Company Overview

ID.me is the next-generation digital identity network that simplifies how individuals securely prove their identity online. Consumers can verify their identity with ID.me once and seamlessly log in across websites without having to create a new login or verify their identity again. 130 million members experience streamlined login and identity verification with ID.me at 16 federal agencies, 30 states, and 56 healthcare organizations. More than 600 consumer brands use ID.me to verify communities and user segments to honor service and build more authentic relationships.

ID.me’s technology meets the federal standards for consumer authentication set by the Commerce Department and is approved as a NIST 800-63-3 IAL2 / AAL2 credential service provider by the Kantara Initiative. ID.me is committed to “No Identity Left Behind” to enable all people to have a secure digital identity. To learn more, visit https://network.id.me/.

Role Overview

We’re looking for a Staff Product Manager to lead and scale ID.me’s browser extension. This is a high-impact role, allowing you to shape and grow a product that brings ID.me’s core value directly into users’ browsing experiences. By surfacing exclusive offers and relevant government services contextually, you’ll help ID.me become a trusted, all-in-one digital companion for millions of members in diverse communities like military, teachers, nurses, and veterans. Your mission: make the ID.me extension indispensable by developing features that blend convenience, savings, and access to trusted resources right where users need them.

This role is perfect for someone with experience in consumer product management, particularly in e-commerce, marketplaces, or large-scale B2C products, who is excited by the potential of browser extension technology to deliver a unique experience.

Why ID.me’s Browser Extension?

The ID.me browser extension is a game-changer, integrating exclusive e-commerce offers with resources like government services, travel discounts, and more, tailored to our users’ community affiliations. Imagine our members seamlessly discovering military discounts on electronics, or teachers finding classroom supplies deals with a simple browser notification, all within a platform they trust. Beyond just a shopping tool, this extension connects users to resources that enrich and simplify their lives—creating both commerce and long-term loyalty.

Key Responsibilities

Develop Vision & Strategy for a Unique Extension Experience

Lead the extension’s product strategy, defining a roadmap that emphasizes both exclusive savings and access to vital services for ID.me’s user base. Position the extension as a must-have tool for seamless savings and easy access to relevant resources.

Understand & Empathize with Community Needs

Dive deep into the unique needs and behaviors of our member communities, such as veterans, teachers, and first responders. Design features that resonate with each group’s specific interests, whether it’s savings on school supplies for teachers or healthcare resources for nurses.

Create a Contextually Relevant Experience

Prioritize and design features that surface contextually appropriate offers and information based on users’ browsing behavior and real-time needs.

Define & Track KPIs for Growth and Engagement

Establish and monitor KPIs specific to the extension’s performance, such as engagement rates, redemption rates, and usage frequency. Use data to inform product decisions, optimize features, and continuously iterate on the user experience.

Collaborate & Align Cross-Functionally

Partner closely with engineering, design, data and go-to-market teams to ensure a cohesive product experience, smooth feature launches, and alignment on shared business goals.

Prioritize and Execute with Velocity

Translate product vision into actionable, detailed requirements. Manage sprints and agile planning to ensure timely, high-quality releases. Lead with great product taste.

Basic Qualifications

5+ years of experience in product management for large-scale consumer products, e-commerce, marketplaces, or browser extensions, focusing on engagement and end-user value.
Experience with browser extension technology and development processes, with the ability to collaborate effectively with engineering on extension-specific requirements.
Demonstrated ability to use data and analytics to drive product decisions, improve features, and prioritize based on measurable impact to user experience and business goals.

Preferred Qualifications

Strong experience in “zero-to-one” product development, launching and scaling products with a data-informed approach, driving adoption, engagement, and growth for both new and established products.
Skilled in articulating complex ideas to cross-functional teams and executive leadership, with a proven ability to build alignment and achieve results.

#LI-AC1

The annual base salary listed does include a company bonus, incentive for sales roles, equity and benefits which will be determined based on experience, skills, education, relevant training, geographic location and role.

ID.me offers comprehensive medical, dental, vision, health savings account, flexible spending accounts (medical, limited purpose, dependent care, commuter benefit accounts), basic and voluntary life and AD&D insurance, 401(k) with company match, parental leave, ability to participate in unlimited paid time off subject to the terms and conditions of the PTO policy, including 8 company wide holidays, short and long-term disability insurance, accident and critical illness insurance, referral bonus policy, employee assistance program, pet insurance, travel assistant program, wellbeing and childcare discounts, benefit advocates, and a learning and development benefit.

The above represents the anticipated total rewards package for this job requisition. Final offers may vary from the amount listed based on qualifications, professional experiences, skills, education, relevant training, geographic location, and other job related factors.

Pay Range

$175,000—$206,900 USD

ID.me maintains a work environment free from discrimination, where employees are treated with dignity and respect. All ID.me employees share in the responsibility for fulfilling our commitment to equal employment opportunity. ID.me does not discriminate against any employee or applicant on the basis of age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. ID.me adheres to these principles in all aspects of employment, including recruitment, hiring, training, compensation, promotion, benefits, social and recreational programs, and discipline. In addition, ID.me’s policy is to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where a particular employee works. Upon request we will provide you with more information about such accommodations.

Please review our Privacy Policy, including our CCPA policy, atid.me/privacy. If you provide ID.me with any personally identifiable information you confirm that you have read and agree to be bound by the terms and conditions set out in our Privacy Policy.

ID.me participates in E-Verify.

Staff Product Manager

Browser Extension

ID.me

Compensation Overview

Company Overview

Role Overview

Why ID.me’s Browser Extension?

Key Responsibilities

Basic Qualifications

Preferred Qualifications

Keyword Match

6 month growth

1 year growth

2 year growth

Simplify's Take

What believers are saying

What critics are saying

What makes ID.me unique

Benefits