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Full-Time

Associate Director

Strategy

Confirmed live in the last 24 hours

Mediabrands

Mediabrands

10,001+ employees

Marketing solutions provider utilizing advanced technologies

Data & Analytics

Compensation Overview

$100k - $125kAnnually

Senior

New York, NY, USA

Category
Strategy Development
Strategy Research
Business & Strategy
Required Skills
Communications
PowerPoint/Keynote/Slides
Requirements
  • Proficient in Powerpoint, Word, and Excel
  • Experience with research and analyzing data
  • 4+ years in media strategy, strategic communications, or related role
Responsibilities
  • Maintain a deep understanding of the business, target audiences and wider communications environment
  • Write POVs on topics relevant to key clients and agency
  • Identify and build target audiences, test their viability and determine scalability using syndicated and proprietary tools
  • Identify opportunities to bring in UM’s diversified services
  • Attend technology and emerging media presentations to stay on top of trends
  • Understand and integrate client and creative agency research
  • Apply syndicated and proprietary data to develop key insights
  • Support the translation of complex concepts into simple, powerful narratives and present strategic recommendations to the client
  • Craft strategic narratives that bring the strategy to life
  • Work closely with the Planning Team to translate the campaign strategy and ideas into actionable media implications

IPG Mediabrands offers tailored marketing solutions through specialized business units, including Healix, KINESSO, MAGNA, and Mediabrands Content Studio, utilizing advanced technologies to manage global marketing investments.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

2007

Growth & Insights
Headcount

6 month growth

1%

1 year growth

-15%

2 year growth

-11%