Full-Time

Paid Search Strategist

Posted on 12/5/2024

Socium Media

Socium Media

11-50 employees

Performance-driven digital marketing agency

Compensation Overview

$60k - $75k/yr

New York, NY, USA

Remote

Remote-first role with occasional in-person team events; not required to be on-site.

Category
Growth & Marketing (1)
Required Skills
Google AdWords
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Team player with excellent written and verbal communication skills.
  • 1+ years of experience in day-to-day management of paid search on Google/Bing.
  • Comfortability managing budgets of at least 6 figures in ad spend per month.
  • B2C e-commerce & direct response experience.
  • Able to discuss advanced technical concepts and strategic plans in a clear and concise manner to a wide range of audiences.
  • Strong understanding of Microsoft Excel and formulas to help drive efficiencies for day-to-day tasks; pivot tables, Vlookups, SUMIFS are your jam.
  • A working knowledge of Google Shopping campaigns and the components of a product feed.
  • Analytical thinker—always asking the 'why' and not afraid to speak up.
  • Comfortable taking initiative to create new internal company processes that improve workflows.
Responsibilities
  • Run day-to-day paid search operations for clients that could span across multiple verticals.
  • Fully manage and take sole “ownership,” as an account lead, of at least one client within the first two months, depending on business needs.
  • Launch, manage, and conduct frequent testing on campaigns.
  • Lead weekly touchpoint and strategy calls for your client(s).
  • Collaborate across channel teams to create blended paid media strategies with the client’s KPIs and goals as the north star.
  • Stay on top of your clients’ competitive landscape and industry changes.
  • Prioritize knowledge sharing with channel and account teams, step in to offer a helping hand to channel team members when appropriate.
  • Play an integral role as a team member on a number of our larger accounts.

Socium Media is a performance-driven digital marketing agency that manages paid search, paid social, SEO, shopping and feeds, performance creative, and analytics for mid-to-large businesses across e-commerce, hospitality, and financial services. It operates by charging 7–12% of media spend on retainers with a $7,500 monthly minimum and delivers execution through an in-house creative studio, product feed management, incrementality testing, and server-side tracking. Clients get custom dashboards and weekly reporting, ensuring visibility into results and ROI, while the company’s performance-first approach and referral-driven growth distinguish it from peers. Its goal is to drive measurable growth and sustainable ROI for clients through scalable, high-quality service and data-driven optimization.

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2019

Simplify Jobs

Simplify's Take

What believers are saying

  • Front Row acquisition integrates Socium into Connected Commerce for beauty, CPG growth.
  • Catapult technology enhances Socium's analytics across Amazon, D2C, retail channels.
  • Full-funnel execution unifies creative strategy with performance under Katie Martin.

What critics are saying

  • Full 2026 integration erases Socium brand, causing Magic Spoon client attrition.
  • Front Row's CPG focus mismatches hospitality clients like Auberge, triggering losses.
  • Founders Sherman, Loft exit disrupts 90% referral model within 12 months.

What makes Socium Media unique

  • Socium Media specializes in paid search, social, SEO, and feeds for mid-to-large businesses.
  • Manages over $100M annual ad spend for clients like TUSHY, Magic Spoon, Dolce Vita.
  • Delivers custom dashboards, weekly reporting, and 90% referral-driven new business.

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Benefits

Unlimited Paid Time Off

Paid Parental Leave

Company-paid Healthcare Coverage

401(k) Company Match

401(k) Retirement Plan

Professional Development Budget

Remote Work Options

Company News

ContentGrip
Feb 12th, 2026
Front Row acquires Socium Media to expand integrated commerce marketing capabilities

