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Waverly Advisors is an independent, fee-only Registered Investment Advisor that provides investment management and financial planning services. It serves individuals, families, corporate retirement plans, trusts, endowments, and institutions across Alabama, Florida, and Georgia, managing more than $4.8 billion in assets with a team of over 40 professionals in seven locations. Its offerings include comprehensive wealth planning and ongoing investment management, plus plan design and consulting for retirement plans, acting as an ERISA 3(38) investment fiduciary when needed. The company differentiates itself through its fiduciary independence, large, collaborative team, and personal, relationship-driven approach rather than product-driven advice. Its goal is to help clients achieve their financial objectives and “live their life to the fullest” with confidence and financial freedom by delivering disciplined planning and accountable, independent guidance.
Industries
Financial Services
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Birmingham, Alabama
Founded
1999
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Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Twelve paid holidays
Paid Vacation
Unlimited Paid Time Off
Flexible Work Hours
Hybrid Work Options
Remote Work Options
Sabbatical Leave
Profit Sharing
BIRMINGHAM, Ala.--(BUSINESS WIRE)--Jul 28, 2026-- Waverly Advisors, LLC (“Waverly”), a federally registered investment adviser (“RIA”) that specializes in investment management, financial planning and wealth management services for high-net-worth individuals, families, corporate retirement plans and institutional clients, has acquired InVista Advis
Waverly Advisors acquires InVista, adding $332M in AUM. The Birmingham-based RIA continues its expansion in Alabama with the acquisition of Montgomery-based InVista Advisors, joining from LPL Financial. Diana Britton, Executive Editor, Wealth Management July 28, 2026 Waverly Advisors, an acquisitive Birmingham, Ala.-based registered investment advisor, has acquired InVista Advisors, a hybrid RIA previously affiliated with LPL Financial in Montgomery, Ala. The eight-person team manages about $332 million in assets under management and represents Waverly's fifth location in the state. "InVista has built an outstanding reputation within the Montgomery market," said Waverly President and CEO Justin Russell, in a statement. "This acquisition expands Waverly's presence in Alabama and strengthens the firm's ability to serve clients across the state, while bringing together two firms that share a deep commitment to people, planning and long-term growth." InVista's team has joined Waverly and dropped its LPL affiliation. That includes partners and wealth managers Carl "Brandt" McDonald Jr., Austin and Michael Barranco, wealth advisors Lisa Free and Mary Kathryn Smith, and Associate Wealth Advisor Chad Conoly. Senior client service associates Jacqueline Costner and Tina McDowell have also joined Waverly. On its website, InVista said it decided to join Waverly to expand the resources and services available to clients. "This transaction marks a defining new chapter - one that expands opportunities for our employees and deepens our commitment to the clients we serve," Michael Barranco said in a statement. "Waverly's proven track record of growth and collaboration made them the clear choice as our long-term partner, and we look forward to everything we can accomplish together." The acquisition marks Waverly's 35th transaction since accepting an equity investment in December 2021 from Wealth Partners Capital Group and HGGC's Aspire Holdings platform. The RIA now has total assets of $35.6 billion. This follows Waverly's June acquisition of WealthPlans and its affiliate, Cooley & Associates, adding approximately $250 million in assets. Waverly manages assets for high-net-worth individuals and families, corporate retirement plans, trusts, endowments and institutions, and has 52 offices across the U.S. and a team of over 450 professionals. Executive Editor, Wealth Management Diana Britton is the Executive Editor of Wealth Management, covering independent broker/dealers and RIAs from all angles. She's also the host of the Jesse H. Neal Award Winning Podcast, The Healthy Advisor, focused on advisor health and wellbeing. A native of Los Angeles, she now lives in Rocklin, Calif.
Alabama company purchases Smithfield Trust. The parent company of Alabama-based Waverly Advisors, a fee-only federally registered investment adviser, recently purchased the equity of Pittsburgh-based Smithfield Trust Co., a company providing comprehensive fiduciary wealth management services, for a nondisclosed amount. The transaction closed on June 12. "Acquiring respected trust companies has been a long-standing goal of Waverly's," Justin Russell, Waverly president and CEO, said. "Smithfield's unified approach to trust, tax and investment management directly supports Waverly's mission of building a cohesive and world-class service offering to better serve our clients. Smithfield's unwavering commitment to client-first principles aligns seamlessly with Waverly's philosophy." Smithfield President and CEO Elizabeth Poggi and Chairman and Chief Investment Officer Timothy Rice will join Waverly as co-regional directors. Smithfield's 21 employees also will join Waverly. Smithfield manages approximately $3 billion in assets and offers fully integrated fiduciary wealth management services such as trust and estate administration, customized investment management, tax and charitable planning, and estate planning. Waverly Advisors manages approximately $35.5 billion in assets and serves high-net-worth individuals, families, corporate retirement plans and institutional clients. The company has 51 offices nationwide and employs more than 460 people. The purchase is Waverly's 34th since accepting an equity investment from Wealth Partners Capital Group and HGGC's Aspire Holdings platform in December 2021.
