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Census offers a Data Activation platform that syncs customer data to over 200 business tools using Reverse ETL, allowing marketing teams to create targeted audiences without coding. The platform features a no-code segment builder that helps unify first-party customer data into a 360° profile, enhancing efficiency by eliminating the need to access multiple platforms. Unlike competitors, Census simplifies the process of maintaining data pipelines, enabling businesses to set up critical connections in just 5 minutes. The goal is to empower marketing and data teams to effectively utilize their customer data for improved marketing efforts.
Company Stage
Series B
Employees
51-200
Industries
Data & Analytics, Enterprise Software
Total Funding
$78.1M
Headquarters
San Francisco, California
Founded
2018
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