Marketing Science Associate Analyst

The Trailhead program welcomes new graduates and individuals looking to make a career change into the digital marketing world. This is a 12-week opportunity for you to showcase your potential and embark on your epic journey at Critical Mass!

During this period, you will take part in a custom-built learning journey to understand what we do, who we are, and how we create award-winning work with our clients. Our goal is to provide hands-on experience and professional growth while integrating you into the amazing work we do here at Critical Mass, with the potential to transition into a permanent position. 
 
Please be advised all applications are reviewed on a rolling basis and the hiring location for this role is non-negotiable.

As the Marketing Science Associate Analyst you will gain understanding of all aspects of how Marketing Science contributes to Critical Mass’ client offerings. You will learn about the day-to-day activities of the marketing science program and assist in developing innovative products and deliverables. The major objective is to perfect existing skills, learn and understand new measurement methods and tools used to capture, assemble and organize data into something meaningful.

You Will:

• Collaborate with other Trailheaders on a client and global intern project 
• Use web analytics, social, survey, and mobile measurement tools
• Develop tagging requirements, test and perform data quality assurance
• QA, identify issues, document and debug code and software issues working with Tech team
• Use Excel, Tableau, or DW/BI reporting system management
• Test software management and develop testing strategies
• Develop and analyze segmentation data, social media data, survey responses, market share information, web behavioral analysis
• Generate reporting and analysis, interpreting web analytics
• Use statistical analysis / data science tools like R, Python, or SPSS
• Analyze site traffic, search, and e-commerce analysis
• Have experience with A/B or multivariate testing results analysis
• Assist in analysis presentation development (story telling with data), internal and client team presentation of analysis

You Have:

• An interest in digital marketing and how organizations use social media in their campaigns
• Proficiency with Excel
• Excellent attention to detail and naturally strong memory
• Experience using the scientific method
• The skill of learning
• Active listening skills
• Solution-oriented thinking capabilities
• Good communication and writing skills

Our new hires & employees are the future of our organization, and we want to set you up for long-term success.  In an effort to do so, we expect our team to work from an office a minimum of 4 days a week.