Field Marketing Manager
Updated on 3/19/2024
ThoughtSpot

501-1,000 employees

AI-powered analytics platform enabling data-driven decisions
Company Overview
ThoughtSpot stands out as a leader in the AI-Powered Analytics industry, providing an accessible platform that allows anyone to engage with live data through natural language search. The company's competitive edge lies in its low-code, developer-friendly platform, ThoughtSpot Everywhere, which allows customers to embed AI-Powered Analytics into their own products and services. Its strong industry position is further evidenced by its diverse clientele, including T-Mobile, BT, Snowflake, HubSpot, Exxon, Daimler, Medtronic, Hulu, Royal Bank of Canada, Nasdaq, Huel, and Nationwide Building Society.
AI & Machine Learning

Company Stage

Series F

Total Funding

$1.1B

Founded

2012

Headquarters

Mountain View, California

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

13%

2 year growth

21%
Locations
London, UK
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Marketing
CategoriesNew
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Requirements
  • Demonstrable marketing experience, ideally for a PLG SaaS company
  • Experience working with Enterprise level strategic sales teams - ABM experience valued
  • Bachelor’s degree in Marketing, Business, or comparable education/experience
  • Program budget management and operational excellence
  • Experience building, launching, and reporting campaign performance using modern Martech tools
  • Track record of developing and managing multiple cross-channel marketing programs simultaneously
  • Ability to travel up to 20% of the time
  • Excellent written and verbal communications skills, with the ability to present ideas, updates, and results to business partners
  • Strong commercial acumen
  • Ability to influence and inspire individuals and teams
  • Analytical mind and high attention to detail with data-driven decision-making with trackable goals
  • Innovative mindset - eager to test, fail, iterate
  • Open to continuous feedback
  • Team player who is excited to work in a collaborative environment
Responsibilities
  • Strategise, plan, execute, manage, and optimize end-to-end field marketing programs for the EMEA Enterprise theatre
  • Collaborate with sales, sales development, and global demand marketing to build programs that support our theatre pipeline and revenue targets
  • Help be the voice of the region to influence and shape global marketing campaigns, including how the brand becomes relevant for our local Enterprise audience
  • Collaborate with the demand generation team to develop marketing plans by audience and geography segmentations
  • Develop an Account Based Marketing strategy for key customer accounts, with relevant and personalised integrated campaigns, and measuring success and impact with defined goals
  • Build an EMEA Partner Marketing Strategy to support Enterprise in close collaboration with the Partner team, help drive local programs to increase partner engagement