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Senior Manager Campaign Optimizer
Posted on 6/6/2022
Jacksonville, FL, USA
Experience Level
Desired Skills
Data Analysis
Data Science
  • Bachelor's degree or equivalent experience required
  • 5+ years experience in campaign management
  • 10+ years of relevant professional work experience (e.g., Operations, Sales, Marketing, Data Analytics, Technology, Finance, Engineering, etc.)
  • Experience supporting the launch of new programs and initiatives. Experience collaborating with and influencing Product and Engineering teams is a must
  • Experience and comfort working with and manipulating large datasets. Time spent as a data analyst is required
  • Must be highly analytical, and data driven. Should be able to demonstrate a keen understanding and appreciation of metrics, have experience with A/B testing, and program optimization
  • Must also have an ability to track and report on key metrics that measure performance in programs and campaigns inclusive of traffic, revenue, conversions, and ROI
  • World-class communication, analytical and problem solving skills
  • Ability to navigate through ambiguity
  • Ability to work independently with little or no supervision
  • Can thrive in a fast-paced and high-growth work environment
  • Team player with good collaboration skills
  • Campaign design (strategy, offerings, timeline and mix tied to business objectives)
  • Campaign configuration, prioritization, scrubbing and ongoing optimization in campaign manager engine
  • Ongoing management of campaign performance, campaign delivery, and campaign profitability
  • Analyze data, develop actionable insights and make recommendations to business and ops leadership
  • Monitor and analyze reporting on a frequent basis to ensure optimal delivery and performance of campaigns
  • Work with Operations Analytics and Data Science team to improve performance
Desired Qualifications
  • MBA preferred

1,001-5,000 employees

Lender and financial services provider
Company mission
SoFi’s mission is to help people reach financial independence to realize their ambitions.
  • You’re taken care of. SoFi employees receive comprehensive health, vision, dental, life insurance, and disability benefits—as well as flexible time off, fitness, fertility, and family planning options.
  • Realize your ambitions. We want to help our employees achieve financial freedom, just like our members. That’s why we contribute $200 per month toward your student loans to help pay down your debt—plus free financial classes.
  • Never stop learning. We offer frequent training, mentorship opportunities, and leadership programs to develop our people. We also cover tuition costs for approved programs, up to $5,250 per year.
Company Values
  • Put our members’ interests first.
  • Run after problems.
  • Embrace diversity. Everyone should feel welcome, included and able to contribute.
  • Get to the truth and make principle-based decisions.
  • Make your footprint bigger than your foot.
  • Do the right thing. If you’re not sure, do the harder thing.
  • Set ambitious goals, be gritty, be accountable.
  • Take care of other people and help them grow.
  • Iterate, learn, innovate.
  • Be SoFi missionaries.
  • …and don’t forget to smile.