Full-Time

Performance Marketing Manager

Confirmed live in the last 24 hours

Captions

Captions

51-200 employees

Video captioning and translation services

Consumer Software
Entertainment

Senior

New York, NY, USA

All roles require in-person attendance at the NYC HQ.

Category
Growth Marketing
Growth & Marketing
Required Skills
Mixpanel
Google AdWords
iOS/Swift
Android Development
Data Analysis

You match the following Captions's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 5+ years of experience working in a performance marketing role, with a specialization in running paid search campaigns on web (but with a curiosity and desire to branch out as needed)
  • Proven proficiency in Google Ads, Bing Ads, and other web acquisition platforms
  • A desire to move quickly and experiment, with a good nose for impact. You like testing things, but also have a good sense of which tests are impactful (and which aren’t)
  • A comfort with and desire to pull your own metrics; you have experience building out spreadsheets or other systems that help you monitor performance and pacing, and can slice and dice data as needed (whether that’s pulled from in-platform data, or a product analytics tool like Mixpanel)
  • An ability to make thoughtful budget decisions, balancing spend across channels and campaigns, and thinking through incrementally and attribution
  • Experience working cross-functionally, closely collaborating with functions ranging from Brand Design to Engineering and Analytics
  • A technical understanding of how to set up conversion tracking across various channels and platforms (specifically on web); you feel comfortable executing parts independently, and guiding Engineering teams where you need help
  • A high level of organization; you’re adept at juggling multiple tasks and priorities, and have a system to ensure things don’t slip through the cracks
  • A comfort operating as a one-person show where needed, which includes writing strong, succinct copy
Responsibilities
  • Expand and scale the existing paid marketing program
  • Focus on paid marketing efforts for the web product, with potential work on iOS and Android
  • Run campaigns across different channels in different languages
  • Identify new opportunities to drive further growth
  • Run experiments to test new strategies and launch fresh tactics to keep campaigns growing
  • Support other performance marketing team members across various advertising platforms
  • Immerse yourself in Google Search and Apple Search Ads
Desired Qualifications
  • Familiarity with paid social, and some experience running ads for iOS or Android apps

Captions.ai enhances video content by providing captioning and translation services tailored for content creators, social media influencers, marketing agencies, and businesses. Their main offerings include automatic subtitle generation, translation of captions into 28 languages, and video compression to improve performance. These tools simplify the video production process, allowing users to produce professional-quality videos with ease and reach a wider audience. Captions.ai stands out from competitors by using a freemium model, offering basic services for free while charging for advanced features, which helps attract a large user base and convert them into paying customers. The company's goal is to make high-quality video content creation accessible to everyone, and recent funding will support their growth and product development.

Company Stage

Series C

Total Funding

$82.7M

Headquarters

New York City, New York

Founded

2021

Growth & Insights
Headcount

6 month growth

11%

1 year growth

-19%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • Captions secured $60 million in Series C funding, indicating strong investor confidence.
  • The acquisition of AlpacaML enhances Captions' creative tools with AI rendering capabilities.
  • Expansion to web and desktop platforms increases accessibility and user engagement.

What critics are saying

  • Increased competition from startups like Beeble AI could challenge Captions' market position.
  • Integration challenges from AlpacaML acquisition may delay product enhancements.
  • Rapid expansion may stretch resources, potentially affecting service quality.

What makes Captions unique

  • Captions offers AI-powered video editing with automatic subtitle generation and language dubbing.
  • The platform supports video compression for optimized performance and accessibility.
  • Captions uses a freemium model to attract a wide user base and convert to paid plans.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Commuter Benefits

Wellness Program

Unlimited Paid Time Off

Flexible Work Hours