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Marketing Director
Posted on 7/13/2022
INACTIVE
Locations
Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Data Analysis
Management
Marketing
Sales
Requirements
  • At least seven years of experience in marketing leadership and long-range planning required
  • Excellent verbal and written communication skills
  • Thorough understanding of market developments
  • Thorough understanding of marketing strategies and practices
  • Excellent organizational skills and attention to detail
  • Strong analytical and problem-solving skills
  • Strong supervisory and leadership skills
Responsibilities
  • Lead the team: Serve as the day-to-day manager of our team of marketing ops, content, and product marketers. Provide coaching, career planning, and accountable performance management against our overall marketing goals
  • Manage the budget through data-driven planning: Use historical and ongoing data to build forecasts for our GTM campaigns and budget for different roles accordingly
  • Content: Be the leading voice on our content program and ensure that our material is highly relevant, engaging, and compelling for potential customers
  • Product marketing: Oversee our product marketing program materials for ongoing customer communication and new feature releases
  • Research: Work with the sales team to research our target addressable markets for product-market fit and potential gaps
  • Partnerships: Build partnerships with analysts (Forrester, etc.) to build awareness of our technology within target markets
  • PR: Manage press releases, media relationships, and agency connections
  • Collaborate with other executives: Work with other members of the senior team
Desired Qualifications
  • 4-7 years of marketing experience in a B2B product-led environment
  • Strong background in data management/analytics and metrics
Civis Analytics

51-200 employees

Company Overview
Civis Analytics helps organizations use data to gain a competitive advantage in how they identify, attract, and engage their audiences.