Front Row acquires Socium Media to expand integrated commerce marketing capabilities. The acquisition of Socium Media expands Front Row's Connected Commerce platform for beauty, wellness, and CPG brands. Front Row, a full-service e-commerce agency known for helping brands grow across digital marketplaces, has acquired performance marketing agency Socium Media. The move brings Socium's expertise in paid search, social, SEO, and digital growth into the fold of Front Row, further strengthening its Connected Commerce platform for brands in beauty, health, wellness, and consumer packaged goods. Socium will merge into Front Row's integrated agency business, initially operating as "Socium, Powered by Front Row," with full brand integration planned for later in 2026. The acquisition is designed to help brands better connect creative strategy and performance marketing, offering a unified approach to growth across Amazon, D2C, and retail channels. Short on time? Here's a quick look at what's inside: Why Front Row is acquiring Socium Media now. The e-commerce and performance marketing landscape is increasingly competitive, with brands under pressure to align creative storytelling with measurable results. Front Row's acquisition of Socium Media is a response to this demand, aiming to remove friction between brand strategy and execution. By bringing Socium's performance-driven capabilities into its Connected Commerce platform, Front Row is betting on a more unified approach to digital growth. Front Row's leadership sees this as a way to help brands navigate complex commerce ecosystems, where off-platform media and integrated campaigns are key drivers of marketplace demand. The agency's track record includes helping partner brands outperform Amazon category growth benchmarks, particularly in beauty, health, and CPG sectors. What Socium Media brings to the table. Founded by Sam Sherman and Owen Loft, Socium Media has built a reputation for expertise in paid search, shopping, paid social, SEO, and GEO. The agency has worked with brands across travel, wellness, and lifestyle categories, including Auberge, VINCE, Canopy, Magic Spoon, and OSEA. This complements Front Row's existing portfolio and expands its reach into new verticals. Socium's team will join Front Row's integrated agency business, led by EVP and Managing Director Katie Martin. The combined organization will offer a broader set of capabilities, connecting creative campaigns with the data and technology needed to scale brand growth on Amazon and beyond. How the combined agency aims to help marketers. For marketers, the integration of Socium Media into Front Row means access to a more cohesive set of services. The combined agency will deliver: * Unified brand strategy and performance marketing, reducing silos between creative and execution. * Enhanced capabilities across paid media, influencer, social, and retention marketing. * Full-funnel execution, from awareness and demand generation to conversion on Amazon, D2C, and retail platforms. Front Row's proprietary technology, Catapult, and its experience with notable brands like OUAI, Essity, Wella, and Tatcha, position the agency to help clients achieve measurable growth. The addition of Socium Media is expected to further strengthen this offering, giving brands a single partner for both creative and performance-driven digital growth. This article is created by AI with human assistance, powered by ContentGrow. Ready to explore content marketing automation solutions? Book a discovery call today.

PR Newswire
Feb 11th, 2026
Front Row acquires Socium Media to strengthen e-commerce and Amazon marketplace capabilities

Front Row Group, an e-commerce and Amazon marketplace agency, has acquired Socium Media, a performance marketing and digital growth agency. Financial terms were not disclosed. Socium will merge into Front Row's integrated agency business, enhancing its "Connected Commerce" platform that combines brand strategy, creative campaigns and performance marketing. The acquisition strengthens Front Row's ability to connect off-platform media with Amazon marketplace conversions. Founded by Sam Sherman and Owen Loft, Socium brings expertise in paid search, social media, SEO and GEO, having worked with brands including Magic Spoon and OSEA. The agency will initially operate as "Socium, Powered by Front Row" before full brand integration later in 2026. Front Row specialises in e-commerce growth for beauty, health and wellness brands.

Raisers Partners
Dec 1st, 2024
Socium secures $5M Seed funding round

Socium, an HR SaaS solution for Francophone Africa, raised a $5 million Seed round, one of the largest in Senegal and Francophone Africa. The round was led by Breega, with participation from Partech, Orange Ventures, Sonatel, and others. Socium plans to expand in Senegal, Côte d’Ivoire, Cameroon, and DRC, and enhance its offerings with AI and tax integration. Previously, Socium raised $1.1 million in August 2022.

Socium Media
Oct 21st, 2024
Socium Media & Eberjey: Strategic Success During Black Friday/Cyber Monday

For the 2023 Black Friday and Cyber Monday (BFCM) shopping season, Socium Media collaborated with Eberjey, a luxury pajama and lingerie brand, to achieve standout results.

Socium Media
Oct 6th, 2021
Socium Media hired Ashley on May 20th 21'.

Ashley joined the Socium team as an analyst in May, 2021 and was promoted to a strategist in October, 2021.

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