WorkWave adds AI tools to help lawn care companies spot missed opportunities. WorkWave adds AI tools to RealGreen and PestPac to help businesses track stalled quotes, customer retention, and sales opportunities. Published: November 4, 2026 at 10:00 AM ET Between keeping crews moving, following up on estimates, and making sure customers stick around for another season, lawn care business owners have plenty to keep track of. And sometimes, the biggest opportunities are the ones that get buried in all that data. WorkWave is expanding its Wavelytics Decision Intelligence platform with two new AI-driven analytics tools designed to help lawn care and pest control companies identify potential problems before they turn into lost business. The additions include a Sales Hub for RealGreen users and a Customer Hub for PestPac users. Both are built into the companies' existing software platforms, giving businesses a way to identify trends and prioritize follow-up without having to sort through reports manually. Following up before quotes go cold. For lawn care companies using RealGreen, the new Sales Hub focuses on something most contractors know all too well: estimates that never turn into jobs. The tool tracks sales activity from the initial estimate request through the final sale, allowing companies to see how their pipeline is performing across different branches, markets, and sales representatives. It also identifies stalled quotes and organizes them into a prioritized list, with links back to the original records in RealGreen. That gives sales teams a starting point for following up with potential customers who may have fallen through the cracks. For contractors juggling dozens or even hundreds of estimates during busy periods, being able to quickly identify which opportunities need attention could help make the follow-up process more manageable. Keeping customers from walking away. On the PestPac side, WorkWave's new Customer Hub takes a different approach, focusing on customer retention. The system analyzes account data to identify customers who may be at risk of canceling service. It assigns a risk score, highlights potential reasons for cancellation, and estimates how much recurring revenue could be lost. With data refreshing close to real time, businesses can identify potential issues and decide where to intervene. The platform also tracks technician callback rates, which may help managers spot service problems that need additional attention. WorkWave says some customers using its analytics have seen an average increase of 40% in services per technician. However, the company did not provide details about the number of businesses evaluated or the timeframe behind that figure. Turning data into something useful. The larger idea behind both tools is to make business data easier to act on, rather than simply giving managers another dashboard to check. For lawn care companies, that could mean identifying estimates that need follow-up before the prospect moves on to another provider. For pest control businesses, it could mean recognizing service issues before a customer decides not to renew. Of course, identifying a problem and fixing it are two different things. Contractors still need to make the calls, address customer concerns, and determine which opportunities are worth pursuing. The new tools are available to eligible PestPac and RealGreen customers using Wavelytics Decision Intelligence. WorkWave also announced two executive appointments, naming Cristine Kao chief marketing officer and Kiran Dhanuka chief customer officer. Key takeaways. * WorkWave has introduced two AI-driven analytics tools for RealGreen and PestPac users. * RealGreen's Sales Hub identifies stalled estimates and tracks sales pipeline performance. * PestPac's Customer Hub analyzes cancellation risks, recurring revenue exposure, and technician callback rates. * Both tools aim to help businesses identify opportunities and service issues using data already collected through their software. Jessica Schwartz is the Managing Editor of Turf Magazine, leading editorial coverage on the business, equipment, and trends that keep the commercial landscaping industry moving. She partners with contractors and industry experts to deliver insights readers can actually use. Off the clock, she's a proud mom to Avery and Seth, and married to Mike, the man responsible for turning her "What if we tried this..." ideas into reality. Follow Turf Magazine on Google Make Turf Magazine a preferred source. Get more Turf Magazine news, lawn care strategies, landscaping insights, equipment updates and green industry coverage highlighted in your Google Search results.

WorkWave has announced a strategic cloud modernisation initiative using Amazon Web Services to power its WAIve AI engine. The company is consolidating its core infrastructure using Amazon Elastic Kubernetes Service and transitioning its RealGreen platform to a cloud-native database model built on AWS. The initiative targets up to 50% reduction in infrastructure costs and projects three times improvement in platform performance. WAIve will be powered by Amazon Bedrock AgentCore, AWS's platform for building production AI agents. "AWS provides the raw computational power and scalability required to launch our upcoming WAIve AI initiatives," said Kevin Kemmerer, WorkWave CEO. The enhancements are designed to support large-scale enterprise workloads whilst reducing total cost of ownership for clients. WorkWave provides software solutions for mobile service companies across lawn care, pest control, commercial cleaning, and security guarding sectors.