Media Buying Manager

Updated on 5/1/2023

Locations

Seattle, WA, USA

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

Google Analytics

Marketing

Excel/Numbers/Sheets

Requirements

Proficiency of performance marketing strategies and optimization tactics on the advertising channels such as Google search, GDN, social media, and native
Experience in managing and mentoring a team of media buyers for running paid campaigns at scale
Experience managing monthly ad spend of $100,000 or more and optimizing for buy-side KPIs like CPA, and ROAS
Knowledge of secondary languages of German, Spanish or Japanese is a big plus
Advanced data visualization skills in Excel - pivot tables, formulas, etc. - or comparable experience with Google Sheets and similar tools
Experience managing multiple projects based on a different level of priority and deadlines using strong organizational skills for yourself and your team

Responsibilities

A Media Buying Manager leads a team of performance buyers on the publishing international team. Your role is to leverage experience, organizational skills, communication, and leadership ability to guide your team's operations while providing encouraging and constructive feedback as needed to the team
Manage and scale a portfolio of performance marketing campaigns in the various markets leveraging a team of buyers effectively
Find new opportunities, plan and execute to achieve the quarterly goals
Ensure the team follows the roadmap and executes toward deadlines
Find ways to evolve the team to be efficient and effective, being aware of when to address individual or team performance issues
Use data visualization tools like Excel, Google Sheets, and Google Analytics to analyze campaign performance and pacing against the plan to report to the director of publishing international and other stakeholders
Collaborate with external stakeholders such as product, editorial, and creative teams for the timely delivery of projects and editorial content

About System1

System1 is a leading online customer acquisition marketing company that operates the largest Responsive Acquisition Marketing Platform (RAMP) allowing leading digital publishers and networks a single platform to monetize customers in an increasingly complex ecosystem. We are led by passionate entrepreneurs & industry veterans who have built and managed multiple billion dollar companies. Our growing team of over 300 people is an incredible group of buy and sell-side experts, engineers, product managers, & data scientists.

Our Digital Media Buying teams focus on direct response, ROI-driven ad buys for each of our three divisions - Publishing, Search, and Applications. Our publishing websites reach 120 million global consumers each month and span across many verticals including personal finance, automotive, health and wellness, and entertainment:

Forkly

Our Publishing sites attract users from around the world, and our Digital Media Buyers manage full-funnel advertising campaigns in a variety of languages and consumer markets. We are omni-channel, and we’re currently acquiring audiences in North America, Europe, Latin America, and Asia, and always exploring opportunities to expand.

Where We Are

System1 is based in Los Angeles, where our publishing team sits at our Marina del Rey headquarters. We have additional offices in Seattle, and our Canadian headquarters in Guelph, Ontario.

This role has the ability to work in a hybrid setup (office/WFH) in Washington, California, or British Columbia or remotely in applicable locations.

The Role You Will Have:

A Media Buying Manager leads a team of performance buyers on the publishing international team. Your role is to leverage experience, organizational skills, communication, and leadership ability to guide your team’s operations while providing encouraging and constructive feedback as needed to the team.
Manage and scale a portfolio of performance marketing campaigns in the various markets leveraging a team of buyers effectively
Find new opportunities, plan and execute to achieve the quarterly goals
Ensure the team follows the roadmap and executes toward deadlines
Find ways to evolve the team to be efficient and effective, being aware of when to address individual or team performance issues
Use data visualization tools like Excel, Google Sheets, and Google Analytics to analyze campaign performance and pacing against the plan to report to the director of publishing international and other stakeholders
Collaborate with external stakeholders such as product, editorial, and creative teams for the timely delivery of projects and editorial content

What You Will Bring to the Team:

Proficiency of performance marketing strategies and optimization tactics on the advertising channels such as Google search, GDN, social media, and native
Experience in managing and mentoring a team of media buyers for running paid campaigns at scale
Experience managing monthly ad spend of $100,000 or more and optimizing for buy-side KPIs like CPA, and ROAS
Knowledge of secondary languages of German, Spanish or Japanese is a big plus
Advanced data visualization skills in Excel - pivot tables, formulas, etc. - or comparable experience with Google Sheets and similar tools
Experience managing multiple projects based on a different level of priority and deadlines using strong organizational skills for yourself and your team

What We Have to Offer:

Competitive salary + bonus + equity
Generous PTO + 11 company holidays
Open sick time
100% covered Medical, Dental, Vision for employees
401k with match
Health & Dependent Care Flex Spending Account
Paid professional development
Leadership & growth opportunities
Virtual company and team building events
#LI-AL1
#BI-Remote
#LI-Remote

The U.S. base salary range for this full-time position is $110,300-$179,400 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in U.S. role postings reflect the base salary only, and do not include bonus, equity, or benefits.

System1 offers flexible work arrangements for most employees (unless they hold positions which are identified as having to be 100% onsite in Marina del Rey, CA, Bellevue, WA or Guelph, ON Canada). Most System1 full-time employees choose to work in a hybrid environment, splitting their time between working in our offices and working remotely. System1 allows fully-remote work in the following approved locations: Arizona, Colorado, Georgia, Hawaii, Minnesota, Missouri, New Jersey, New York, North Carolina, Oklahoma, Oregon, Pennsylvania, Tennessee, Texas and Virginia. Prospective U.S. employees who live outside of any of these states will need to establish residency in one of the approved states prior to employment.

201-500 employees

Website

Ad & marketing platform

Company Overview

System1's mission is to provide the most accurate and useful predictions in marketing. The company operates a Responsive Acquisition Marketing Platform to connect high intent customers with advertisers at scale.

Benefits

Great compensation
401(k) company match
Excellence benefits
Charitable gift matching
Education subsidy
Referral bonus
Weekly happy hour
Catered lunches & free snacks
Weekly workouts

Company Core Values

System1 supports you - Whether this means providing a challenging job as part of your long-term career with us, maintaining work/life balance, or continuing your education, we want to support you and make you better.
Everyone is on the same team - Our co-workers are our teammates. This means respecting your teammates as much as it does enjoying working with them. We may disagree, but we do it openly and respectfully. When we win, we win together.
Be yourself - We believe that different backgrounds, experiences and points of view make us stronger and more innovative. We champion an environment where everyone is genuinely seen, heard and respected.
Own it - We don’t provide boxes for you to think in, and we encourage individual responsibility. We never blame someone else, and there is always a way to get it done. We want creative innovators who are driven to get results.
Make an impact - Being of service to others is in our DNA. We contribute our expertise, time and money to causes we care about in the communities in which we live and work. Giving back makes us and the world better.
1% better every day - We strive to always improve every single day - our technology, our business, our community, ourselves.