We. Communications

We. Communications

Global communications agency driving brand connections

Overview

We. Communications is a global communications agency that helps brands navigate a changing world by turning new technologies and ideas into clear, meaningful experiences. They craft messaging and campaigns that connect with people, guiding brands through complexity to boost understanding, engagement, and progress across diverse industries and stakeholders. Their approach blends technology and human insight to deliver strategies, storytelling, and stakeholder communications that fit each client’s needs. What sets them apart is decades of experience at the tech-human interface, a global reach, and the ability to translate technical innovations into relatable, audience-focused experiences. The goal is to help brands communicate effectively in a fast-changing environment so they can build trust, drive connection, and achieve their objectives.

About We. Communications

Simplify's Rating
Why We. Communications is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Consumer Software

AI & Machine Learning

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Bellevue, Washington

Founded

1983

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Simplify's Take

What believers are saying

  • July 2026 MTI appointed We. for Singapore's ASEAN Chairmanship 2027 publicity.
  • July 2026 Arif Rajab and Brian Keenan broaden APAC advisory depth immediately.
  • April 2026 Daniel Blank promotion and Nora Kuusik hire strengthen Germany growth momentum.

What critics are saying

  • June 2025 global layoffs followed September 2025 Singapore cuts exposed fragile client budgets.
  • Clients moving PR in-house and tech-sector reductions continue compressing We. Communications' revenue base.
  • AI commoditization plus in-house teams threaten the agency model by 2027, especially standalone PR.

What makes We. Communications unique

  • June 2026 APAC advisory hires deepen reputation, policy, and AI counsel across Asia-Pacific.
  • April 2026 Germany expansion pairs healthcare, technology, and integrated communications under Daniel Blank.
  • July 2026 Singapore promotion of Ayden Ong keeps AI-led client delivery leadership inside.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Caregiver Leave

Home Office Stipend

Phone/Internet Stipend

Professional Development Budget

Company News

Telum Media
Jul 15th, 2026
We. Communications establishes General Manager role in Singapore.

We. Communications establishes General Manager role in Singapore. by Telum Media 15 July 2026 6:33 AM 2 mins read Ayden Ong has been appointed General Manager, Singapore at We. Communications. In the newly created role, Ayden will oversee day-to-day strategic growth and client delivery, while continuing to strengthen the agency's integrated communications and AI-led capabilities. He will report to Daryl Ho, Managing Director, Singapore. Ayden most recently served as Vice President, Client Growth, where he drove business development, expanded the agency's client portfolio and led its digital innovation agenda. He also led AI readiness at the agency and built integrated communications, creative and content-at-scale offerings for clients. Commenting on the appointment, Daryl said, "We.'s growth has always been driven by our people. Investing in leadership from within lets us move even faster on the capabilities, culture and expertise that define our business. Ayden brings the innovation and operational discipline that will help us continue to evolve and deliver world-class communications alongside our clients." Ayden added, "The most successful agencies are those that keep reinventing while staying true to what made them successful in the first place. My focus will be building on that foundation and ensuring that we remain a relevant and trusted partner to clients navigating an increasingly complex digital-first business and communications landscape." Telum Media creating connections. Book a demo You might also enjoy. Australian financial services company, Insignia Financial, has announced several appointments to its corporate affairs team. Joe Ogilvie has joined as Senior Media Relations Lead - Consumer in Brisbane. He will oversee consumer media relations for the company's MLC, Shadforth, and Bridges brands. In Sydney, Tim Mantiri has been appointed Senior Media Relations Lead - B2B. He will lead media relations for MLC Expand, MLC Asset Management, the B2B side of Master Trust, including employers and advisers, as well as other areas such as technology and cyber. Joe and Tim will work alongside Insignia Financial's Head of Corporate Affairs, Rebecca Chivers. The team will report to incoming General Manager, Strategic Communications, Paul Colgan, who will be based in the company's Sydney office from 28 July. Francine McMullen will continue in her role as General Manager, Government Affairs and Public Policy, leading Insignia Financial's government advocacy work. 15 July 2026 12:07 AM Industry update Specialist corporate and financial communications consultancy, 3CPR, has launched CLARIO, an AI-powered reporting dashboard. CLARIO - standing for Clarity and Innovation - was developed in-house by 3CPR's data scientist. It tracks media coverage outcomes and key programme metrics, allowing clients to access live reporting and download charts, graphs, and data for internal use. According to the consultancy, unlike broader media monitoring platforms, CLARIO focuses on the work undertaken by 3CPR and the resulting outcomes. It has also enabled the agency to move from half-yearly or annual reporting to an always-on model, reducing the time required to compile reports manually. 3CPR Founding Partner, Paul Cheal, said: "Media outcomes remain a key metric for PR performance, but for too long we have been stuck using tedious, time-consuming spreadsheets and relying on reporting that focuses on hindsight. AI provides a generational opportunity to change our approach - linking our activity to tangible business outcomes and providing real time visibility of strategic opportunities. "The CLARIO platform offers a near real time view of media outcomes, tailored to each organisation's goals and KPIs. It provides significant time saving for PR teams and delivers greater transparency to clients. "We have already received overwhelmingly positive feedback from our clients. In the spirit of lifting our profession as a whole, we are offering a white label version for corporates or agencies who want to revamp how they report on their proactive activities and media campaign outcomes." 14 July 2026 7:21 AM 2 mins read The National Australia Bank has welcomed Mikkayla Mossop as Associate Director. She has wrapped up five years at the Victorian Chamber of Commerce and Industry, most recently as General Manager, Media and Corporate Affairs. Prior to this, Mikkayla worked in broadcast journalism at 3AW. 14 July 2026 5:56 AM

