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About Wooga
Industries
Gaming
Company Size
201-500
Company Stage
Acquired
Total Funding
$31.3M
Headquarters
Berlin, Germany
Founded
2009
Overview
Wooga develops mobile games that focus on narrative and storytelling, aiming to engage players with compelling stories. Their games, such as "June's Journey," "Switchcraft," "Tropicats," and "Jelly Splash," combine puzzle-solving with immersive storylines, catering primarily to casual gamers seeking entertainment on their mobile devices. Wooga operates under a free-to-play model, allowing players to download and play games for free while generating revenue through in-app purchases and advertisements. The company differentiates itself by investing heavily in art, game design, and marketing to create high-quality gaming experiences that keep players engaged. Wooga's goal is to captivate players with rich stories and maintain a strong user base through effective user acquisition strategies.
Simplify's Take
What believers are saying
- 'June's Journey' surpassed $1 billion in revenue, showcasing Wooga's market success.
- Collaboration with Netflix expands Wooga's reach to a broader audience.
- Growing interest in narrative-driven games aligns with Wooga's core strengths.
What critics are saying
- Heavy reliance on 'June's Journey' could be risky if player interest declines.
- Increased competition from Netflix Games may affect Wooga's player base.
- Rapid mobile gaming innovation could outpace Wooga's current strategies.
What makes Wooga unique
- Wooga excels in story-driven casual games, a niche in mobile gaming.
- The company targets a mature female demographic, often overlooked by competitors.
- Wooga's partnership with Netflix enhances its narrative-driven game distribution.
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Funding
Total Funding
$31.3M
Below
Industry Average
Funded Over
4 Rounds
Company News
But it said in its Q2 2024 financial results yesterday that Playtika-owned Wooga plans to launch Claire's Chronicles in Q2 2025.
GamesBeat Next's on-demand library is now live! Start catching up on the 30+ sessions you might have missed. Watch NowWooga‘s June’s Journey hidden object game has surpassed $1 billion in revenue. It’s a big milestone for Wooga’s owner Playtika.Playtika’s Berlin-based studio Wooga announced that its flagship game, June’s Journey, has achieved $1 billion in lifetime gross revenue.In addition, the game is the No. 1 highest-grossing hidden object game worldwide and is the first-ever German mobile game to hit such a revenue landmark 6 years after global launch.Wooga’s achievement of surpassing the $1 billion milestone with June’s Journey is a testament to the studio’s strategic engagement by tapping into an often overlooked market segment, ultimately captivating a mature female demographic. .
Playtika's Wooga Becomes The Fastest German Studio To Achieve MilestoneBERLIN, Nov. 16, 2023 /PRNewswire/ -- Playtika's Berlin-based studio Wooga® announced that its flagship game, June's Journey®, has achieved $1 billion USD in lifetime gross revenue*. In addition, the game is the #1 highest-grossing hidden object game worldwide** and is the first-ever German mobile game to hit such a revenue landmark 6 years after global launch***. June's Journey Travels, 2023Wooga, 2023. June's Journey, 2023
Playtika's Wooga game studio has teamed up with Netflix to create this all knew haunted murder mystery game.
And now Berlin-based Wooga is announcing its Ghost Detective hidden object game for Netflix Games today.
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About Wooga
Industries
Gaming
Company Size
201-500
Company Stage
Acquired
Total Funding
$31.3M
Headquarters
Berlin, Germany
Founded
2009
There are no jobs for Wooga right now.
Find jobs on Simplify and start your career today