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Full-Time

Senior Data Analyst

Confirmed live in the last 24 hours

Wpromote

Wpromote

501-1,000 employees

Digital marketing agency for business growth

Data & Analytics
Consulting

Compensation Overview

$80k - $105kAnnually

Mid, Senior

Remote in USA

Must currently reside in Connecticut or Pacific Time zone (California, Washington).

Category
Data Science
Data Analysis
Data & Analytics
Required Skills
Python
R
Git
BigQuery
SQL
Marketing
Looker
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Excellent analytical and problem-solving skills with strong attention to detail
  • Critical thinking: the ability to look at numbers, trends, and data and come to new conclusions based on the findings
  • Excellent foundational math/statistical skills with the ability to juggle facts, figures, and number crunching
  • Strong communication skills, with experience in creating and delivering presentations and executive summaries
  • 2+ years of hands-on data analysis experience within an agency or in-house environment
  • Advanced programming skills (R or Python) for data cleaning, data modeling, building pipelines, API calls, etc
  • Advanced experience in SQL (i.e.: window functions, stored procedures, and views, Triggers, Unions, CTEs, subqueries, debugging)
  • Intermediate to advanced competency in statistics, probability, and linear algebra
  • Advanced Excel and/or Google Sheets skills
  • Experience/familiarity with version control (i.e.: Git, Bitbucket, etc.)
  • An interest or passion for marketing analytics
  • Bachelor’s degree in a quantitative field (Stats, Mathematics, CS, Information Technology, Economics, Engineering, etc.)
Responsibilities
  • Interpreting, presenting, and communicating results by creating presentations and/or dashboards that communicate a succinct and compelling business story, driving decisions through research results
  • Learning to transform, improve, and integrate data, depending on the business requirements
  • Planning and scoping end-to-end data analysis projects by identifying the business problem and selecting appropriate investigative testing and solutions
  • Using SQL and BigQuery to combine data sets across multiple sources
  • Delivering the data in a useful and appealing way to technical and non-technical audiences using Looker
  • Working across various departments to understand client needs

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates customized marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, Wpromote focuses on delivering measurable results that directly impact their clients' revenue. Their goal is to provide effective marketing solutions that drive significant growth for businesses of all sizes.

Company Stage

Private

Total Funding

N/A

Headquarters

El Segundo, California

Founded

2001

Simplify Jobs

Simplify's Take

What believers are saying

  • Wpromote's strategic partnerships, such as with PubMatic and ZMC, enhance its capabilities and market reach.
  • The appointment of industry veterans like Steven Power and Amanda Richman to leadership positions strengthens Wpromote's strategic direction and growth potential.
  • Innovative tools like the Meta Creative Accelerator have demonstrated significant performance improvements, offering clients a competitive edge in digital marketing.

What critics are saying

  • The rapidly changing digital marketing landscape requires constant innovation, which can be resource-intensive and challenging to sustain.
  • Dependence on major platforms like Meta for campaign success could pose risks if platform policies or algorithms change unfavorably.

What makes Wpromote unique

  • Wpromote's integration of paid media and content SEO, combined with advanced data analytics, sets it apart from competitors who may focus on only one aspect of digital marketing.
  • Their proprietary tech platform, Polaris, and tools like the Meta Creative Accelerator provide unique, AI-powered solutions that enhance campaign performance.
  • Wpromote's recognition as a top digital agency and its consistent ranking on Ad Age's Best Places to Work highlight its strong corporate culture and employee satisfaction, which contribute to superior client service.