Provoke Media
Jul 6th, 2026
We Communications expands APAC advisory bench with senior appointments.

We Communications expands APAC advisory bench with senior appointments. Both Keenan and Rajab will report to Nitin Mantri, President of APAC, and join the agency's APAC leadership and global advisory teams. SINGAPORE - Global communications agency We. Communications has made two new senior leadership appointments with the goal to strengthen its advisory capabilities across Asia-Pacific, reinforcing the agency's investment in helping organisations navigate corporate reputation, policy, business transformation and artificial intelligence. Arif Rajab joins as managing director, corporate advisors, leading the agency's corporate advisory team across the region, while Brian Keenan has been appointed managing director, AI and data advisors, leading a specialist advisory team focused on helping clients turn AI ambition into measurable business impact. Both Keenan and Rajab will report to Nitin Mantri, President of APAC, and join the agency's APAC leadership and global advisory teams. The appointments strengthen We. Communications' broader global advisory offering, which brings together expertise across corporate reputation, AI and data, financial, issues and crisis communications, public policy, and social impact to help organisations navigate increasingly complex business, stakeholder and societal challenges. Rajab joins We. from Weber Shandwick, where he spent a decade building and leading integrated communications and corporate advisory programmes across Asia Pacific most recently as general manager, Singapore. In his new role, he will lead the We.'s corporate advisors team in Singapore and across the region, providing senior counsel to clients navigating reputation, corporate communications and brand strategy challenges. "I am excited to be joining We. at a time when reputation has become one of the most important drivers of trust, resilience and growth. There is a clear need for corporate and brand advisory that is both anticipatory, integrated and commercially relevant," said Rajab. "I look forward to working with the talented team at We. to strengthen our reputation strategy and resilience capabilities, to help clients across Singapore and the region." Keenan's elevation to Managing Director, We. AI & Data Advisors, reflects both his contribution over five years at We. and the agency's investment in helping clients move from AI ambition to AI impact. Keenan has led some of the agency's most forward-thinking work, including spearheading the Future of Communications APAC report and, most recently, serving as EVP, International Head of Insights and Analytics. He was also recently named on PRovoke Media's 2026 Innovator 25 Asia-Pacific list. The AI and data advisory team builds on We.'s existing suite of products and solutions and adds a new range of capabilities to address the evolving complexity of client needs, including data governance, AI workflow transformation, agentic commerce, and AI branding and content, the agency said. "AI is the defining business question of this decade," said Keenan. "For most organisations, the opportunity still outweighs the practical benefit. We created AI and data advisors to help leadership teams bridge that gap with pragmatic, business-focused advice that turns AI ambition into measurable impact." "Clients are facing increasingly complex corporate communications challenges that demand integrated strategic counsel," said Mantri. "Arif and Brian bring deep regional experience and trusted advisory expertise that will strengthen how we help organisations navigate reputation, stakeholder expectations and business transformation across Asia-Pacific." Together, these leadership appointments reflect We. Communications' continued investment in building multidisciplinary advisory capabilities that help organisations navigate the increasingly interconnected challenges of corporate reputation and societal impact. Article tags News direct to your inbox The agency playbook. The PR industry's most comprehensive listing of firms from every region and specialty.

