About the Team
Uber Advertising’s vision is to offer the most marketplace-centric advertising to connect Uber’s platform users (eaters, riders, and earners) with advertisers. Uber Advertising’s platform brings together location based and shopping data with closed loop attribution across its mobility and delivery channels for performance and brand campaigns, enabling advertisers to engage with our consumers through the entire marketing funnel - from awareness through purchase to loyalty and advocacy for Uber users.
About the Role
In this Director role, you will be the global owner of all things data, insights and measurement at Uber Advertising. You have outstanding analytical skills with a product mindset, validated hands-on experience as practitioner and leader, a passion to drive clients’ business outcomes, and an interest to dig into the technical aspects of data architecture. You’ll be responsible for setting the vision, framework, enablement and activation of data and insights to attract more advertisers to the Uber Advertising platform. You will manage the framework of how performance is measured across different advertisers and media/creative offerings, understanding the key outcomes for advertiser objectives. This role is highly cross functional and will work closely with key partners, including Sales, Privacy, Legal, Engineering, Product, Marketing and Ad Operations, while leading a talented and diverse team of analysts, data scientists and strategists.
What You’ll Do
- Build the long-term vision for data, insights, and measurement for Uber Advertising
- Develop and implement measurement frameworks to enable our diverse portfolio of Brand and Performance advertisers to better understand the power of our audience data, driving continuous revenue growth for the business
- Scale insights globally through self-serve tools and data visualization to enable better decision-making
- Collaborate with Product, Sales, Engineering, and other teams to implement data-driven strategies and launch new targeting/measurement solutions
- Provide thought leadership to large and small advertisers, Sales, Marketing, Operations and Tech teams, pushing for effective business measurement and data collaboration
- Work with the Sales and Account Management team to enable them to sell and retain clients using a data-driven approach
- Drive continuous revenue growth by empowering clients to improve KPIs through data insights and measurement techniques
Basic Qualifications
- Bachelor’s degree in Marketing, Statistics, Analytics, Data Science or related field
- 10+ years experience in data analytics, measurement, or audience strategy at an advertising platform or publisher
- 5+ years leading cross-functional teams in a hybrid data leadership role
- Experience working with Product and Sales teams, familiarity with roadmapping processes and inbound/outbound activities
Preferred Qualifications
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Deep understanding of advertisers needs, on- and offline measurement, audience targeting, and data architecture and privacy.
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Experience with marketing analytics tools (e.g., experimentation frameworks, attribution models, measuring incrementally, statistical approaches, SQL, R, Python etc.) as well as data visualization tools (e.g., Tableau, ThoughtSpot, Dataroma, etc).
- Analytical and critical thinking skills coupled with the ability to tell stories and build deep relationships with senior level marketers and other C level roles
- An ability to build deep relationships across a broad organization, cultivate a fun and collaborative work environment, and identify problems from different perspectives. Humility and emotional intelligence are crucial to success in this role.
- Be customer obsessed (users, clients and merchants) and be passionate about building great experiences for Uber users all over the world.
- Focus on building businesses, not features. Experience building and leading businesses, including ownership and optimization of business performance metrics.
- High standards and a bias toward action. You can find the context and information you need through relationships across the organization, you push for clarity and delivery, and you hold a high bar from your contributions and those of the people you work with.
- Exceptional communication skills, both within your team and with leadership and partners.
For New York, NY-based roles: The base salary range for this role is USD$239,000 per year - USD$265,500 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD$239,000 per year - USD$265,500 per year.
For all US locations, you will be eligible to participate in Uber’s bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.
Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
Offices continue to be central to collaboration and Uber’s cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.