Digital Adoption Specialist

Hi there! Thanks for stopping by 👋

Are you actively looking for a new opportunity? Or just checking the market? Well… you might just be in the right place!

We are seeking a Digital Adoption Specialist to join our Customer Management team based in Montreal and Toronto, dedicated to our golf software products. In this role, you will be pivotal in increasing product activation and usage through comprehensive client education and training on our software capabilities. Your responsibilities will extend beyond basic support, focusing on the development and execution of marketing strategies that promote key offerings and generate revenue for Agency Clients. You will work closely with Account Managers to resolve ongoing customer issues and establish effective, long-term marketing workflows with the support of Product Adoption Specialists. Your expertise will guide our clients in maximizing the potential of our products, thereby enhancing customer relationships and retention.

What you’ll be responsible for

• Ensuring that the impact of marketing campaigns is well-communicated and managed, training golf course staff to independently handle leads and follow-ups post-campaign launch
• Owning the strategy and success of marketing campaigns, from planning through execution, ensuring alignment with the golf course's business objectives. This includes setting campaign goals, crafting compelling messages and managing campaign approvals.
• Training clients on how to use analytics tools within the software to track the success of their marketing campaigns and make data-driven decisions.
• Responsible for consistently articulating the tangible benefits and value derived from utilizing our digital services.
• Educating and training customers on the use of Golf + POS settings
• Working as a product expert in training sessions with a retention-focused approach to ensure the customer is adopting the software as intended
• Working closely with the Account Manager and cross-departmentally with the Customer Success, Support, Digital Services and Product teams to enable and improve product features
• Maintaining a high level of customer satisfaction and identifying what workflows can be implemented post-sales to ultimately maintain customer satisfaction
• Logging meetings with customers to provide visibility on the CSAT of the customer
• Positioning the product, add-ons, and integrations such that it will help the customer fulfill their operational needs

What you’ll be bringing to the team

• Experience in customer-facing activities 
• Interest in the golf industry or related sport. 
• Experience in training, teaching, onboarding or facilitating orientation sessions
• Ability to quickly learn, understand and teach tech concepts 
• Strong problem-solving skills that will ensure these customers use their POS to its intended design
• Critical thinking

We know that people are more than what’s on their CV. If you’re unsure that you have the right profile for the role... hit the ‘Apply’ button and give it a try!

Even better if you have, but not necessary

• Previous experience in a marketing or customer engagement role within the software or tech industry.
• Knowledge of or experience in the golf industry, understanding its unique business needs and customer base.
• Understanding of the sales cycle and customer journey in a SaaS environment, with a focus on marketing strategies and customer retention.

What’s in it for you?

Come live the Lightspeed experience...

• Ability to do your job in a truly flexible hybrid environment (3 days/week in office);
• Genuine career opportunities in a company that’s creating new jobs everyday;
• Work in a team big enough for growth but lean enough to make a real impact.

… and enjoy a range of benefits that’ll keep you happy, healthy and (not) hungry:

• Lightspeed RSU program (we are all owners)
• Unlimited paid time off policy
• Flexible working policy
• Health insurance
• Health and wellness benefits
• Possibility for transit fees to be covered
• Paid leave assistance for new parents
• Linkedin learning
• Volunteer day

#LI-TL2