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Product Marketing Manager
Posted on 9/2/2022
INACTIVE
Locations
Remote in USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Management
Marketing
Research
Requirements
  • 6+ years Product Marketing experience
  • Deeply rooted empathy for the consumer and a passion for identifying and sharing insights
  • Analytical thinker and experience in data-driven marketing
  • Experience developing and executing go-to-market launches
  • Experience working with growth-related projects or teams
  • Experience working on a brand refresh
  • Motivated to work in a fast-paced, ever-changing environment
  • The ability to juggle multiple projects and meet deadlines
  • Naturally curious, and capable of seeking information, solving problems, and delivering results in dynamic situations independently
  • Strong communication skills and passion for process/ project management
Responsibilities
  • Drive member insight & empathy: Be the voice and expert of our members, and be a cross-functional partner in driving research and gathering insights on member's needs, attitudes and behaviors
  • Create consistency in messaging, voice & tone: Work with cross-functional partners to drive messaging across product and marketing channels, based on member insights as well as competitive research
  • Implement brand refresh: Play a lead role in organizing cross-functional efforts for rollout of a brand refresh and help define and execute the go-to-market strategy for launch
  • Drive product growth and retention: Develop and implement marketing strategies across channels (PR, lifecycle marketing, social) and optimize the marketing programs with continuous testing
  • Build member-focused products: Partner with Product, Engineering, Design to shape new product experiences and optimize existing experiences throughout the member journey
Digit

51-200 employees

Effortless budgeting, saving, and investing
Company Overview
Digit's mission is to make financial health effortless, so they designed a smart bank account that constantly guides money in the right direction. Digit plans for today, tomorrow, and way, way later by making spending, bills, savings, and investments all work together.
Benefits
  • 100% paid family medical, dental, and vision plans
  • 401(k) plan
  • 18 weeks parental leave
  • Wellness perks
  • Lunch stipend
  • Life, AD&D, disability benefits
  • Unlimited PTO
  • Fertility reimbursement
  • Mental health resources
  • Internet reimbursement
Company Core Values
  • In it for the journey - We're here to improve the financial health of everyone we serve. It won't always be easy, but we're here for the long haul.
  • Focus on impact: We tackle the most important problems first. We learn quickly from mistakes and take responsibility for the impact of our efforts.
  • Build trust - We give direct feedback to each other and always strive to do the right thing because that’s what’s best for our members.