PR-Agent Media
Apr 24th, 2026
"We Communications" - Daniel Blank is Managing Director Germany.

"We Communications" - Daniel Blank is Managing Director Germany. "We Communications" has appointed Daniel Blank as Managing Director Germany. In his expanded leadership role, Blank will assume overall responsibility for the German agency business in addition to his previous position as EMEA Head of AI & Digital Innovation. This focuses on the areas of healthcare, technology, and integrated communications. In parallel, he is further advancing the AI and innovation strategy for the entire EMEA region. He reports directly to Stephanie Marchesi, President EMEA. "Daniel combines in-depth expertise in integrated communications with true AI leadership," explains Marchesi. He understands how to combine different disciplines, markets and ideas into a consistent overall picture - a prerequisite that makes him a reliable partner throughout the EMEA region. Extensive experience in the German and international markets. Blank has been a key figure in building the business in Germany and the EMEA region for years. Before assuming his international role as EMEA Head of Integrated Marketing in 2022, he served for five years as Deputy Managing Director Germany. During this time, he systematically expanded the agency's technology sector and digital services expertise in the German market and advised clients at the highest strategic level. In his international role, he was most recently responsible for global marketing and communications for the Forest Stewardship Council (FSC). AI-driven campaigns and integrated communication. The appointment underlines the strategic course of "We Communications": The agency consistently relies on integrated and agile working methods - at a time when companies across all industries are facing rapid change in the world of communications. Under Blank's leadership, the German team is to further expand its expertise in AI and digitally driven campaigns, while more closely integrating traditional PR, media relations and cross-channel marketing. "Our aim is to more closely link media relations with AI-supported analysis, content development and campaign optimization, so that customers can make clearer decisions and reach their target groups more precisely, even in complex and dynamic markets," said Blank. Bianca Eichner leaves PR Agent after more than ten years. Blank succeeds Bianca Eichner, who is leaving the company after more than ten years in a management position to pursue new professional challenges. Eichner had significantly shaped the German business of "We Communications" and its strong market position in the healthcare and integrated sectors. Communication played a key role in its development. Nora Kuusik strengthens the team in the technology sector. As part of further investments in the German market, "We Communications" also gains Nora Kuusik as Account Director Technology. Kuusik comes from "Ketchum", where she spent over ten years managing B2B and B2C technology clients and was responsible for integrated campaigns at the intersection of brand, media and stakeholder communication. She reports to Blank and takes over senior consulting in the agency's technology portfolio. About "We Communications" "We Communications" is a global communications and integrated marketing agency that helps brands successfully position themselves in a constantly changing world. For over four decades, the company has been working at the intersection of technology, healthcare, and societal needs. For years, countless people have trusted PR Agent and used its online magazines. PR Agent (Sierks Media) has no multimillion-dollar owners - and yet PR Agent offer all content free of charge. If you like its work, PR Agent would appreciate your support - whether small or large. Sierks Media / PR Agent / (C) Photo: PR Agent. Communications

Premium Eagle Media Limited
Mar 20th, 2026
Chain Reactions Africa wins global PR award for Tinubu's reform programme, Gold for Lagos Shopping Festival.

