World Insurance Associates

World Insurance Associates

Insurance and financial planning with compliance

Overview

World Insurance Associates provides a broad mix of insurance products and financial services for individuals and businesses. Its offerings include auto, home, life, umbrella, valuables, and watercraft insurance, along with business planning, college funding, estate and retirement planning, insurance planning, and compliance consulting. The company guides clients through selecting appropriate policies and financial plans, emphasizing personalized service and expert advice. Revenue comes from selling insurance policies and delivering financial planning services, and the firm differentiates itself by offering customized, advisory-focused solutions and ongoing support rather than relying on scale alone. The goal is to help clients achieve better coverage and smarter financial planning through tailored guidance and ongoing service.

About World Insurance Associates

Simplify's Rating
Why World Insurance Associates is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consulting

Financial Services

Company Size

1,001-5,000

Company Stage

Growth Equity (Non-Venture Capital)

Total Funding

$1B

Headquarters

Tinton Falls, New Jersey

Founded

2011

Your Connections

People at World Insurance Associates who can refer or advise you

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Simplify's Take

What believers are saying

  • John Newell can accelerate AI-enabled service delivery and operating efficiency.
  • Specialty verticals like transportation, surety, and crop insurance deepen cross-sell potential.
  • Recent acquisitions expand geographic reach and access to niche client communities.

What critics are saying

  • Heavy M&A integration can disrupt clients, advisors, and systems.
  • Leadership transition can slow execution during AI and expansion initiatives.
  • Catastrophe-exposed niches like coastal and flood lines face loss and pricing pressure.

What makes World Insurance Associates unique

  • National brokerage scale with more than 230 U.S. and U.K. offices.
  • Broad platform across commercial, personal, benefits, wealth, retirement, and payroll.
  • Acquisition-led growth combined with data-driven, client-tailored advisory services.

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Funding

Total Funding

$1B

Above

Industry Average

Funded Over

1 Rounds

Growth Equity Non VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity Non VC Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

5%

1 year growth

5%

2 year growth

4%
World Insurance Associates LLC
May 29th, 2026
Lock Insurance joins World Insurance Associates.

Lock Insurance joins World Insurance Associates. Nancy Longo Last Updated May 29, 2026 ISELIN, N.J. - World Insurance Associates LLC ("World"), a Top 50 Insurance Brokerage, announced today that it acquired the business of Lock Insurance ("Lock") of Lakeland, FL on February 1, 2026. Terms of the transaction were not disclosed. Lock Insurance was founded in 2004. Today they provide personal insurance and commercial insurance to clients in the state of Florida. "Each member of Lock Insurance is a team player, serving a crucial role in our commitment to excellence and our reputation for superior customer service," says Don Westerfeld, President, Lock Insurance. "We provide our clients with the best insurance at the lowest prices possible. As part of World, we will continue to do so, but with more products and services." "It's great to welcome Lock Insurance to the World family," says Rich Eknoian, Executive Chairman and Founder of World. "This acquisition further expands World's presence in Florida. Don and his team are focused on providing excellent customer service to their clients, and I know they will be a great addition to World." Giordano, Halleran & Ciesla provided legal counsel to World on the transaction. Connell Foley LLP provided legal counsel to Lock on the transaction. No other advisors, diligence firms, or legal counsel were disclosed. About World Insurance Associates LLC World Insurance Associates (World) is a nationally ranked financial services organization headquartered in Iselin, N.J., that serves its clients from more than 250 offices across the U.S. and U.K. World's comprehensive network of brokers and specialists empower people to make informed decisions to improve their risk management outcomes, modernize their benefits programs, and help achieve their long-term financial goals. Using data-driven analytics, World's advisors innovate new products and solutions tailored to clients' needs across commercial and personal insurance and bonds, employee and executive benefits, wealth management and retirement plan services, private client services, and payroll & HR solutions. For more information, please visit www.worldinsurance.com. Media Contact: Jean Wiskowski, Chief Marketing Officer World Insurance Associates LLC 732-380-0900 Ext. 736 [email protected] Nancy is responsible for Marketing Communications for World Insurance Associates LLC. She has over 20 years of experience in the insurance industry in a variety of different roles, including group insurance and PEOs.

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