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About Automattic
Industries
Consumer Software
Entertainment
Company Size
1,001-5,000
Company Stage
Late Stage VC
Total Funding
$905.3M
Headquarters
San Francisco, California
Founded
2005
Overview
Automattic develops and manages WordPress.com, a widely-used platform for creating websites and blogs. The platform allows users to easily build and manage their online presence, catering to individuals, businesses, and organizations, including bloggers, small businesses, and non-profits. Automattic operates on a freemium model, offering basic services for free while charging for premium features like advanced design options and additional storage. The company also generates revenue through advertising on the free version of WordPress.com. In addition to WordPress.com, Automattic supports various open-source projects and offers mobile applications for iOS and Android, enabling users to manage their sites from anywhere. The goal of Automattic is to enhance the web experience by providing accessible tools for content creation and management.
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Simplify's Take
What believers are saying
- Automattic's acquisition of WPAI strengthens its AI capabilities for WordPress solutions.
- The launch of Studio Sync enhances WordPress.com with advanced development tools.
- Automattic's investment in Openvibe aligns with trends in decentralized social networks.
What critics are saying
- Legal disputes with WP Engine could lead to significant financial and reputational damage.
- Recent layoffs may affect employee morale and service quality at Automattic.
- Forking the ACF plugin might alienate parts of the WordPress community.
What makes Automattic unique
- Automattic's WordPress.com is a leading platform for website and blog creation.
- The company offers a freemium model, attracting a wide range of users globally.
- Automattic actively contributes to open source projects, enhancing its community reputation.
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Funding
Total Funding
$905.3M
Above
Industry Average
Funded Over
6 Rounds
Tiger Global
Insight PartnersBenefits
Remote Work Options
Unlimited Paid Time Off
Flexible Work Hours
Professional Development Budget
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 1%2 year growth
↑ 0%Automattic lays off 281 people across 90 countries: the web reacts.
At the recent WordCamp Europe 2025, Automattic CEO Matt Mullenweg detailed the future trajectory of WordPress, emphasizing a commitment to innovation, accessibility, and community engagement.
Automattic is facing a class action lawsuit over its feud with WP Engine, with a cybersecurity expert accusing CEO Matt Mullenweg of waging "nuclear war" against the hosting company at the expense of hundreds of thousands of its customers.
Openvibe, a startup integrating new-generation social networks into one app, secured $800k from investors including Automattic, Tensor Ventures, and Jan Široký. The funding aims to accelerate app development and platform integration, offering users more freedom and content control. Led by Founders VC, the investment round highlights Openvibe as an alternative to traditional social networks, addressing user frustration with closed ecosystems. CEO Matěj Švancer notes a shift of over 100 million U.S. users to new platforms.
After releasing Studio, an open source local development environment for WordPress, and Studio Assistant (see The Pier #73), Automattic has just launched Studio Sync for WordPress.com.
Automattic is Hiring for 4 Jobs on Simplify!
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About Automattic
Industries
Consumer Software
Entertainment
Company Size
1,001-5,000
Company Stage
Late Stage VC
Total Funding
$905.3M
Headquarters
San Francisco, California
Founded
2005
Automattic is Hiring for 4 Jobs on Simplify!
Find jobs on Simplify and start your career today