Brookshire Grocery Company

Brookshire Grocery Company

Regional grocery chain with distribution.

Overview

Brookshire Grocery Company operates as a regional grocery chain with more than 180 stores across Texas and Louisiana under the Brookshire's, Super 1 Foods, Spring Market, and FRESH by Brookshire's banners. It runs three distribution facilities to supply its stores and serve communities locally. Its products are everyday groceries and related services provided through physical supermarkets and a regional supply network. The company differentiates itself through a strong emphasis on community involvement, customer service, and adherence to its corporate mission and core values, aiming to exceed standards and place the customer first. Its goal is to make communities better by focusing on its people, products, stores, and service.

About Brookshire Grocery Company

Simplify's Rating
Why Brookshire Grocery Company is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Food & Agriculture

Consumer Goods

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Tyler, Texas

Founded

1939

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Simplify's Take

What believers are saying

  • Afresh can reduce spoilage and improve in-stock rates in fresh departments.
  • Logile's rollout should improve labor planning, scheduling, and store execution companywide.
  • Oklahoma City conversions create a testbed for higher-margin experiential grocery formats.

What critics are saying

  • FRESH formats in Edmond and The Village face entrenched local grocery competition.
  • Higher-cost chef-prepared counters and amenities pressure margins if traffic disappoints.
  • Leadership transition and acquisition integration can disrupt pricing, labor, and execution.

What makes Brookshire Grocery Company unique

  • Family-owned BGC operates 220-plus stores across Texas, Louisiana, Arkansas, and Oklahoma.
  • Brookshire's remodels blend upscale fresh-food offerings with traditional grocery value.
  • FRESH by Reasor's adds chef-prepared counters, dry-aged beef, and experiential amenities.

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Benefits

Health Insurance

Vision Insurance

Dental Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Flexible Work Hours

Hybrid Work Options

Stock Options

Company Equity

Wellness Program

Mental Health Support

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Family Planning Benefits

Company News

Stilwell Democrat-Journal
Mar 13th, 2026
BGC Reasor's named to Newsweek's 2026 List of America's Greatest Workplaces for Women

BGC reasor's named to Newsweek's 2026 list of America's Greatest Workplaces for Women. * 9 hrs ago TYLER, Texas - Brookshire Grocery Co. has been named to Newsweek's 2026 list of America's Greatest Workplaces for Women, recognizing organizations across the country that are committed to creating supportive, equitable environments where women can grow and succeed. Developed in partnership with Plant-A Insights Group, the national recognition is based on one of the largest independent studies of the female workforce in the U.S. Reasor's grocery stores are under the Brookshire umbrella. The study included survey responses from more than 89,000 women representing more than one million companies nationwide. Companies were evaluated on a range of factors, including representation of women in leadership, pay equity, advancement opportunities, workplace culture and programs that support women's professional development. "This honor demonstrates our continued dedication to fostering a workplace where every employee-partner feels included, respected, and empowered to advance," said Rosemary Jones, executive vice president, chief people and legal officer for BGC. BGC employs more than 17,000 employee-partners across Texas, Louisiana, Arkansas, and Oklahoma, and continues to invest in leadership development, career advancement opportunities and programs designed to support the success of all employee-partners.

KOCO-TV
Oct 6th, 2025
Two FRESH by Reasor's locations coming soon to Oklahoma City metro

Two FRESH by Reasor's locations coming soon to Oklahoma City metro. Read the story below to see where the two stores will be located. Two Uptown Grocery locations in the Oklahoma City metro will soon become FRESH by Reasor's stores. Brookshire Grocery Co. and Uptown Grocery Co. announced Monday that they entered into an agreement under which Brookshire Grocery Co. will acquire Uptown Grocery locations in The Village and Edmond. The two spots will become FRESH by Reasor's stores following a short closing at each location, according to a news release. The stores will undergo a short closing starting at 7 p.m. on Oct. 22, and the goal is to reopen as a FRESH by Reasor's the following week. Once reopened, the stores will undergo a remodeling process with new features and expanded food selections. "We are thrilled to have this opportunity to introduce our FRESH store with our exceptional service to The Village and Edmond communities," Brad Brookshire, chairman and CEO for Brookshire Grocery Co, said in the news release. "At FRESH, we offer far more than a typical grocery experience. From our award-winning dry-aged beef program to restaurant-quality, chef-prepared meals, every detail reflects our commitment to excellence. Alongside everyday essentials, we're expanding our product offerings which will include adding in beer and wine to further enhance the shopping experience. These new stores represent a bold step in our company's growth journey and stand as a testament to our mission: to create and deliver exceptional experiences and lasting value for our customers, guided by our core values." FRESH by Reasor's features chef-prepared entrees, authentic Japanese ramen and Vietnamese pho counters, a taco bar, brick-oven Neapolitan-style pizza, an artisan bakery, dry-aged beef, a full-service meat and seafood counter, charcuterie and cheese selections, fresh produce with various organics, and a full-service floral shop. The stores also will have a coffee bar, hand-crafted gelato, patio dining, an outdoor cafe, live music, and on-site parks with children's playgrounds. Brookshire Grocery Co. plans to hire more than 40 new employees for each store. Hiring centers - located at 9515 N. May Ave. in Oklahoma City for The Village store and 2740 Featherstone Road in Oklahoma City for the Edmond store - for the new grocery stores will be open from 1 to 6 p.m. on Oct. 13 and will continue 8 a.m. to 6 p.m. Oct. 14-17. Reasor's currently has almost 20 locations in Oklahoma, and these two new spots will be the first in the Oklahoma City metro.

The Shelby Report
Apr 30th, 2025
Brookshire Grocery Co. Names New COO, CFO

Brookshire Grocery Co. has promoted Jerry LeClair to COO and hired Mandy Tomlin as EVP and CFO.

FreshPlaza
Oct 30th, 2024
Brookshire Grocery is acquiring four Shoppin' Baskit stores

Brookshire Grocery is acquiring four Shoppin' Baskit stores.

El Paso Inc.
Jun 19th, 2024
Investigation underway after bomb threat at Brookshire's in Tyler

Brookshire Grocery Co. said it confirms the Brookshire's located on Roseland Boulevard in Tyler, received a bomb threat Wednesday.

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