ATPCO

ATPCO

Data solutions for airline fare management

About ATPCO

Simplify's Rating
Why ATPCO is rated
A-
Rated A on Competitive Edge
Rated B on Growth Potential
Rated A on Differentiation

Industries

Automotive & Transportation

Consulting

Enterprise Software

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

San Antonio, Texas

Founded

1965

Overview

ATPCO provides data solutions for the airline industry, focusing on fare-related information management and distribution. Their products help airlines and travel agencies streamline pricing, fare distribution, and retailing processes. Key offerings include dynamic pricing, which allows real-time fare adjustments based on market demand, and NDC operability, enhancing sales through various channels. ATPCO generates revenue through subscriptions to its data services, consulting, and API integrations. They also offer specialized tools like the Baggage Calculator and Branded Fares for managing ancillary services. ATPCO distinguishes itself by setting industry standards, such as the IATA data standard for baggage rules, ensuring their solutions are widely trusted and adopted. The company's goal is to optimize the efficiency and profitability of air travel services for its clients.

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Simplify's Take

What believers are saying

  • Acquisition of 3Victors boosts real-time data capabilities for dynamic pricing solutions.
  • 'Product Catalogue' solution aligns with industry trends towards personalized pricing models.
  • Growing demand for dynamic offers presents market expansion opportunities for ATPCO.

What critics are saying

  • Integration of 3Victors poses challenges in aligning technologies with existing systems.
  • Slow industry adoption of dynamic offers may hinder ATPCO's pricing solutions growth.
  • Competition from Amadeus and Sabre threatens ATPCO's market share in fare distribution.

What makes ATPCO unique

  • ATPCO leads in airline data solutions, setting industry standards for fare distribution.
  • Their dynamic pricing adjusts fares in real-time, enhancing airline revenue management.
  • ATPCO's Routehappy UPAs offer targeted seat-level content, improving customer engagement.

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Benefits

Remote Work Options

Hybrid Work Options

Company News

PhocusWire
Mar 21st, 2025
Phocuswire'S Weekly Travel Tech News Briefs: Derbysoft, Ixigo, Uatp, Veltra And More...

Here's our roundup of the people, product and partner news from the global travel industry this week.DerbySoft's executive hiresDerbySoft has restructured its executive team to drive growth in the hospitality sector, merging its connectivity and marketing solutions units into a unified hospitality business unit. Duane Overgaard was named divisional CEO, and Ken Nishizu will serve as divisional chief operating officer for the hospitality business unit, overseeing solution groups including operations and support. Toni Marti has been promoted to head of marketing solutions, and Andrew Rae joins as vice president of global business development. Satyan Joshi was appointed global head of performance.CellPoint Digital, Southwest AirlinesCellPoint Digital has expanded its partnership with Southwest Airlines to enhance Getaways by Southwest

PhocusWire
Dec 20th, 2024
Phocuswire'S Weekly Travel Tech News Briefs: Amadeus, Sabre, Hostaway

Here's our roundup of the people, product and partner news from the global travel industry this week.Amadeus' new partnersTravel technology company Amadeus and LATAM Airlines and its affiliates have announced a. multi-year distribution agreement. Under this agreement, LATAM Airlines NDC-sourced content and

ATPCO
Aug 7th, 2024
ATPCO Enhances Routehappy UPAs with Highly Targeted Seat-Level Content

ATPCO has introduced an enhancement to its Routehappy UPAs (Universal Product Attributes), enabling airlines and sales channels to amplify their seat maps with highly targeted visuals matching the seats flight shoppers are selecting.

PhocusWire
Jun 21st, 2024
5 Ways The Airline Industry Can Make Dynamic Offers Succeed

In July 2023, 23% of offers in the marketplace at any given time. were generated dynamically. With an industry goal of 80%, there is still a way to. go. As we continue the journey, some global airlines have invested millions in

PhocusWire
May 1st, 2024
How Visual Content Is Reshaping Flight Shopping For Travelers, Airlines And Resellers

The concept of customer-centricity in travel retailing has. been a key notion for suppliers and resellers for years – initially in theory. and in recent years in a growing number of innovations and implementations that

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