Aroma360

Aroma360

Scent diffusion and branding solutions

Overview

Aroma360 provides scent marketing and scent branding solutions for businesses and homes. It sells scent diffusers and essential oils that can be integrated with HVAC systems to spread scents across large spaces, creating a consistent and inviting atmosphere. The company also offers private label services, letting brands develop custom scents that match their identity. Its products rely on diffusers and carefully selected essential oils to release fragrances that can influence mood, well-being, and customer perception. Aroma360 differentiates itself by specializing in HVAC-compatible scent diffusion, custom private-label offerings, and a focus on aligning scents with brand identity and therapeutic properties. The company’s goal is to help customers create memorable environments that enhance experiences, encourage positive behavior, and reinforce brand messaging.

Significant Headcount Growth

About Aroma360

Simplify's Rating
Why Aroma360 is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Industrial & Manufacturing

Design

Healthcare

Consumer Goods

Company Size

201-500

Company Stage

Early VC

Total Funding

N/A

Headquarters

Miami, Florida

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Scent marketing market grows from $1.2B in 2023 to $2.8B by 2030.
  • Miami HEAT multi-million deal elevates fan experiences since November 2023.
  • Custom scents boost retail dwell time 16% and sales 11%.

What critics are saying

  • NextScent integration fails, stranding valuation without commercial traction.
  • Celebrity endorsers like Dwyane Wade exit, eroding luxury pricing.
  • HVAC scenting commoditizes as Scent Marketing Inc. replicates at lower cost.

What makes Aroma360 unique

  • Aroma360 integrates scent diffusers into HVAC systems for large-space diffusion.
  • SPKR series combines scent diffusion with high-performance audio technology.
  • Acquired NextScent's Ventus system for eco-friendly air-care solutions.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Paid Vacation

401(k) Retirement Plan

Employee Discounts

Growth & Insights and Company News

Headcount

6 month growth

34%

1 year growth

34%

2 year growth

38%
Yahoo Finance
Sep 23rd, 2025
Aroma360 and Hotel Collection File Multiple Lawsuits Against Scentiment for Brand Theft

Aroma360 first introduced the "Hotel Collection" brand for fragrances as early as 2015 at www.aroma360.com, and made the brand standalone in October 2020 at www.hotelcollection.com.

PR Newswire
Nov 26th, 2024
Rocking Through The Halls With A Special Edition Aroma360 Spkr

Aroma360 Raises Money for the Rock N Roll Hall of Fame Post thisDuring the GBK Brand Bar's Backstage Luxury Lounge, not only did the 2024 Rock 'n Roll Hall of Fame inductees, presenters, and guests receive their very own Aroma360 SPKR Luxury Scent Diffuser, but they were also given the opportunity to sign one of two SPKR XL units to raise money for the Rock 'n Roll Hall of Fame Foundation."Over the last few years, Aroma360 has become a favorite with the music industry elite," said Tyler Prow, Director of Public Relations for Aroma360. "We scent the homes of Missy Elliot, Rick Ross, Mona Scott-Young, and many other artists and music industry professionals. So when given the opportunity to not only debut our SPKR series at the Rock n Roll Hall of Fame, but to also raise money for the Foundation, it was a perfect match."The SPKR XL features a sleek design, three high-performance speakers, and a subwoofer to deliver immersive audio and olfactory experience. "The Aroma360 SPKR series is an industry-first technology that utilizes our two most powerful senses: scent and sound. And to have one of these units signed by artists of this caliber…to me, there could be no better gift this holiday season than that," said Benzion Aboud, CEO of Aroma360.In celebration of the Hall of Fame's legacy, both signed SPKR XLs will be sold on the Aroma360 website for $5,000 each, with all proceeds benefiting the Rock and Roll Hall of Fame Foundation. These funds will directly support the institution's mission of preserving rock and roll history, celebrating its legends, and inspiring future generations through education and outreach programs.About the Exclusive SPKR XL UnitsSPKR XL #1 : Signed by a legendary lineup of artists, including Mary J

PR Newswire
Nov 25th, 2024
(Aroma360)Red - Every Scent Counts!

Aroma360 Joins Forces with (RED), Launching a New Luxury Scenting Collection Dedicated to Bringing Life-Saving Healthcare Programs to Communities Most in NeedMIAMI, Nov. 25, 2024 /PRNewswire/ -- Founded by Bono Bobby Shriver in 2006 to fight AIDS, (RED) partners with the world's most iconic brands to raise money, awareness and urgency for global health crises. As an innovator, disrupter, and lead in the luxury scenting space, it would only make sense for Aroma360 to support (RED) with a special collection of its most popular products

Aroma360
Aug 1st, 2024
Aroma360 Fort Worth Showroom: Elevating Scenting Solutions

Aroma360 expands its footprint to Fort Worth, strategically placing its latest showroom in The Shops of Clearfork.

Trend Hunter
Jun 5th, 2024
Family-Centric Scent Subscriptions

Aroma360 launches the Aroma360 Family Plan.

Recently Posted Jobs

Sign up to get curated job recommendations

There are no jobs for Aroma360 right now.

Find jobs on Simplify and start your career today

We update Aroma360's jobs every few hours, so check again soon! Browse all jobs →