Waverly Advisors has acquired Smithfield Trust Company, a Pennsylvania-chartered trust company managing $3 billion in assets, for an undisclosed amount. The deal adds 21 professionals to Waverly and brings its total assets under management to approximately $38.5 billion. Smithfield's leadership will join Waverly as Co-Regional Directors. This marks Waverly's 34th transaction since accepting equity investment from Wealth Partners Capital Group and HGGC's Aspire Holdings platform in December 2021. Founded in 1999, Waverly now operates 51 offices across the US. The acquisition expands the federally registered investment adviser's trust service capabilities whilst strengthening its national footprint in wealth management solutions for high-net-worth individuals, corporate retirement plans and institutional clients.
Waverly Advisors' affiliate acquires Smithfield Trust Company. Strategic partnership marks a significant milestone for trust services offered BIRMINGHAM, Ala.-(BUSINESS WIRE)-Waverly Advisors, LLC's parent company (together with Waverly Advisors, LLC "Waverly"), has acquired the equity of Smithfield Trust Company, LLC ("Smithfield"). Waverly Advisors, LLC is a federally registered investment adviser ("RIA") specializing in investment management, financial planning and wealth management services for high-net-worth individuals, families, corporate retirement plans and institutional clients. Smithfield, based in Pittsburgh, PA, manages approximately $3 billion in assets and ranks among the region's largest money management firms. Smithfield is recognized for its fiduciary expertise, personalized client service, and cultivation of long-standing, multi-generational relationships. Waverly's acquisition of Smithfield represents a significant milestone for Waverly, as it expands the firm's trust service line. "Smithfield's unified approach to trust, tax and investment management directly supports Waverly's mission of building a cohesive and world-class service offering to better serve our clients," said Justin Russell, President and CEO of Waverly. Share Founded in 1996, Smithfield is a Pennsylvania-chartered trust company, offering fully integrated fiduciary wealth management services - including trust and estate administration, customized investment management, tax and charitable planning, and estate planning to clients globally. Smithfield's process is designed to deliver coordinated, tax-efficient strategies across all aspects of a client's financial life. Led by Elizabeth Poggi, President and Chief Executive Officer, and Timothy Rice, Chairman and Chief Investment Officer, the firm continues to build on its strong leadership and client-focused approach. Poggi and Rice will join Waverly as Co-Regional Directors and will continue to lead the 21-professionals joining Waverly. "Acquiring respected trust companies has been a long-standing goal of Waverly's," said Justin Russell, President and CEO of Waverly. "Smithfield's unified approach to trust, tax and investment management directly supports Waverly's mission of building a cohesive and world-class service offering to better serve our clients. Smithfield's unwavering commitment to client-first principles aligns seamlessly with Waverly's philosophy." "Trust, integrity and personalized service have always defined Smithfield's client philosophy," said Poggi. "This acquisition unites the strengths of a premier trust company and a leading RIA, significantly expanding the depth of resources and planning capabilities offered to clients, without compromising the high-touch service they have come to expect." "Our investment approach is grounded in customization, discipline and a deep understanding of each client's complete financial portfolio," said Rice. "Waverly's broader investment platform, combined with its highly experienced investment committee, strengthens our ability to create thoughtful, tax-efficient strategies and deliver positive, long-term outcomes for our clients." Smithfield marks Waverly's 34th transaction since accepting an equity investment in December 2021 from Wealth Partners Capital Group ("WPCG") and HGGC's Aspire Holdings platform. The transaction closed on June 12, 2026. "Waverly continues to execute on a differentiated growth strategy by connecting with firms that enhance its platform and expand its capabilities," said Mac Selverian, Partner at WPCG. "The addition of Smithfield represents a meaningful step forward as Waverly continues to build a comprehensive experience for its clients." Financial and legal terms of the deal will not be disclosed. Turkey Hill Management, LLC served as advisor to Smithfield Trust Company in the transaction. About Waverly Waverly Advisors, LLC ("Waverly") is a fee-only federally registered investment adviser that serves the investment management and wealth planning needs of a diverse group of clients, including high-net-worth individuals and families, corporate