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Brand Marketing Specialist
Posted on 7/2/2022
INACTIVE
Locations
Los Angeles, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Management
Marketing
Sales
Requirements
  • Bachelor's Degree
  • MBA a plus
  • 2+ years' experience leading teams in consumer facing organizations with growing levels of responsibility
  • Experience in marketing for large consumer facing brands with a significant marketing budget and campaign complexity
  • Experience working with and directing creative and media agencies
  • Experience running multiple projects in highly dynamic and fluid environment
  • Maintain strict confidentiality with privileged information, work well with others and handle a high-pressure environment
  • Strong verbal and written communication skills
  • Work productively & co-operatively with peers and across matrices
  • Real passion for games and brands
  • Strong communication and collaboration skills with the ability to form deep and trusted relationships, across organizations, to achieve common goals
  • Experience partnering with and presenting to senior internal collaborators and external partners
  • A high-energy, ambitious, enthusiastic, focused, hard-working teammate!
  • Proactive, organized and shown ability to handle complex plans with multiple internal/external partners
Responsibilities
  • Support on all aspects of Marketing in the US Territory
  • Run and track global marketing budget and performance against local territory business objectives
  • Collaborate with global marketing teams to complete integrated marketing campaigns including broadcast, digital, social, CRM, search, promotions, retail/channels that drive commercial results and brand affinity with scale and impact across the US
  • Work closely with product, marketing communications teams, PR, sales, account management, operations, agencies, content partners on go-to-market development and campaign launches
  • Implement with 3P partnership marketing, towards achieving platform adoption and brand goals
  • Oversee internal and external creative, media and digital teams/agencies as required
PlayStation Global

5,001-10,000 employees

Online multiplayer gaming and digital media delivery service
Company Overview
Playstation's mission is to deliver new joy, excitement and awe to everyone. The company builds software and hardware for gaming consoles and content.
Benefits
  • Health and wellness: Medical (PPO, HDHP, and HMO), dental, vision, disability, employee assistance program, flexible spending accounts, health savings account, student loan repayment assistance, education reimbursement program, wellness reimbursement, identity theft protection, basic and voluntary life and AD&D insurance, business travel accident insurance, 4.5% 401(k) match, commuter program, additional voluntary programs (group legal, pet insurance, auto and home insruance), onsite flu shots and biometric screenings
  • Family and time off: 12 paid holidays, generous PTO, paid parental leave, adoption assistance program, 529 college savings plan match, back-up child care, parental and elder care coaching
  • Perks: Sony product discounts, passport perks program, monthly $10 Playstation Network voucher, employee referral bonus, game launch events
Company Values
  • Dreams & Curiosity: Pioneer the future with dreams and curiosity
  • Diversity: Pursue the creation of the very best by harnessing diversity and varying viewpoints
  • Integrity & Sincerity: Earn the trust for the Sony brand through ethical and responsible conduct
  • Sustainability: Fulfill our stakeholder responsibilities through disciplined business practices