Digital Marketing and Creative Services Manager

Job Description

Why work for Fairmont Pacific Rim?

• Opportunity to develop your talent and grow within Fairmont Pacific Rim and across the world!
• A competitive salary, starting from$75,000.00per annum
• Complimentary work meal through our Colleague Dining Program
• Exclusive access to the Pacific Northwest Food & Beverage Discount Program with 50% off at our dining destinations in Vancouver, Victoria, and Whistler
• Travel reimbursement program for a TransLink monthly pass
• Extensive benefits package including health, paramedical, dental, vision, life and disability insurance for those meeting eligibility requirements
• Company-matched pension plan and ability to enroll in the Group Registered Retirement Savings Plan for those meeting eligibility requirements
• Complimentary hotel stay for newly hired employees with breakfast for two through our BE OUR GUEST program
• Opportunities to participate in sustainability, charity, and community engagement initiatives.
• Access to world-class training, leadership programs, and career development opportunities across a global network.
• Be part of a dynamic, diverse team in a stunning luxury setting where no two days are the same.
• Enjoy discounted room rates at Fairmont hotels worldwide, plus special rates at other Accor properties.

    What you will be doing:

• Be the voice of Fairmont Pacific Rim in the digital space, engaging with our online community across platforms such as Twitter, Facebook, Instagram, Pinterest, YouTube, hotel reviews, and blogs.
• Build and manage relationships with our digital guests, creating authentic and memorable online interactions.
• Craft creative, compelling written content, blogs, website copy, social media, and digital ads, while proofreading and editing to ensure quality and consistency.
• Stay ahead of digital media developments and pop-culture trends to keep content fresh and relevant.
• Design and produce eye-catching web ads and animated collateral, while maintaining strict brand standards across multiple brands.
• Plan, schedule, and execute social media content in alignment with our overall strategy, while producing effective print and digital marketing materials (ads, newsletters, invitations, brochures, media kits, gifting, packaging, websites, etc.).
• Manage paid social campaigns across Facebook, Instagram, TikTok, YouTube, LinkedIn, and Pinterest, including ad management, A/B testing, bid management, and audience research.
• Monitor campaign performance daily to ensure KPIs are achieved, while creating, updating, and presenting detailed performance reports.
• Apply your knowledge of SEO best practices, both on- and off-page, as well as optimization strategies.
• You have a strong understanding and experience with Google Analytics, able to make data backed decisions
• Capture high-quality photo assets (product, lifestyle, event, flat lay), with strong knowledge of lighting, studio setup, and DSLR photography.
• Edit and refine photo and video content in post-production, ensuring polished, brand-consistent results.
• Contribute to video content creation and assist with copywriting for promotional materials as needed.
• Ensure all creative work meets quality standards while collaborating with internal stakeholders to bring new ideas and campaigns to life.
• Support additional projects and team initiatives as required, working with a collaborative and solution-oriented mindset.

Qualifications

Your experience and skills include:

• Experience (minimum 3-5 years preferred) with in-house or agency experience managing social media channels and paid campaigns on social media networks, graphic design, print production, designing for web, and packaging
• Proficiency in Adobe CS6 including, but not limited to, Photoshop, InDesign, Illustrator, with demonstrated graphic design and creative ability
• Excellent organization and time management skills, action-oriented and able to manage multiple projects under tight deadlines
• Self-motivated with a high level of initiative and a sense of urgency
• An eye for modern design with a good understanding of luxury products
• Ability to work in a fast-paced and ever-changing environment
• Thorough understanding of the printing process and stock choices to bring design to life
• Strong attention to detail
• Experience with copywriting is an asset
• Positive, collaborative mindset. Bonus if you have worked in cross-functional teams.