retirement plans, trusts, endowments, and institutions. Waverly manages approximately $35.5 billion in assets (as of 5.29.2026), which excludes the assets managed by Smithfield, and offers collaborative investment, tax, estate, and financial planning services. Founded in 1999 in Birmingham, Alabama, the company has 51 offices across the U.S. and a team of over 460 professionals who hold many of the industry's most prestigious credentials. For more information, please visit www.waverly-advisors.com. About Smithfield Trust Company, LLC Founded in 1996 and headquartered in Pittsburgh, Pennsylvania, Smithfield is a Pennsylvania-chartered trust company providing comprehensive fiduciary wealth management services. Smithfield ranks among the region's largest money management firms and is widely recognized for its fiduciary expertise and commitment to fostering long-standing, multi-generational client relationships, managing approximately $3 billion in assets. Smithfield is supported by a dedicated team of 21 professionals committed to the highest standards of client service and counsel. For more information, please visit www.smithfieldtrustco.com. About Wealth Partners Capital Group Wealth Partners Capital Group ("WPCG") is a financial services holding company, which invests in and partners with select leading wealth management firms. WPCG supports its partners' growth by providing capital, organic growth opportunities and strategic M&A expertise, identifying and evaluating wealth advisory practices for its partners to acquire and integrate. For more information, please visit www.wealthpcg.com. About HGGC HGGC is a values-driven, partnership-focused private investment firm. The firm's ecosystem of investors, operators, and professionals are united by the shared mission to develop leading enterprises and build long-term value together. HGGC invests in technology, business services, financial services and consumer enterprises. The firm is based in Palo Alto, CA and manages over $10 billion in assets under management (as of 12.31.2025). Since its inception in 2007, HGGC has completed more than 600 platform investments, add-on acquisitions, recapitalizations, and liquidity events with an aggregate transaction value of over $71 billion. HGGC makes investments in RIAs via its Aspire Holdings platform, which is targeting $300 million of total investment in the space. For more information, including a complete list of current and former investments, please visit www.hggc.com. Disclosure: Waverly is an independent investment adviser registered under the Investment Advisers Act of 1940, as amended. Registration does not imply a certain level of skill or training. More information about Waverly, including investment strategies, fees, and objectives can be found in Waverly's ADV Part 2A Brochure, which remains available upon request or by visiting Waverly's website at https://waverly-advisors.com/adv-part-2a-brochure. Smithfield is not an SEC registered investment adviser, but a Pennsylvania-chartered trust company. Contacts. Robyn Schubart for Waverly Advisors Director of Marketing Email: [email protected] Website: www.waverly-advisors.com More News From Waverly Advisors, LLC BIRMINGHAM, Ala.-( BUSINESS WIRE )-Waverly Advisors, LLC ("Waverly"), a federally registered investment adviser ("RIA") that specializes in investment management, financial planning and wealth management solutions for a diverse group of high-net-worth individuals, corporate retirement plans and institutional clients, has acquired WealthPlans, LLC ("WealthPlans"), a wealth management firm based in Frederick, MD. As part of this transaction, Waverly's affiliate, Waverly Business Services, LLC, ha... BIRMINGHAM, Ala.-( BUSINESS WIRE )-Waverly Advisors, LLC ("Waverly"), a federally registered investment adviser ("RIA") that specializes in investment management, financial planning and wealth management services for high-net-worth individuals, families, corporate retirement plans and institutional clients, has acquired TruWealth Advisors ("TruWealth"), a $3.1 billion (as of 12.31.2025) wealth management firm based in the greater New Orleans area with offices in Mandeville and Metairie, Louisia... BIRMINGHAM, Ala.-( BUSINESS WIRE )-Waverly Advisors, LLC ("Waverly"), a federally registered investment adviser ("RIA") that specializes in investment management, financial planning and wealth management solutions for a diverse group of high-net-worth individuals, corporate retirement plans and institutional clients, has acquired McBride Financial Advisors ("McBride") based in Seahurst, Wash. This is Waverly's second transaction in the Pacific Northwest this year, following its acquisition of P...
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Industries
Financial Services
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Birmingham, Alabama
Founded
1999
Find jobs on Simplify and start your career today