Full-Time

Campaign Marketing Manager

Confirmed live in the last 24 hours

Cambia Health Solutions

Cambia Health Solutions

1,001-5,000 employees

Compensation Overview

$83.3k - $130k/yr

+ 10% Bonus for Campaign Marketing Manager II + 15% Bonus for Campaign Marketing Manager Senior

Mid, Senior

Company Does Not Provide H1B Sponsorship

Portland, OR, USA

Remote opportunity within Oregon, Washington, Idaho, and Utah.

Category
General Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Bachelor’s degree in marketing, business or related field (MBA preferred for Senior position)
  • 5+ years of experience in Campaign or Omni-channel marketing for Campaign Marketing Manager II
  • 8+ years of experience in Campaign or Omni-channel marketing for Campaign Marketing Manager Senior
  • Proven track record of developing and managing marketing campaigns that drive business results
  • Expertise building and executing campaigns within email marketing systems, preferably Salesforce Marketing Cloud or MessageGears
  • Experience with health care industry or highly regulated industries such as financial services, insurance, or pharmaceutical / medical device.
Responsibilities
  • Develop and execute comprehensive omni-channel marketing strategies that align with enterprise messaging and drive growth across health plan lines-of-business
  • Lead campaign development and optimization across digital platforms, including email, SMS, push, web, and traditional channels to increase customer engagement and brand awareness
  • Partner with digital product and data teams, to drive segmentation, implement data integration, automation, and personalization initiatives
  • Manage campaign performance through analytics, A/B testing, and KPI tracking while maintaining budget accountability
  • Drive consumer insights and market intelligence to inform strategic decisions and improve communication effectiveness
  • Collaborate with cross-functional teams to develop and execute targeted campaigns that enhance customer experience and drive enrollment
  • Serve as primary stakeholder contact for agency relationships, project prioritization, and strategic planning while ensuring brand consistency.
Cambia Health Solutions

Cambia Health Solutions

View

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Portland, Oregon

Founded

1996

Simplify Jobs

Simplify's Take

What believers are saying

  • Telehealth expansion offers growth opportunities amid rising consumer demand for remote services.
  • Value-based care models can improve patient satisfaction and reduce operational costs.
  • AI integration can enhance operational efficiency and patient outcomes through predictive analytics.

What critics are saying

  • Increased competition from tech giants like Amazon and Google in healthcare technology.
  • Adapting to new healthcare regulations poses potential challenges for Cambia.
  • Rising healthcare costs could impact Cambia's pricing strategies and profit margins.

What makes Cambia Health Solutions unique

  • Cambia Health Solutions is recognized as a top ethical company in health insurance.
  • Named one of the Healthiest 100 Workplaces in America, showcasing a strong employee culture.
  • Promoted Stephen Foxley to VP of State Affairs, enhancing government relations across four states.

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Benefits

Health Insurance

Health Savings Account/Flexible Spending Account

Paid Vacation

401(k) Retirement Plan

401(k) Company Match

Parental Leave

Wellness Program

Commuter Benefits

Company News

Cambia Health Solutions
Dec 10th, 2024
Computerworld names Cambia Health Solutions to 2025 list of Best Places to Work in IT

Portland, Ore. - Cambia Health Solutions is recognized as a 2025 Best Places to Work in IT by Foundry's Computerworld.

Business Wire
Feb 20th, 2024
Cambia Health Solutions Names Stephen Foxley As Vice President Of State Affairs

PORTLAND, Ore.--(BUSINESS WIRE)--Cambia Health Solutions has promoted Stephen Foxley to serve as its next vice president of state affairs. In this role, Foxley will lead state government and regulatory affairs teams across Cambia’s four-state footprint. Under Foxley’s experienced leadership, Cambia teams will continue their focus on transforming the health care experience through political, legislative and regulatory policy strategies. “Stephen has a strong, proven track record leading the development and execution of Cambia’s government affairs strategy in Utah,” said John Attey, executive vice president and chief legal officer, Cambia Health Solutions. “I'm confident that he will be an exceptional leader in his expanded position, overseeing our four-state legislative and regulatory strategy and coordinating the work of the State Affairs team.”. Since 2017, Foxley has served Cambia as the public affairs and government relations director in Utah

Chronicle-Tribune
Feb 20th, 2024
Cambia Health Solutions names Stephen Foxley as vice president of state affairs

Cambia Health Solutions has promoted Stephen Foxley to serve as its next vice president of state affairs.

Yahoo Finance
Jan 17th, 2024
Healthcare Management Administrators Names Aadam Hussain as Chief Executive Officer and President

Hussain comes to HMA from Cambia Health Solutions where he served as interim President of Regence BlueCross BlueShield of Utah, and SVP of consumer health solutions and partnerships, leading the companies' long-term member engagement strategy.

Becker's Payer
Oct 26th, 2023
Cambia appoints former Optum exec to lead government business

Cambia Health Solutions has named William Krenz as senior vice president of government programs.