Yeti

Yeti

Outdoor gear for exceptional experiences

About Yeti

Simplify's Rating
Why Yeti is rated
B+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated A on Rating Differentiation

Industries

Consumer Goods

Company Size

1,001-5,000

Company Stage

IPO

Total Funding

N/A

Headquarters

Austin, Texas

Founded

2006

Overview

YETI produces high-quality outdoor gear designed to enhance outdoor experiences. Their products include coolers, drinkware, and other accessories that are built to withstand tough conditions. YETI's gear is known for its durability and performance, making it suitable for various outdoor activities like camping, fishing, and hiking. Unlike many competitors, YETI focuses on creating products that not only perform well but also have a strong emphasis on sustainability and environmental impact. The company's goal is to inspire people to spend more time outdoors by providing them with reliable gear that enhances their adventures.

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Simplify's Take

What believers are saying

  • Yeti's new NYC store can capitalize on experiential retail trends.
  • The outdoor recreation industry's growth boosts demand for Yeti's products.
  • Digital transformation efforts have increased Yeti's online sales by 14%.

What critics are saying

  • Increased competition from lower-priced brands like Hydro Flask could erode market share.
  • Integration challenges from acquiring Mystery Ranch may lead to operational inefficiencies.
  • High operational costs in NYC may pressure Yeti's expansion strategy.

What makes Yeti unique

  • Yeti products are known for their durability and long-lasting ice retention.
  • The brand's focus on outdoor lifestyle resonates with adventure and nature enthusiasts.
  • Yeti's acquisition of Mystery Ranch expands its product offerings in the outdoor gear market.

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Funding

Total Funding

$0

Below

Industry Average

Funded Over

1 Rounds

IPO funding comparison data is currently unavailable. We're working to provide this information soon!
IPO Funding Comparison
Coming Soon

Company News

OutdoorHub
May 17th, 2024
Yeti Unveils the Rambler French Press

In an exciting addition to their lineup, Yeti has just released the Rambler French Press.

Defense World
Apr 14th, 2024
Prime Capital Investment Advisors LLC Invests $253,000 in YETI Holdings, Inc. (NYSE:YETI)

Prime Capital Investment Advisors LLC invests $253,000 in YETI Holdings, Inc. (NYSE:YETI).

Defense World
Mar 30th, 2024
Clear Harbor Asset Management LLC Makes New Investment in YETI Holdings, Inc. (NYSE:YETI)

Clear Harbor Asset Management LLC makes new Investment in YETI Holdings, Inc. (NYSE:YETI).

Bizjournals
Mar 29th, 2024
Outdoor brand Yeti to open first New York City store

Outdoor cooler, drinkware and bag retailer Yeti will open its first New York City store in Manhattan's Flatiron District on April 4.

PR Newswire
Mar 11th, 2024
Four Stagwell (Stgw) Agencies - 72Andsunny, Code And Theory, Colle Mcvoy And Team Epiphany - Awarded 2024 Ad Age Agency A-List Recognition For Business And Creative Transformation

NEW YORK, March 11, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today celebrates four of its agencies recognized in Ad Age's 2024 Agency A-List: 72andSunny, Code and Theory, Colle McVoy and Team Epiphany.The Agency A-List is an annual ranking of the top agencies, companies, and innovators, honoring the best work and brightest ideas in advertising, marketing and the expanding innovation landscape.Stagwell celebrates four of its agencies recognized in Ad Age's 2024 Agency A-List. Post this Four Stagwell (STGW) Agencies – 72andSunny, Code and Theory, Colle McVoy and Team Epiphany – Awarded 2024 Ad Age Agency A-List Recognition for Business and Creative TransformationThis year's winners reflect another transformative year of digital, creative, and tech-forward work from Stagwell's network on behalf of leading brands including Amazon, HBO's Max, National Football League, United Airlines, YETI, Tipico and more.2024 award highlights include:72andSunny named No. 8 on Ad Age's 2024 Agency A-List after a breakthrough year of purpose-driven campaigns, including urging United Airlines to appoint "Sesame Street" puppet Oscar the Grouch as chief trash officer to highlight its sustainability initiatives, and the agency's work for Blizzard Entertainment's Diablo video game franchise—an effort that culminated in driving the fastest-selling title in the company's history. Additionally, 72andSunny's partnership with the NFL throughout 2023 championed the future of the game at the Super Bowl and ultimately propelled flag football into the Olympic spotlight.named after a breakthrough year of purpose-driven campaigns, including urging United Airlines to appoint "Sesame Street" puppet Oscar the Grouch as chief trash officer to highlight its sustainability initiatives, and the agency's work for Blizzard Entertainment's Diablo video game franchise—an effort that culminated in driving the fastest-selling title in the company's history. Additionally, 72andSunny's partnership with the NFL throughout 2023 championed the future of the game at the Super Bowl and ultimately propelled flag football into the Olympic spotlight. Code and Theory named Business Transformation Agency of the Year for doubling down on technology, striking expansive new partnerships and adding key executives to provide a true competitive edge

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