Full-Time

Senior Data Analyst

Posted on 9/24/2024

Wpromote

Wpromote

501-1,000 employees

Digital marketing agency for business growth

Data & Analytics
Consulting

Compensation Overview

$80k - $105kAnnually

Mid, Senior

No H1B Sponsorship

Remote in USA

Must currently reside in Connecticut or Pacific Time zone (California, Washington).

Category
Data Science
Data Analysis
Data & Analytics
Required Skills
Python
R
Git
BigQuery
SQL
Looker
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Excellent analytical and problem-solving skills with strong attention to detail
  • Critical thinking: the ability to look at numbers, trends, and data and come to new conclusions based on the findings
  • Excellent foundational math/statistical skills with the ability to juggle facts, figures, and number crunching
  • Strong communication skills, with experience in creating and delivering presentations and executive summaries
  • 2+ years of hands-on data analysis experience within an agency or in-house environment
  • Advanced programming skills (R or Python) for data cleaning, data modeling, building pipelines, API calls, etc
  • Advanced experience in SQL (i.e.: window functions, stored procedures, and views, Triggers, Unions, CTEs, subqueries, debugging)
  • Intermediate to advanced competency in statistics, probability, and linear algebra
  • Advanced Excel and/or Google Sheets skills
  • Experience/familiarity with version control (i.e.: Git, Bitbucket, etc.)
  • An interest or passion for marketing analytics
  • Bachelor’s degree in a quantitative field (Stats, Mathematics, CS, Information Technology, Economics, Engineering, etc.)
Responsibilities
  • Interpreting, presenting, and communicating results by creating presentations and/or dashboards that communicate a succinct and compelling business story, driving decisions through research results
  • Learning to transform, improve, and integrate data, depending on the business requirements
  • Planning and scoping end-to-end data analysis projects by identifying the business problem and selecting appropriate investigative testing and solutions
  • Using SQL and BigQuery to combine data sets across multiple sources
  • Delivering the data in a useful and appealing way to technical and non-technical audiences using Looker
  • Working across various departments to understand client needs

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates customized marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, Wpromote focuses on delivering measurable results that directly impact their clients' revenue. Their goal is to provide effective marketing solutions that drive significant growth for businesses of all sizes.

Company Stage

Growth Equity (Venture Capital)

Total Funding

N/A

Headquarters

El Segundo, California

Founded

2001

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-powered creative tools boosts Wpromote's market position.
  • Expansion of social media advertising capabilities aligns with Wpromote's expertise in video content.
  • Rising importance of supply path optimization benefits Wpromote's partnership with PubMatic.

What critics are saying

  • Over-dependence on AI could reduce human oversight in campaign management.
  • Partnership with PubMatic may expose Wpromote to data privacy risks.
  • New leadership may disrupt existing client relationships or internal processes.

What makes Wpromote unique

  • Wpromote's proprietary Polaris platform offers unique AI-powered creative performance tools.
  • The agency's Challenger Culture empowers employees to innovate and challenge conventional marketing strategies.
  • Wpromote's integration of data analytics with creative strategies enhances ad performance.

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