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Senior Growth Marketing Manager
Posted on 8/11/2022
Remote in USA
Experience Level
Desired Skills
  • 4+ years of experience driving growth within a B2C performance marketing function
  • Background in digital marketing preferred, with emphasis on Facebook/Instagram
  • A passion for solving challenging business problems and love of new ideas
  • Strong analytical skills with an ability to define, and measure impactful KPIs
  • A track record of leading large, cross-functional projects
  • Strong written and verbal communication skills
  • Manage an 8-figure digital marketing budget and 2 direct reports
  • Create a testing strategy that encompasses testing within existing channels and identifying and executing tests in new channels
  • Regularly coach your team to challenge channel norms and launch needle-moving creative tests
  • Launch new markets and new products using digital, playing a pivotal role in new service concepting and understanding customer resonance
  • Focus on creative messaging in your ads and the landing pages they drive to - buying a house is the biggest financial decision of a customer's life so developing creative and messaging that speaks to acknowledges that is crucial
  • Be accountable for setting and managing to ambitious KPIs and sharing learnings across cross-functional partners including our Sales and Product teams
  • Develop a deep understanding of our customer funnel, identifying opportunities for improvement
  • Partner with product and sales to ideate, launch, and measure tests that maximize our customer growth

501-1,000 employees

Online platform for buying and selling residential real estate
Company Overview
Orchard wants to reinvent the way people buy and sell their homes.
  • Comprehensive benefits - We offer medical, vision, and dental benefits for employees and dependents, with some plans fully sponsored by Orchard.
  • Paid parental leave - We offer new parents up to 18 weeks paid leave to bond with their newborns—plus a customized one-month transition period to ease into life as a working parent.
  • Paid family leave - We offer up to 10 weeks paid leave for employees who need to care for sick family members.
  • Flexible paid time off - We count your contributions, not vacation days. Take the time you need to recharge and refresh.
  • Team events - From monthly town hall meetings to team lunches and gatherings outside of the office, we make time to celebrate wins and unwind together.
  • Paid industry certification - We cover dues on licenses and renewal fees for brokers, realtors, and more.
Company Values
  • Create raving fans
  • Own it
  • Find a way
  • Treat people with respect
  • Mission before team. Team before self
  • Commit yourself to grestness- every day