AvePoint provides a cloud-native software platform that organizations rely on to optimize IT operations, manage critical data and secure the digital workplace. More than 9 million cloud users rely on our solutions. Founded in 2001, AvePoint is a five-time Global Microsoft Partner of the Year and headquartered in Jersey City, New Jersey. For more information, visit https://www.avepoint.com.

At AvePoint, we are committed to investing in our people: we believe agility, passion and teamwork sets us up to do our best work and fosters a culture where you feel empowered to take initiative, learn from others and craft your career with the intention to unleash the power of you!

Your mission

As AvePoint’s Field Marketing Director for the Americas, you will be responsible for setting and executing on the field strategy, overseeing the execution of integrated marketing campaigns including but not limited to demand generation, brand awareness and customer retention activities. Please note we are open to hiring in either our Jersey City, Arlington, VA, Richmond, VA or Chicago office. 

Your responsibilities will include:

• Lead our go-to marketing strategy that help meet this territory’s direct and in-direct sales objectives across multiple customer segments (e.g. enterprise, mid-market, SMB and Customer Success) and regions (US, Canada and LATAM)
• Partner with sales teams on strategy, targeting and field initiatives via day to day engagement with sales representatives and leaders.
• Lead and execute nurture programs for target accounts
• Responsible for demand generation through marketing activities; including digital touch webinars and media assets, workshops, field and partner events.
• Drive sales enablement efforts in the field, equipping sales team to develop their own pipeline through mixed-use assets, promotions and verticalized solution plays
• Partner closely with marketing ops, digital, product, content and branding teams to ensure strategy and metrics are aligned
• Lead with data-driven measurements and track against them on a daily basis
• Partner across our virtual account team to improve our marketing reach, efficiency, and drive outstanding customer experience together.
• Identify and solve business problems with an inquisitive mindset, looking to question assumptions and bringing creativity to drive business value.

About You

For this role, you are someone with impressive relationship-building skills, and possess the ability to speak the language of the business, translating marketing metrics into business drivers that Sales cares about. This is a heavily influential role, so the ability to communicate clearly, persuasively, and assertively is a must.

Other qualities you will need to be a fit for this role include:

• Prior Sr. Manager or Director level marketing experience 
• +5 years of experience executing demand generation and field marketing programs
• Demonstrable focus on pipeline growth and high quality execution
• Proven track record of breaking into new markets, segments, or creative problem solving with a bias towards action and measurement
• Experience in tracking and measuring marketing events, programs, and metrics
• Passionate about providing an exceptional customer experience.
• A strong team player but still a self-starter who thrives in a fast-paced, high-growth start-up environment.
• A natural story teller who can translate complex software solutions to multiple audiences (IT and Business customers, partner community and investors) 

Benefits we offer:

• Competitive market-based compensation (salary, yearly bonus + yearly equity target)
• Career progression and internal mobility opportunities
• Work life balance through hybrid working model 
• Unlimited PTO

AvePoint is proud to employ talent from many different backgrounds, experiences, and identities. We believe that diversity and inclusion drives our success and is at the core of how we hire, communicate, and collaborate to deliver value and excellence. We are committed to fostering an environment where people can bring their whole selves to work and feel a sense of belonging, and we continue to work toward creating a workforce that represents the diversity of our customers and communities.