Full-Time

Website & SEO Manager

Confirmed live in the last 24 hours

Genesis Global Trading

Genesis Global Trading

201-500 employees

Trading platform for institutional digital asset investors

Fintech
Financial Services

Compensation Overview

£60k - £65kAnnually

Junior, Mid

London, UK

Hybrid position.

Category
SEO Marketing
Growth & Marketing
Required Skills
Wordpress
SEO
Hotjar
Google Analytics
Requirements
  • Experience with web management tools such as Wordpress, SEMRush, HotJar, Google Analytics, etc.
  • Strong understanding of SEO strategies and best practices
  • Ability to collaborate with content and marketing teams
  • Experience in creating high-converting landing pages
  • Proficiency in using analytics tools to monitor website performance
  • Strong focus on user experience (UX) and conversion rate optimization
Responsibilities
  • Oversee the day-to-day operations of the website, ensuring it aligns with our brand voice, delivers against our business objectives, and maintains a strict governance process around publishing, as well as manage operations and executions and report using web-tech-stack incl. Wordpress, SEMRush, HotJar, Google Analytics, etc..
  • Develop and implement SEO strategies that drive traffic that converts from our ICP, improve search engine rankings, and maximize ROl. Develop a key phrase strategy that prioritizes an approach where searcher intent is paramount.
  • Collaborate with the content team to optimize on-page elements, ensuring all content is target-audience relevant as well as SEO-friendly, meets user needs and continually improves CTA rate.
  • Collaborate with the marketing team to design and develop high-converting landing pages that support our marketing campaigns and lead generation efforts. Implement best practices for user experience (UX) and search engine optimisation (SEO).
  • Use analytics tools to track website performance daily, identify areas for improvement and action them proactively. Keep the customer at the forefront of your thinking, implementing strategies to always enhance user experience and conversion rates.
  • Lead sprints alongside marketing colleagues and extended stakeholders to ensure the website fully supports marketing and business goals and programmes.
Genesis Global Trading

Genesis Global Trading

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Genesis Global Trading offers a trading platform for institutional investors to trade digital assets like cryptocurrencies. The platform specializes in handling large orders and provides liquidity by ensuring a balance of buyers and sellers. It also offers various financial products, including options and structured products, allowing investors to speculate or hedge against losses. What makes Genesis unique is its blend of traditional trading practices with cryptocurrency, having launched the first over-the-counter bitcoin trading desk in 2013.

Company Stage

N/A

Total Funding

$136.2M

Headquarters

New York City, New York

Founded

2013

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-13%

2 year growth

-36%
Simplify Jobs

Simplify's Take

What believers are saying

  • Genesis Trading's extensive experience and early entry into the market position it as a leader in digital asset trading.
  • The company's robust trading platform and market-making services provide institutional investors with reliable liquidity and trading options.
  • Genesis Trading's 24/7 client support and market analysis services help clients make informed trading decisions.

What critics are saying

  • Recent regulatory issues, including a $3 billion fraud allegation and an $8 million fine, could damage the company's reputation and client trust.
  • The forfeiture of its BitLicense and cessation of operations in New York may limit its market presence and growth opportunities.

What makes Genesis Global Trading unique

  • Genesis Trading was the first to launch an over-the-counter (OTC) bitcoin trading desk in 2013, setting a precedent in the digital asset market.
  • The company specializes in handling large orders and providing two-sided liquidity, ensuring smooth trading for institutional investors.
  • Genesis Trading combines traditional Wall Street trading expertise with innovative cryptocurrency solutions, offering a unique blend of financial services.

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Benefits

Medical, dental, & vision coverage

FSA & HSA

Tax-free transit benefits & other supplemental benefits available

Flexible time off

Generous parental leave