Full-Time

Sr. Product Marketing Manager I

Confirmed live in the last 24 hours

HashiCorp

HashiCorp

1,001-5,000 employees

Automates and manages multi-cloud infrastructure

Enterprise Software
Cybersecurity

Compensation Overview

$148.8k - $210kAnnually

Senior

Remote in USA

Category
General Marketing
Growth & Marketing
Required Skills
Development Operations (DevOps)
Requirements
  • 5-8 years of software product marketing experience
  • Familiarity with the cloud, infrastructure, IT operations and/or developer tool domains
  • Strong understanding of the impact of cloud, distributed systems, core infrastructure, and DevOps approaches
  • Deep customer focus and curiosity
  • Self-starter with the ability to analyze ambiguous situations, develop a plan, execute and iterate
  • Proven history of successful collaboration with Marketing, Sales, and R&D teams
  • Excellent analytical, written, and verbal skills
  • Technical subject matter expertise in infrastructure, with a strong understanding of how cloud computing has impacted these domains
  • Strong leadership skills
  • Bachelor’s Degree
  • Some travel required
Responsibilities
  • plan the launch of new products and releases and manage the cross-functional implementation of the plan
  • Develop and iterate positioning and messaging anchored on customer aspirations, product truth, and competitive reality for Waypoint and the Infrastructure Lifecycle Management portfolio, with a focus on decision-maker audiences
  • Be an expert on our buyers, how they buy and their buying criteria; understand the market landscape and how to competitively position the product. Serve as the voice of the customer to the internal product-focused teams to reinforce solving customer challenges.
  • Partner with the demand generation team to create the infrastructure campaigns for the company to generate interest in our solutions and build pipeline
  • Use your domain knowledge, technical expertise, and understanding of our target personas to build the content that best explains the business value of our commercial offerings
  • Create and maintain content to educate our sales team and the partner community on how best to position the HashiCorp’s infrastructure portfolio for long-term value creation
  • Work with the product, engineering, sales, and marketing teams to ensure your initiatives are effective and driving results for the company

HashiCorp specializes in cloud infrastructure and security management, providing tools that help organizations automate and manage their operations across multiple cloud platforms and on-premises data centers. Their products enable businesses to efficiently set up, maintain, and secure their cloud resources while ensuring compliance with regulations. HashiCorp stands out from competitors by offering both open-source and enterprise versions of its products, allowing a wide range of users to access their tools, with the option for businesses to upgrade for additional features and support. The company's goal is to help organizations optimize their cloud spending and effectively manage their infrastructure, addressing the challenges that come with the growing shift to cloud-based operations.

Company Stage

Acquired

Total Funding

$339.5M

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

1%

1 year growth

9%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • The strategic collaboration agreement with AWS enhances HashiCorp's market reach and co-innovation capabilities, promising robust growth opportunities.
  • The $6.4 billion acquisition by IBM could provide HashiCorp with additional resources and integration into IBM's hybrid cloud strategy, potentially accelerating its market penetration.
  • Significant investments from firms like Contour Asset Management LLC indicate strong investor confidence and financial stability.

What critics are saying

  • The FTC's antitrust investigation into IBM's acquisition of HashiCorp could delay the deal, creating uncertainty and potential operational disruptions.
  • The competitive landscape in cloud infrastructure and security management is intense, with major players like AWS, Google Cloud, and Microsoft Azure posing significant threats.

What makes HashiCorp unique

  • HashiCorp's dual approach of offering both open-source and enterprise versions of its products allows it to build a large user base and convert a portion into paying customers, unlike competitors who may focus solely on one model.
  • The company's strong emphasis on multi-cloud and hybrid environments sets it apart in a market where many competitors focus on single-cloud solutions.
  • HashiCorp's tools, such as Terraform, are widely recognized and adopted, with Terraform surpassing two billion downloads, highlighting its industry-leading position.

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Benefits

Medical, dental & vision

Life & disability insurance

Flexible spending account (FSA)

Vacation and Other Leaves

401(k)

Family Expansion Benefit

Maternity and Parental Leave

Expanded Mental Health Support