Full-Time

Senior Product Marketing Manager

Growth Team

Posted on 8/14/2025

Blinq

Blinq

51-200 employees

Digital business cards via QR/NFC sharing

No salary listed

Sydney NSW, Australia

Hybrid

Employees are required to work in the office 3 days a week.

Category
Growth & Marketing (1)
Required Skills
Sales
Social Media
Data Analysis
Requirements
  • 5+ years in product marketing, ideally in high-growth SaaS or consumer tech
  • Track record of successful go-to-market launches - from defining the narrative to delivering results
  • Sharp positioning and messaging skills - you can turn a feature list into a story people care about
  • Customer insight obsession - you know how to gather, interpret, and act on feedback, data, and market trends
  • Channel fluency - you understand how messaging flexes across website, app store, in-app, lifecycle, paid, social, and sales
  • Collaborative mindset - you work seamlessly with product, brand and growth to align strategy and execution
  • Data-driven approach - you measure impact, learn fast, and optimise relentlessly
Responsibilities
  • You’ll be the bridge between product, growth, and market - shaping the narratives, launches, and insights that drive adoption and retention
  • Develop and execute product positioning and messaging that makes Blinq the obvious choice in our category
  • Own go-to-market strategies for new features and initiatives, from strategy to execution
  • Use customer, competitive, and market insights to shape campaigns that deliver measurable impact
  • Be the voice of the customer - bringing insights from research, feedback, and data to influence product and marketing decisions
  • Make our product story irresistible across every channel - website, app store, in-app, email, paid, social, sales
  • Partner with product, growth, brand, and sales to ensure every launch is aligned, targeted, and high-performing
  • Track, analyse, and optimise launch performance to continuously raise the bar
  • Equip GTM teams with the tools and narratives to win customers and drive adoption

Blinq.me provides digital business cards that professionals can share via QR codes and NFC technology. Users can create a basic digital card for free, or upgrade to premium plans for features like NFC-enabled cards and enhanced privacy controls. The platform stores and shares professional identity information securely, using enterprise-grade encryption to protect data. Blinq targets professionals and enterprises, including many users in Fortune 500 companies, and monetizes through premium subscriptions and NFC card sales. Its goal is to modernize networking by offering a reliable, privacy-focused way to share professional information digitally, while giving enterprises a scalable solution for corporate use.

Company Size

51-200

Company Stage

Series A

Total Funding

$28.3M

Headquarters

Melbourne, Australia

Founded

2018

Simplify Jobs

Simplify's Take

What believers are saying

  • $25M Series A from Touring Capital boosts expansion to 4M users.
  • QR code adoption surge drives 3M users in 189 countries.
  • NFC cards, Zapier to 5,000+ apps enhance enterprise lead capture.

What critics are saying

  • Mobilo undercuts with Salesforce CRM, erodes Fortune 500 share.
  • Popl's durable NFC dominates hardware, slashes Blinq revenue 40%.
  • Apple Wallet native sharing wipes 60% of Blinq's iPhone volume.

What makes Blinq unique

  • Blinq ranks #1 on App Store, Google Play, G2 with 4.9 rating.
  • Blinq offers generous free plan with unlimited fields, multiple layouts.
  • Blinq provides centralized team dashboard for branding, CRM integrations.

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Your Connections

People at Blinq who can refer or advise you

Benefits

Hybrid Work Options

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

-6%

1 year growth

4%

2 year growth

-1%
Forbes Australia
Aug 14th, 2025
Blinq's $38M Series A for Digital Networking

Blinq, founded by Jarrod Webb, has revolutionized business cards by offering a digital alternative. The platform, valued at $200 million, is used by nearly 3 million people in 189 countries. Blinq recently secured $38 million in a Series A round, bringing total funding to over $43 million. The app allows users to share dynamic profiles via QR code, NFC, or web link, without needing the recipient to have the app. Webb envisions Blinq evolving beyond contact exchange to nurture meaningful connections.

Business News Australia
May 7th, 2025
Fast-growing digital business card Blinq raises $38m in largest Australian Series A for 2025

Fast-growing digital business card Blinq raises $38m in largest australian Series A for 2025.

PR Newswire
May 6th, 2025
Blinq Raises $25M Series A to Reimagine the Start of Every Professional Relationship

MELBOURNE, Australia, May 6, 2025 /PRNewswire/ - Blinq, the digital business card platform helping professionals connect instantly and stay top of mind, today announced a $25 million Series A funding round led by Touring Capital, with participation from existing investors Blackbird Ventures and Square Peg Capital, and new investor HubSpot Ventures.

Australian Financial Review
May 6th, 2025
How digital business cards led to the creation of a $200m business

A local start-up that lets you share a virtual business card that never goes out of date has pulled in major US investment that values the company at $200 million.

Startup Ecosystem Canada
May 6th, 2025
Blinq Secures $25M to Revolutionize Digital Business Cards

Blinq, a Melbourne-based startup, has successfully raised a $25 million Series A funding round led by Touring Capital, with participation from Blackbird Ventures, Square Peg Capital, and HubSpot Ventures.

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