Parker continues that tradition,” Christina Hennington, Target’s executive vice president and chief strategy and growth officer, said in a news release

Bloomberg
Feb 27th, 2025
Target to Add Warby Parker Shops Inside Stores to Boost Sales

Target Corp. is teaming up with Warby Parker Inc. to add the trendy eyeglasses shop inside a handful of stores this year in a bid to boost the chain's flagging store traffic.

DMC Law LLC
Feb 21st, 2025
HIPAA Enforcement Continues to Be Hot in 2025

Warby Parker, Inc., a manufacturer and e-retailer of prescription and non-prescription eyewear, was assessed a $1.5 million civil monetary penalty for a 2018 credential stuffing attack on customer accounts impacting about 200,000 individuals.

Osha Hipaa Training
Feb 20th, 2025
OCR Imposes $1.5M Penalty for HIPAA Violations

In December 2018, OCR launched an investigation after Warby Parker reported a data breach.

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