Chain Reactions Africa wins global PR award for Tinubu's reform programme, Gold for Lagos Shopping Festival. Another significant global recognition has come the way of the administration of Bola Ahmed Tinubu as its reform agenda gained continental acclaim at the SABRE Africa Awards held in Johannesburg. Leading Public Relations and Communications consultancy, Chain Reactions Africa, clinched a major award for its campaign: "From Reforms to Recovery," developed to communicate the outcomes of the administration's bold economic reforms. The award-winning campaign was executed in collaboration with the Presidential Media and Communications Team. It was launched to mark the President's second year in office. Designed with a focus on clarity and simplicity, the campaign effectively translated complex reform policies into relatable narratives, earning recognition not only within Nigeria's business community but also from global financial institutions such as the International Monetary Fund and the World Bank Group. Beyond its Public Sector and Government category win, where it triumphed over global communications firm Weber Shandwick, Chain Reactions Africa secured additional accolades across multiple categories. The firm earned a Gold Award in the Travel & Leisure category for its work on the Lagos Shopping Festival, reinforcing its growing reputation as one of Africa's foremost PR and reputation management firms. In the Technology category, the consultancy also emerged winner for its campaign on the unveiling of the T2 brand for Emerging Markets Telecommunications Services Limited (EMTS), formerly known as 9mobile. This category featured strong competition from notable agencies, including South Africa's ByDesign and Fury, as well as global communications giant, WE Communications, underscoring the scale of the achievement. Speaking at the event, Paul Holmes, founder of PRovoke Media and organisers of the awards, highlighted that the 2026 edition attracted a record number of entries, making it one of the most competitive in the award's history. Holmes commended the high standard of submissions and the rigour of the judging process. Israel Jaiye Opayemi, Founder and Chief Strategist of Chain Reactions Africa, described the moment as a proud milestone for Nigeria on the global communications stage. He dedicated the award to President Tinubu for initiating bold reforms as well as to the Presidential Media and Communications Team for their collaborative approach, which enabled the campaign's clarity and effectiveness. Reflecting on the firm's journey, Opayemi recalled attending the SABRE Awards in Miami, United State in 2014 as a spectator. He said that was where he resolved to position both his company and Nigeria prominently on the global PR stage. That ambition materialised in 2016 with the firm's first SABRE win and has since evolved into a consistent record of excellence that continues to elevate Nigeria's reputation within the global communications ecosystem. He also acknowledged the support of Babajide Olusola Sanwo-Olu for the Lagos Shopping Festival, noting that the initiative has rapidly gained international visibility and positioned Lagos as a destination for retail and cultural experiences. Held in partnership with the Public Relations and Communications Association for the first time, the SABRE Africa Awards celebrate outstanding achievement in branding, reputation, and engagement. With over 500 entries and more than 120 shortlisted campaigns, the 2026 edition stands among the most competitive to date. With multiple wins this year, Chain Reactions Africa maintains an unmatched record among Nigerian PR firms, having secured seven SABRE Awards in 2024, four in 2025, and three in 2026, further cementing its growing influence and recognition across Africa and beyond. Follow the eagle online channel on whatsapp. [wpadcenter_ad id='745970' align='none']

GeekWire
Mar 21st, 2025
Microsoft@50 Recap: Company Faithful Mark First 50 Years And Look To Future At Geekwire Event

Former Microsoft CEO Steve Ballmer takes the stage at GeekWire’s Microsoft@50 event at Town Hall in Seattle on Thursday. (GeekWire Photo / Taylor Soper) Longtime Microsoft employees, key executives, company faithful and tech community members celebrated the tech giant’s 50th anniversary Thursday night in Seattle during Microsoft@50, a GeekWire event to mark the company milestone.Hundreds of people turned out at Town Hall to mingle and share stories about where they were, who they knew and what they worked on over the years at the Redmond, Wash.-based company. Attendees included many pivotal figures from Microsoft’s past and present. And the on-stage program featured three speakers uniquely positioned to offer insights across business, policy, and technology in the context of Microsoft’s position in society and the industry, looking back and to what’s ahead.Microsoft President and Vice Chair Brad Smith speaks with GeekWire’s Todd Bishop onstage at Microsoft@50. (GeekWire Photo / Kevin Lisota)Microsoft President and Vice Chair Brad Smith, who has been with the company for 32 years, said one of the things that stands out when he looks back at 50 years of Microsoft is the company’s ability to survive — something that’s not typical in tech. “… And do more than survive,” Smith told GeekWire co-founder Todd Bishop during a fireside chat

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