Paradigm

Paradigm

SaaS software for construction supply chain

Overview

Paradigm provides cloud-based software solutions for the building industry, serving homebuilders, renovation contractors, lumberyards, dealers, distributors, retailers, and manufacturers. Its SaaS suite helps teams manage sales, procurement, pricing, inventory, and project workflows across the supply chain, enabling users to quote, procure, and track orders in one system. By connecting suppliers and customers with industry-specific features, Paradigm helps organizations boost sales, reduce costs, and improve competitiveness. Unlike general business software, Paradigm focuses on the building supply chain and a wide range of industry players, offering end-to-end tools tailored to their needs. The company’s goal is to help customers grow revenue while cutting expenses and streamlining operations through a collaborative, data-driven platform.

About Paradigm

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Industries

Industrial & Manufacturing

Enterprise Software

Company Size

201-500

Company Stage

Acquired

Total Funding

$450M

Headquarters

Middleton, Wisconsin

Founded

1999

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Simplify's Take

What believers are saying

  • 3D visualization should improve buyer confidence for complex window and door purchases.[1]
  • Embedded financing inside Paradigm Vendo can increase attachment rates for contractors.[1]
  • Unified quoting and visualization can help dealers close sales faster across channels.[1]

What critics are saying

  • Threekit creates partner dependence that weakens Paradigm's roadmap control.[1]
  • A cloud outage in Paradigm Omni stops quoting and sales immediately.[1]
  • Embedded financing exposes Paradigm to lender friction and compliance disruption.[1]

What makes Paradigm unique

  • Paradigm Omni combines CPQ, selling, and 3D visualization for fenestration.[1]
  • Paradigm serves new construction and home improvement across all sales channels.[1]
  • The Threekit integration adds AR, zoom, and real-time material customization.[1]

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Funding

Total Funding

$450M

Above

Industry Average

Funded Over

1 Rounds

Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!
Acquisition Funding Comparison
Coming Soon

Benefits

Remote Work Options

Company Equity

Company News

Paradigm
Apr 24th, 2025
Employees Recognize Paradigm as a Madison Top Workplace for the Fifth Year in a Row

In an exciting announcement, Paradigm has been recognized as a Madison Top Workplace for the fifth consecutive year.

Paradigm
Mar 26th, 2023
Employees share why Paradigm is a Madison Top Workplace

Even better, this year Paradigm has been named the region’s third best Large Employer, with a special award for “Clued In Senior Management!”

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