Full-Time

Field Marketing Manager

Veeva Systems

Veeva Systems

5,001-10,000 employees

Cloud computing services for pharmaceutical companies.


Senior

London, UK

Required Skills
Sales
Salesforce
Marketing
Requirements
  • 5+ years of experience in field marketing and demand generation for enterprise software or cloud-based solution provider
  • Proven ability to build relationships across a number of stakeholders including sales, SDR, customer success, subject matter experts, and product marketing
  • Experience in building and executing go-to-market plans and integrated marketing programs by country or region
  • Understanding of complex buying/selling processes involving multiple decision-makers
  • Hands-on, collaborative, multi-tasker, creative, strategic thinker, and analytical
  • Strong project management skills and ability to manage multiple priorities and projects at the same time with excellent attention to detail
  • Excellent oral and written communication skills
  • Proven ability to excel in a dynamic, fast-paced environment is extremely important
  • Excellent team player with a positive attitude and a strong sense of ownership
  • Experience with sales and marketing automation systems
Responsibilities
  • Project manage and successfully execute regionally targeted marketing campaigns that include but are not limited to user events, industry tradeshows, partner events, webinars, demand campaigns/nurture programs, executive roundtables, content syndication, social media
  • Ensure alignment between marketing plans by product and sales plans by region
  • Responsible for lead processing, submissions, and tracking for campaign performance in your region
  • Manage liaison with local marketing suppliers, vendors, event organizers, and translation agencies
  • Keep abreast of industry trends, competition, and new opportunities in the region
  • Develop a deep understanding of UK/I & Nordics target audiences, our solutions, and value propositions
  • Measure campaign effectiveness based on appropriate KPIs, obtain valuable, data-driven insights, and present program results to regional and product team leads
  • Understand complex buying/selling processes involving multiple decision-makers
  • Work cross-functionally across the marketing organization, aligning with regional and global stakeholders, across the field marketing, product, digital, PR, customer marketing, and operations departments. Leverage centrally built programs and add regional tactics where required
Desired Qualifications
  • Experience with salesforce.com and Pardot preferred
  • Life sciences or SaaS experience is a plus

Veep's mission is to help R&D, quality, and regulatory teams eliminate inefficiencies and bring high-quality, safe, sustainable products to market without compromising quality. The company builds cloud-based tools for pharmaceutical research.

Company Stage

IPO

Total Funding

$224M

Headquarters

Pleasanton, California

Founded

2007

Growth & Insights
Headcount

6 month growth

4%

1 year growth

22%

2 year growth

39%

Benefits

Parental leave

PTO

Free food

Health, dental, & vision insurance

Gym membership reimbursement

INACTIVE